39 min.

Episode 8 - The birth of modern PR Influence with Damian Bradfield

    • Marketing

In this episode, Damian explores how the godfather of modern PR, Edward Bernays, mastered the art of spin. From soap to cigarettes, Damian chats with author Larry Tye on how Bernays dramatically changed the way we live.
Hosted on Acast. See acast.com/privacy for more information.

In this episode, Damian explores how the godfather of modern PR, Edward Bernays, mastered the art of spin. From soap to cigarettes, Damian chats with author Larry Tye on how Bernays dramatically changed the way we live.
Hosted on Acast. See acast.com/privacy for more information.

39 min.