BLOCKTALES - Unchained Stories BLOCKTALES

Sarah Gottwald speaks with Anna Graf. Anna got in touch with one of the first art galleries that used NFTs as a means to give all artists the chance to make a living with their work. Today, she works as a consultant for Bertelsmann to enable new Metaverse and NFT experiences. Anna shares her knowledge in designing unique user experiences and building bridges from the web2 to the web3 world. Sarah and Anna also discuss how important the user experience in web3 is, and Anna shares insights on many related topics.



Chapters:

0:00 Introduction: Who is Anna?

2:06 How would you explain your web3 life to your grandma?

5:22 How did Anna get into the web3 space?

11:00 What areas did Anna explore besides NFTs?

22:12 How can NFTs revolutionize the gaming industry?

27:11 Is the Metaverse still in a bear market?

31:40 What are the next developments for the web3 space and the Metaverse?

36:20 How can Cryptocurrencies help NGOs?

43:41 How can Web3 help to build your reputation?

49:22 Anna’s experience being on stage

53:32 Anna’s Blocktale

Sarah Gottwald speaks with Dajana Eder. Dajana is founder of WOM3N.dao and a consultant and speaker in the web3 space. Her goal is to build diverse spaces, that everyone can express themselves in comfortably. Dajana shares her journey from her first touchpoint with the web3 space when discovering NFTs, to creating her own communities that provide unique value to women in web3. Sarah and Dajana discuss issues that need to change in our space, such as lacking access for women or people being solely money driven. 

Join Sarah and Dajana as they dissect critical issues within the web3 domain, shedding light on the transformative power of creating spaces that celebrate diversity, authenticity, and meaningful expression.



0:00 Introduction: Who is Dajana

3:50 How would you explain your web3 life to your grandma?

13:55 What was Dajana’s first touchpoint with web3?

21:11 What are the hurdles to overcome for women to enter the web3 space?

26:53 How do you find new members for your community?

32:56 How do you negotiate successfully as a woman?

39:00 How do you overcome sexism in the business context?

43:40 Why should people keep their privileges in mind?



Get in touch with Katharina and Sarah:

Katharina's LinkedIn: https://www.linkedin.com/in/katharina-zeuch/

Sarah's LinkedIn: https://www.linkedin.com/in/sarahgottwald/

Giving blockchain technology a lobby?! Welcome to the Blocktale of Philipp Hartmannsgruber!



Philipp is a member of the Blockchain Bundesverband, a German lobbying organization, that wants to foster Blockchain adoption in various areas. He shares his journey into the Bitcoin rabbit hole and gives insights into his motivation to study Bitcoin. Katharina and Philipp discuss the typical questions of anyone new to the blockchain space, and do away with prejudices about Bitcoin: Is it used by criminals? Will people hack it? Is it completely anonymous? 

Philipp then shares his vision of a future with a sound monetary system and his view on hype topics like NFTs and the Metaverse. 



0:00 Introduction: Who is Philipp?

4:25 How did you fall into the Bitcoin rabbit hole?

13:03 What got Philipp hooked to study Bitcoin?

18:06 Is Bitcoin still used by criminals?

21:12 What is the most exciting development in the Bitcoin space?

24:07 What is Philipp’s take on the NFT Hype?

31:11 Does the Metaverse have a future?

35:24 What is a topic that Philipp would like to learn more about?



Get in touch with Katharina and Sarah:

Katharina's LinkedIn: https://www.linkedin.com/in/katharina-zeuch/

Sarah's LinkedIn: https://www.linkedin.com/in/sarahgottwald/

Sarah Gottwald speaks with Mahsa Doorfard. Mahsa works as Sales and Marketing Manager at CoinIX. She shares her journey and experiences as a woman in the blockchain space. How do you effectively build communities and spaces to meet other ambitious women and form networks? Mahsa and Sarah also discuss the best tools and strategies for outreach in the web3 space and building your personal brand. Which platforms should you use to reach your target audience? Finally, Mahsa gives valuable insights into the startup space from a VCs perspective. 



0:00 Introduction: Who is Mahsa

6:12 How did Mahsa’s Blockchain journey start?

9:08 Why did Mahsa chose to work as a Marketing Manager at CoinIX?

13:53 What are the best marketing tools for web3?

17:50 What is the current outlook on the market?

20:42 How do you work together with startups as a marketing manager?

24:49 What is the sentiment in the web3 startup space right now?

27:51 Once upon a time: Mahsa’s Blocktale

Bridget is an award-winning founder and gender equity advocate. She founded The Bigger Pie in 2019, an organization supporting exceptional women in fintech & web3. In 2022, along with Dr Amber Ghaddar, they launched The 200Bn Club to combat the lack of funding for female and underrepresented founders and she is also listed at Women In FinTech Powerlist Standout45.

Bridget shared with Sarah her journey down the rabbit hole and explained why gender equity holds significant importance for her. Merely discussing problems isn't sufficient; taking action is crucial. As an illustration, women face greater challenges in securing funding from venture capitalists (VCs) due to receiving prevention-focused questions, while men receive promotion-focused questions. Bridget endeavors to support women through various means and has even begun utilizing AI to amplify her efforts.

0:00 Introduction: Who is Bridget?
5:51 How did Bridget get her first job in the Blockchain space?
11:10 How can women join and become part of “The Bigger Pie”?
16:35 Is it harder for women to transition into the VC / Startup Space?
23:48 What is the 200 Billion Club, and how can people join?
29:15 How do you help Startup Founders efficiently?
34:20 What is Bridget's advice to all women who are building products?


Get in touch with Katharina Zeuch and Sarah Gottwald:

Katharina's LinkedIn: https://www.linkedin.com/in/katharina-zeuch/
Sarah's LinkedIn: https://www.linkedin.com/in/sarahgottwald/

Who decides how the economy of the future will look like? Max is one of them - he designs tokenomics!

Katharina Zeuch speaks with Maximilian Gutsche, a tokenomics designer and Web3 enthusiast. He explains that the key to creating good tokenomics is designing a system that sets the right incentives and rewards for users. Katharina and Max discuss his views on Bitcoin and why it might not be a good platform to build on. He then shares his best practices on how to evaluate a token and gives some easy to follow rules to identify projects that actually add value for the users. To wrap it up, they both share their founders journey and give an outlook on the ecosystem.


0:00 Introduction: Who is Maximilian?
4:03 How did you get into the ecosystem?
10:52 What is Maximilian’s take on Bitcoin?
17:21 What makes you believe in blockchain technology?
22:50 How do you start as a newbie?
32:40 Max’s Blocktale: Once upon a time…

Get in touch with Katharina and Sarah:
Katharina's LinkedIn: https://www.linkedin.com/in/katharina-zeuch/
Sarah's LinkedIn: https://www.linkedin.com/in/sarahgottwald/