Behind the Data Euromonitor International

In 2019, for the first time in history, the number of people aged 65 and older surpassed the number of children aged four and under. The ageing global population is an undeniable fact, driven by higher life expectancy and falling birth rates. In this...

What do James Bond and dogs with blurry vision have to do with market research? Euromonitor’s Vice President of Consulting Mike Jozwik answers these questions and helps navigate the world of market research. What is it? Why is it necessary?

When you think of market research, you probably think of surveys. But how do you go about building one? We sit down with Global Head of Consumer Surveys Lisa Holmes to ask questions about asking questions. Lisa breaks down survey methodology, offers...

You understand what market research is, but how do you run a market research company? Tim Kitchin, Euromonitor’s CEO, sits down to discuss how market research has evolved over the last two decades. From currents trends to predictions about the...

What does it mean to be innovative? Zandi Brehmer, Euromonitor’s Head of Client Innovation, defines what it means to be innovative and shares some of the roadblocks challenging companies today. We break down who’s doing it right and what you can...

When you research retailing, where and how people shop is key. Our resident Queen of Retail Michelle Grant discusses online shopping, digital marketplaces and the different ways retailers are embracing the marketplace model.