Selling Flinders to Nine United - Geert Jan Smits on the exit of his startup The Big Exit Show

In this episode of The Big Exit Show we talk to Geert Jan Smits who sold his design furniture e-commerce company Flinders in 2021 to the Danish Nine United. You will learn:
How to get multiple potential buyers for a company. Why Geert Jan did all of the negotiations himself. When to focus: opening a store in China was not a profitable business. In The Big Exit Show by Peak our hosts Johan van Mil and Remy Gieling talk to tech entrepreneurs about scaling their companies and the route towards making a successful exit.