198 episodes
Kindly Gifted: The Business Of Influence and Personal Branding with Kate Terentieva Katarina Terentieva
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- Zaken en persoonlijke financiën
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5.0 • 1 Rating
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Whether you're an entrepreneur, influencer, artist, musician - you no doubt know the importance of building your brand. Kindly Gifted spills the best-kept secrets you need to know to create a digital presence worth remembering, whether for your company or your personal brand. Become fluent in the business of influence and learn the art of personal branding with Kate Terentieva, your Chief Brand Officer on speed dial. Support this podcast: https://podcasters.spotify.com/pod/show/kindlygifted/support
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198. Life Update: Launched A Brand, Resigned As CCO, and Everything That’s Been Going On
Thank you to everyone who DM'd, emailed, and tagged me in your videos to tell me how much you love this show. Here's the much awaited update on what's been going on.
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SUPPORT OFF THE RECORD:
Check out our conversation game!
Follow along as I build the company @playofftherecord on IG & TikTok
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EVERYTHING YOU NEED:
Take My Class & Other Resources: https://www.theleap.co/creator/katarina/
Catch up on TikTok + Instagram @katarinaterentieva
Got a question for me? Send me a voice memo OR type it anonymously here! 💬
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Send in a voice message: https://podcasters.spotify.com/pod/show/kindlygifted/message
Support this podcast: https://podcasters.spotify.com/pod/show/kindlygifted/support -
197. Unveiling the VC Perspective: The 6 Core Elements That Drive Brand Impact
No one gives a f*ck about your product. Not if you don't show them why they should care. Forerunner Ventures published their report on the 6 core elements they've found fuel brand impact. Let's get into it!!
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Things I Mentioned:
Forerunner Ventures
Find Your Brand Power Score
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EVERYTHING YOU NEED:
1:1 Consults & Other Resources: https://stan.store/katarinaterentieva
Catch up on TikTok + Instagram @katarinaterentieva
Got a question for me? Send me a voice memo OR type it anonymously here! 💬
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Send in a voice message: https://podcasters.spotify.com/pod/show/kindlygifted/message
Support this podcast: https://podcasters.spotify.com/pod/show/kindlygifted/support -
196. The Importance of a Marketing Strategy and How Starbucks Crafted Theirs
What do people overlook the most in their marketing? Strategy. Hands down. Tune in to hear why "a pop up" or "a TikTok trend" isn't a marketing strategy and how Starbucks used strategy to build a $3.59B brand!
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Starbucks' Campaign I mentioned:
Meet Me At Starbucks (2014)
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EVERYTHING YOU NEED:
1:1 Consults & Other Resources: https://stan.store/katarinaterentieva
Catch up on TikTok + Instagram @katarinaterentieva
Got a question for me? Send me a voice memo OR type it anonymously here! 💬
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Send in a voice message: https://podcasters.spotify.com/pod/show/kindlygifted/message
Support this podcast: https://podcasters.spotify.com/pod/show/kindlygifted/support -
195. The Key Role of Human Behavior in Creating Impactful Marketing and Driving ROI
If you want to achieve excellence in this industry, you must study human behavior. Let's get into it 😉
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CEREAL BRAND I MENTIONED:
OffLimits x Chamberlain Coffee
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EVERYTHING YOU NEED:
1:1 Consults & Other Resources: https://stan.store/katarinaterentieva
Catch up on TikTok + Instagram @katarinaterentieva
Got a question for me? Send me a voice memo OR type it anonymously here! 💬
---
Send in a voice message: https://podcasters.spotify.com/pod/show/kindlygifted/message
Support this podcast: https://podcasters.spotify.com/pod/show/kindlygifted/support -
194. Unwrapping The Barbie Movie: How It Served As A Clever Repositioning Strategy For A Declining Brand
This wasn’t just a movie. It was a solution to a business problem. Let’s get into it!
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EVERYTHING YOU NEED:
1:1 Consults & Other Resources: https://stan.store/katarinaterentieva
Catch up on TikTok + Instagram @katarinaterentieva
Got a question for me? Send me a voice memo OR type it anonymously here! 💬
---
Send in a voice message: https://podcasters.spotify.com/pod/show/kindlygifted/message
Support this podcast: https://podcasters.spotify.com/pod/show/kindlygifted/support -
193. How to Captivate Audiences and Ignite Conversations Through Polarizing Marketing
Great marketing is always controversial, but controversial marketing isn't always great. Tune in to learn why most marketing sucks and how an audience-first approach can increase ROI.
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ADS I MENTIONED:
AT&T featuring Martin Scorsese
Kenzo World
Virgin Voyages x Jennifer Lopez
Pepsi with Kendall Jenner
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EVERYTHING YOU NEED:
1:1 Consults & Other Resources: https://stan.store/katarinaterentieva
Catch up on TikTok + Instagram @katarinaterentieva
Got a question for me? Send me a voice memo OR type it anonymously here! 💬
---
Send in a voice message: https://podcasters.spotify.com/pod/show/kindlygifted/message
Support this podcast: https://podcasters.spotify.com/pod/show/kindlygifted/support
Customer Reviews
The value is INSANE
I don’t listen to a ton of podcasts and it’s because I like them to actually change my perspectives, have valuable insights and give me tips and tricks I can use.
Kindly gifted is all that and Kate’s personality is the cherry on top.
One of my absolute favs ❤️