The Exposure Ninja Digital Marketing Podcast Exposure Ninja

In This Episode...
Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks.
This week we’re joined by Lucy King, and we talk about:
How a huge Google leak confirms some juicy SEO theories JoJo Siwa's "Bad Girl" rebrand Are Google’s AI Overviews spreading misinformation? Timestamps
02:21 – Story 1 – How a huge Google leak confirms some juicy SEO theories
27:58 – Story 2 – JoJo Siwa's "Bad Girl" rebrand
36:51 – Story 3 – Are Google’s AI Overviews spreading misinformation?
49:08 – The Tasks
Get a FREE review of your website
https://exposureninja.com/rpod/review/
Get the show notes
https://exposureninja.com/podcast/dojo-19/
Watch the podcast recording on YouTube:
https://exposure.ninja/dojo-19
You May Also Enjoy…
The Future of SEO Changed AGAIN | ft. Annabelle Baugh
https://exposureninja.com/podcast/dojo-18/
What Went Wrong with Apple’s Controversial Ad? | Ft. Gustavo Uy
https://exposureninja.com/podcast/dojo-17/
Marketing Lessons from Aldi’s Brilliance | ft. Danielle McMullen
https://exposureninja.com/podcast/dojo-16/
The Reason Your PPC Isn’t Working
https://exposureninja.com/podcast/dojo-15/
Tesla’s PPC Marketing Mistakes I ft. Emma Davies and Ruta Sudmantaite
https://exposureninja.com/podcast/dojo-14/
How Formula One Teams Nail Event Marketing
https://exposureninja.com/podcast/dojo-13/
 
 

Do your Google Ad campaigns leave you wanting more?
Well, Google’s Performance Max ads may be for you.
Google likes to tell people that Performance Max ads are just plug-and-play, but we know you can get more from them by using a clever strategy.
In this video, we share some of the winning Performance Max strategies we use with clients so you can get the most from your ads.
Watch the video instead: https://exposure.ninja/performance-max
Get a FREE review of your website: exposureninja.com/rpod/review
Get the show notes: exposureninja.com/podcast/318/
You May Also Enjoy… Tesla’s PPC Marketing Mistakes
https://exposureninja.com/podcast/dojo-14/
Copy This OVERPOWERED PPC Strategy in 2024
https://exposureninja.com/podcast/extra-038/
The Reason Your PPC Isn’t Working
https://exposureninja.com/podcast/dojo-15/
 
 


 

In This Episode... Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks.
This week we’re joined by Annabelle Baugh, and we talk about:
Tim's AI Corner: Google launches SGE/AI Overviews.  The Art and Science of Weather-Based Marketing  Lessons from On The Beach's Sunny Circles Timestamps 02:58  – Story 1 – Tim's AI Corner: Google launches SGE/AI Overviews. 
 25:32 – Story 2 – The Art and Science of Weather-Based Marketing 
39:49 – Story 3 – Lessons from On The Beach's Sunny Circles
48:04 – The Tasks
Get a FREE review of your website
https://exposureninja.com/rpod/review/
Get the show notes
https://exposureninja.com/podcast/dojo-18/
Watch the podcast recording on YouTube:
https://exposure.ninja/dojo-18
You May Also Enjoy…
What Went Wrong with Apple’s Controversial Ad? | Ft. Gustavo Uy
https://exposureninja.com/podcast/dojo-17/
Marketing Lessons from Aldi’s Brilliance | ft. Danielle McMullen
https://exposureninja.com/podcast/dojo-16/
 The Reason Your PPC Isn’t Working
https://exposureninja.com/podcast/dojo-15/
Tesla’s PPC Marketing Mistakes I ft. Emma Davies and Ruta Sudmantaite
https://exposureninja.com/podcast/dojo-14/
How Formula One Teams Nail Event Marketing
https://exposureninja.com/podcast/dojo-13/
The Risks of Relying on AI Content I ft. Andy Tuxford
https://exposureninja.com/podcast/dojo-12/

Google just announced 4 new updates which are absolutely HUGE for search.
Any business that is marketing using search or PPC (which should be all of you) needs to understand what these changes are about because they are going to have a serious impact. 
This is not a drill
This is the change to Google that we have been talking about (and warning about) for over a year now. 
Today we’re going to talk through each change, how it works and what you need to do to prepare.
Watch the video instead: https://exposure.ninja/google-io-2024
Get a FREE review of your website: exposureninja.com/rpod/review
Get the show notes: exposureninja.com/podcast/317/
You May Also Enjoy… How To Get Qualified B2B Leads Using SEO
https://exposureninja.com/podcast/311/
How SEO Works in 2024
https://exposureninja.com/podcast/303/
Copy This UNBEATABLE SEO Strategy in 2024
https://exposureninja.com/podcast/extra-037/
Google Gemini – The Biggest SEO Disruption in 25 Years
https://exposureninja.com/podcast/extra-029/
 

In This Episode...
Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks.
This week we’re joined by Gustavo Uy, and we talk about:
Apple Apologises for Crush Advert The Ordinary Push Science in Ads Tim’s AI Corner: GPT-4o Timestamps
02:36 – Story 1 – Apple Apologises for Crush Advert
20:45 – Story 2 – The Ordinary Push Science in Ads
35:21 – Story 3 – Tim’s AI Corner: GPT-4o
48:00 – The Tasks
Get a FREE review of your website
https://exposureninja.com/rpod/review/
Get the show notes
https://exposureninja.com/podcast/dojo-17/
Watch the podcast recording on YouTube:
https://exposure.ninja/dojo-17
You May Also Enjoy…
The Reason Your PPC Isn’t Working
https://exposureninja.com/podcast/dojo-15/
Tesla’s PPC Marketing Mistakes I ft. Emma Davies and Ruta Sudmantaite
https://exposureninja.com/podcast/dojo-14/
How Formula One Teams Nail Event Marketing
https://exposureninja.com/podcast/dojo-13/
The Risks of Relying on AI Content I ft. Andy Tuxford
https://exposureninja.com/podcast/dojo-12/
The Impact of AI on Customer Trust I ft. Daisy Burns O’Keefe
https://exposureninja.com/podcast/dojo-11/
Is Google's Generative AI Search Rolling Out?
https://exposureninja.com/podcast/dojo-10/

In This Episode…
Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks.
This week we’re joined by Danielle McMullen, and we talk about:
Marketing Lessons From Donald Duck's Birthday Aldi's Mammoth Social Media Presence Tim's AI Corner - Apple and AI Search Updates (SGE and Meta) Timestamps
02:38  – Story 1 – Marketing Lessons From Donald Duck's Birthday
15:14– Story 2 – Aldi's Mammoth Social Media Presence
30:28 – Story 3 – Tim's AI Corner
43:33 – The Tasks
Get a FREE review of your website
https://exposureninja.com/rpod/review/
Get the show notes
https://exposureninja.com/podcast/dojo-16/
Watch the podcast recording on YouTube:
https://exposure.ninja/dojo-16
You May Also Enjoy…
Tesla’s PPC Marketing Mistakes I ft. Emma Davies and Ruta Sudmantaite
https://exposureninja.com/podcast/dojo-14/
How Formula One Teams Nail Event Marketing
https://exposureninja.com/podcast/dojo-13/
The Risks of Relying on AI Content I ft. Andy Tuxford
https://exposureninja.com/podcast/dojo-12/
The Impact of AI on Customer Trust I ft. Daisy Burns O’Keefe
https://exposureninja.com/podcast/dojo-11/
Is Google's Generative AI Search Rolling Out?
https://exposureninja.com/podcast/dojo-10/
“Be Cheekier with Your Marketing” I ft. Lauren Cressey
https://exposureninja.com/podcast/dojo-9/