38 min.
Episode 4 - The voice of the consumer Influence with Damian Bradfield
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- Marketing
The best way to find out what consumers really want? Ask them. This week, journalist and author Liza Featherstone takes us through the history of focus groups, and how their decisions and influence continue to shape the world around us.
Hosted on Acast. See acast.com/privacy for more information.
The best way to find out what consumers really want? Ask them. This week, journalist and author Liza Featherstone takes us through the history of focus groups, and how their decisions and influence continue to shape the world around us.
Hosted on Acast. See acast.com/privacy for more information.
38 min.