Masters of SaaS

Todd Chambers
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Masters of SaaS

Masters of SaaS is produced by Upraw Media, a Paid Media, Analytics and CRO agency, exclusively for SaaS. The host of the show is Todd Chambers. In each episode, we chat with SaaS entrepreneurs and experts in the field about what got them to where they are today. This includes all the doubts, fears and trade-offs you go through to double down on what you're really good at. What you can expect: [1] Relevant topics and valuable advice on everything from designing your platform to increasing customer retention and all that’s in between; [2] No fluff just actionable tactics and tips you can start applying to your own SaaS business right away; [3] No bull**t, real stories of both success and failure to keep you motivated and inspired on your journey; [4] A good time, a splash of good humour, a sprinkling of banter and people who know how to not take themselves too seriously.

  1. 10/07/2023

    Mastering SaaS Marketing - Shane Murphy-Reuter @Webflow

    In this week's episode of Masters of SaaS, we talk with Shane Murphy-Reuter, the CMO at Webflow, the leading platform empowering designers to build professional websites visually.Join Todd as he delves into Shane's journey and explores the key insights he has gained as a CMO of one of the most popular SaaS companies at the moment. In this episode we cover:Shane’s biggest lessons from his first 90 days as a CMO - understand why many SaaS companies struggle with poorly defined positioning ...

    1h 3m

  2. 26/06/2023

    The Art of CRO Experimentation for SaaS - Andres Glusman @ Do What Works

    In this episode, we dive deep into the world of CRO experimentation programs and why they are crucial for SaaS businesses. We have a heart to heart conversation with Andres Glusman, a “behavioral science nerd who loves applying the craft to all things business” and the CEO at Do What Works - a startup helping growth, marketing, and product teams accelerate their conversion rates.Discover the true definition of strategy and how it plays a vital role in optimizing conversions. Whether you're a ...

    58 min

  3. 12/06/2023

    How to Raise Millions in SaaS With Storytelling - Andy Raskin @ Strategic Narrative

    In this episode, we get up close and personal with Andy Raskin, a strategic messaging consultant and founder of Strategic Narrative, a consulting firm that helps SaaS companies shape their stories to achieve strategic success.Andy's superpower is crafting stories that inspire action, and his work has helped his clients raise hundreds of millions of dollars in investments. He's a New York Times, Inc., and Forbes contributor, and has lectured at UC Berkeley and Stanford.But Andy's approach is n...

    58 min

  4. 25/05/2023

    Crafting Irresistible Case Studies for SaaS: The Power of Storytelling - Joel Klettke @Case Study Buddy

    In this episode, we talk to Joel Klettke, a storytelling powerhouse and the founder of Case Study Buddy, a company that helps businesses craft irresistible case studies to showcase their success stories. With over a decade of experience in copywriting and content strategy, Joel is a master at crafting narratives that captivate and persuade audiences.Whether he's working with Fortune 500 companies or small startups, Joel's mission is always the same: to help businesses tell their stories in a ...

    55 min

  5. 16/05/2023

    The Anatomy of a Perfect SaaS Landing Page - Joanna Wiebe @ Copyhackers

    For this episode, we talk to the original conversion copywriter, Joanna Wiebe, the founder of Copyhackers.Joanna is a rockstar in the world of copywriting and conversion optimisation. Not only is she the brilliant mind behind Copyhackers, a wildly popular copywriting blog, agency, and copy education provider, but she's also the founder of Airstory, an amazing SaaS product that helps people organize their research and writing.It's no wonder why Joanna is such a big name in the industry. She's ...

    1h 10m

  6. 19/07/2021

    The Guide to Bootstrapped SaaS Growth - Peep Laja @ Wynter

    For this episode, we talk to the world's most influential Conversion Rate Optimization expert, Peep Laja. Peep is the founder of three successful companies - CXL, Speero and, more recently, Wynter, a product marketing research platform. Like many of you I've learned from Peep over the years, so it was humbling to have the opportunity to chat with him. We discuss,- How to validate ideas - How Peep approaches bootstrapped growth with limited resources- The richest sour...

    46 min

  7. 25/06/2021

    The 2021 Guide to SaaS Positioning - April Dunford

    In this episode we discuss with marketing positioning legend April Dunford.Positioning is foundational to everything we do in sales & marketing.But what exactly is positioning? It’s a widely misunderstood topic April says...“Positioning defines how your product is the best in the world at delivering some value that a well defined set of customers cares about” If you’re building a SaaS business this is a must watch! We discuss, - What exactly is positioning anyway&...

    56 min

  8. 08/06/2021

    The Most Sued Podcaster in SaaS - Nathan Latka

    In this episode, we sit down with best-selling author, podcast host and SaaS legend Nathan Latka. Why is Nathan the most sued podcaster in SaaS? And why the hell does he lean into it?In his own words:"Your CAC to get a hater is cheaper than your CAC to get a lover'.Or... 'It’s cheaper to get more people hating me, but most people aren’t tough enough to deal with haters'.We chat about:- Why Nathan is the most sued podcaster- Launching his first SaaS company and funding mistakes- How to convert...

    45 min
See All (24)

About

Masters of SaaS is produced by Upraw Media, a Paid Media, Analytics and CRO agency, exclusively for SaaS. The host of the show is Todd Chambers. In each episode, we chat with SaaS entrepreneurs and experts in the field about what got them to where they are today. This includes all the doubts, fears and trade-offs you go through to double down on what you're really good at. What you can expect: [1] Relevant topics and valuable advice on everything from designing your platform to increasing customer retention and all that’s in between; [2] No fluff just actionable tactics and tips you can start applying to your own SaaS business right away; [3] No bull**t, real stories of both success and failure to keep you motivated and inspired on your journey; [4] A good time, a splash of good humour, a sprinkling of banter and people who know how to not take themselves too seriously.

Information

  • Creator
    Todd Chambers
  • Years Active
    2020 - 2023
  • Episodes
    24
  • Rating
    Explicit
  • Copyright
    © 2024 Masters of SaaS
  • Show Website
    Masters of SaaS

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