Episode #17: Yiseul Cho (Perceptra‪)‬ Around The Block Podcast

Yiseul Cho is one of the most legendary investors and advisors in the cryptocurrency and blockchain space. After co-founding Hashed, she has since created Perceptra, a blockchain production lab that works with hand-picked projects to bring their tech to the Asian market. In this interview, Elaine and Yiseul talk about her background and how she parlayed that into a career in blockchain, leaving South Korea years ago in search of blockchain development only to return after the country took a liking to Ethereum, and the two highest-potential sectors where she thinks blockchain will break through first.

List of Topics Covered in This Episode:
00:00 - Introduction to Yiseul Cho
01:35 - Blockchain as an emerging technology
03:20 - First things to wrap your head around when discovering blockchain
04:24 - Leaving and returning to South Korea, Hashed
06:40 - Blockchain development, especially in South Korea and San Francisco
08:00 - Utilizing blockchain with the end user in mind
10:20 - Perceptra, Yiseul’s blockchain production lab
13:15 - Blockchain and the general public
14:10 - Closing remarks

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