Market, Scale, Grow: Facebook Ad Marketing Strategy for Teacherpreneurs Jenzaia

Ready to harness the power of AI to supercharge your Facebook ads? Today, I'm peeling back the curtain on Facebook's Advantage+ features, the game-changing tools that are reshaping advertising as we know it. We're digging into how AI can optimize everything from audience selection to budget allocation, ensuring your ads not only reach the right eyes but also resonate on a deeper level. Whether you're a seasoned marketer or just dipping your toes into the digital ad pool, get ready for a treasure trove of strategies that promise to elevate your campaigns to new heights of efficiency and effectiveness.

As we unpack the intricacies of Advantage+ audiences and beyond, I'll share the ins and outs of my adventures with these advanced targeting methods. We'll compare the new offerings to traditional audience settings, exploring the nuances of age range options and exclusions, and when it might be best to let AI take the wheel—or when a hands-on approach is preferred. From refining your warm audience campaigns to extending your reach with lookalikes, this session is teeming with insider tips and firsthand experiences that could very well be the ace up your marketing sleeve.

In this episode, we cover:
✨ Introduction to Advantage+ AI  [00:06]
✨ Implementing Advantage+ Audiences [03:42]
✨ Evaluating Performance: Advantage+ vs. Original Audiences [06:20]
✨ Best Practices and Final Thoughts [10:43]
__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → support@jenzaiadimartile.com
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

Join us for an insightful episode where we delve into the power of waitlists and other effective marketing strategies. Discover how waitlists can create anticipation, gauge audience interest, and nurture your warmest leads. Learn valuable techniques to stack your waitlist with bonuses, provide early access, and potentially offer discounts. Uncover how combining these tactics with a waitlist can not only build relationships but also lower your ad costs by targeting engaged audiences.

In this episode, we cover:
✨ Harnessing the power of waitlists  [03:00]
✨ Strategies for effective waitlist management [05:37]
✨ Creating urgency and maximizing impact [09:19]
✨Lowering ad costs with waitlist engagement [15:30]
__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → support@jenzaiadimartile.com
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

Have you hever had a lead generation campaign NOT get the results you were hoping for?

This week, we're dissecting a struggling lead generation campaign I ran recently.  In this case study, I share the problems we faced with the practical solutions we implemented to turn the campaign around.

From the crucial first steps of campaign setup to the testing of images, ad copy, and headlines, I walk you through a real-life scenario that faced high CPMs and low conversion rates.

I'm hoping that by listening in, you'll learn to identify weak spots in your campaign and gain the knowledge to perform precision tweaks that will breathe new life into your digital marketing strategies.


In this episode, we cover:
✨ Ways to Quickly Identify Red Flags in Campaign Performance  [03:01]
✨ Strategies for Testing and Improving Your Campaigns
✨ Tips for Enhancing Landing Page Conversion Rates [13:58]
__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → support@jenzaiadimartile.com
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

Are you ready to hand off your ads management but don't want to make a bad hire?  Ads are hard enough without having to wonder if the expert you hired is doing a good job.

In this week's Saturday Strategy Session, we'll chat about five red flags that scream 'RUN' when talking with a potential ads manager.  I'll be sharing the wisdom I've gained from my own evolution as a Facebook ad strategist . Plus, we'll talk about why a holistic digital marketing strategy is not just preferable but necessary, and how an ads manager with a keen eye for detail can make or break your growth trajectory.

In this episode, we cover:
✨ Questionable Guarantees [01:54]
✨ Unrealistic Timelines [07:36]
✨ Premature Readiness [10:29]
✨ Transparency on Failures [13:24]
✨ Neglecting External Metrics [15:47]
✨ Insights on Hiring an Ads Manager [19:02]
__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → support@jenzaiadimartile.com
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

Unlock the secrets to creating a grand marketing splash with a modest budget in our latest Saturday Strategy Session. I take you through my personal marketing journey, revealing how a series of direct interactions and a focus on cultivating a community have been instrumental in building a base of loyal fans. Experience the transformative power of personalized DMs, emails, and intimate coaching, and see how these tools can become your secret weapons in the world of marketing. You'll also learn about the untapped potential of testimonials and case studies, and why they are critical for resonating with and securing future clients.

Strap in for a masterclass on driving efficiency and productivity in small business management. This episode is packed with golden nuggets on how to make a significant marketing impact without overwhelming your team. From single-tasking to smart delegation, you'll get a crash course on managing your workflow and finances with finesse. I’ll share how to allocate your marketing budget to get the most bang for your buck, including targeted Facebook ads and essential software. By the end of our session, you'll be armed with strategies to grow your business, your email list, and you'll have access to a treasure trove of resources in the show notes to help you put everything you've learned into action.

In this episode, we cover:
✨ Building Relationships with a Small Audience  [00:22]
✨ Maximizing Impact with a Small Team [04:38]
✨ Marketing on a Budget [10:12]

Resources Mentioned:
—> How Tripwire Marketing Can Help Your TPT Business with Jenzaia DiMartile on The Rebranded Teacher Podcast
__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → support@jenzaiadimartile.com
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

Ever struggled with growing an audience that doesn't just scroll past your content?

This week, we're talking about my top three strategies for growing your audience.  Each one can be used independently or in conjunction with the other strategies to draw new fresh people into your audience. 

We'll talk about examples of each, their pros/cons  and exactly how I see them fitting into a marketing plan.


In this episode, we cover:
✨ Building an Audience Organically  [5:45]
✨ Borrowing an Audience Through Collaborations [14:30]
✨ Buying Eyes on Your Content with Paid Ads [20:00]

Listen to my original take on this topic in episode 68 | The Three Traffic Sources to Leverage in Your Marketing
__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → support@jenzaiadimartile.com
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow