132 episodes

The best startup advice from Silicon Valley & beyond. Iconic CEOs — from Nike to Netflix, Starbucks to Slack — share the stories & strategies that helped them grow from startups into global brands.
On each episode, host Reid Hoffman — LinkedIn cofounder, Greylock partner and legendary Silicon Valley investor — proves an unconventional theory about how businesses scale, while his guests share the story of how I built this company. Reid and guests talk entrepreneurship, leadership, strategy, management, fundraising. But they also talk about the human journey — with all its failures and setbacks. 
With original, cinematic music and hilariously honest stories, Masters of Scale is a business podcast that doesn’t sound like a business podcast.
Guests on Masters of Scale have included the founders and CEOs of Netflix, Google, Facebook, Starbucks, Nike, Fiat, Spotify, Instagram, Airbnb, Uber, Paypal, Huffington Post, Twitter, Medium, Bumble, Yahoo, Slack, Spanx, Shake Shack, Dropbox, TaskRabbit, 23&Me, Mailchimp, Evite, Flickr, CharityWater, Endeavor, IAC and many more.

Masters of Scale with Reid Hoffman WaitWhat

    • Management
    • 4.8 • 56 Ratings

The best startup advice from Silicon Valley & beyond. Iconic CEOs — from Nike to Netflix, Starbucks to Slack — share the stories & strategies that helped them grow from startups into global brands.
On each episode, host Reid Hoffman — LinkedIn cofounder, Greylock partner and legendary Silicon Valley investor — proves an unconventional theory about how businesses scale, while his guests share the story of how I built this company. Reid and guests talk entrepreneurship, leadership, strategy, management, fundraising. But they also talk about the human journey — with all its failures and setbacks. 
With original, cinematic music and hilariously honest stories, Masters of Scale is a business podcast that doesn’t sound like a business podcast.
Guests on Masters of Scale have included the founders and CEOs of Netflix, Google, Facebook, Starbucks, Nike, Fiat, Spotify, Instagram, Airbnb, Uber, Paypal, Huffington Post, Twitter, Medium, Bumble, Yahoo, Slack, Spanx, Shake Shack, Dropbox, TaskRabbit, 23&Me, Mailchimp, Evite, Flickr, CharityWater, Endeavor, IAC and many more.

    16. Build a more human internet, w/Caterina Fake

    16. Build a more human internet, w/Caterina Fake

    Internet pioneer Caterina Fake knows: Online communities are built one human connection at a time. As the founder, you need to establish guidelines and norms from Day One – because the tone you set is the tone you’re going to keep, even as you go viral.

    • 36 min
    Rapid Response: When your business disappears overnight, w/Marriott’s Arne Sorenson

    Rapid Response: When your business disappears overnight, w/Marriott’s Arne Sorenson

    95% of your business disappears. What do you do? Marriott CEO Arne Sorenson recounts how the travel industry drastically changed last spring, with hotel bookings all but disappearing overnight. In the midst of his own battle with cancer, Arne has spent the year balancing the needs of his workforce against those of his partners; having blunt but critical conversations; and empowering his team to make tough decisions. He has wise words about the role of business leaders in times of social unrest, including how to think about who you speak for – and when to speak up. Arne admits the hotel industry will take years to recover. That hasn't dimmed his personal belief that travel matters more than ever.

    • 29 min
    74. The Empathy Flywheel, w/Nextdoor CEO Sarah Friar

    74. The Empathy Flywheel, w/Nextdoor CEO Sarah Friar

    A social network that limits your network? Yes. Meet Nextdoor, a hyperlocal social network that’s all about who you really are and where you really live. Although it goes against everything that we've come to expect from social networks, Nextdoor’s secret to scale lies in real personal connections based on empathy and kindness. And this is what Nextdoor CEO Sarah Friar knows: No, these connections don’t scale as fast – but they tend to be stronger. And they can be the flywheel that drives you to scale. 

    • 37 min
    Rapid Response: Movie-theater drama has come to every business, w/Shelli Taylor, CEO, Alamo Drafthouse

    Rapid Response: Movie-theater drama has come to every business, w/Shelli Taylor, CEO, Alamo Drafthouse

    As big movie chains shut down, Shelli Taylor's determined to keep her theaters open. With revenue at a trickle, the CEO of Alamo Drafthouse is negotiating daily with landlords and banks, and even tried her own video-on-demand service. Her balancing act – a conviction that long-term demand will be strong, while near-term economics are dismal – is familiar among entrepreneurial leaders. By defiantly keeping the movie magic alive, she's leaning into hope, the human need for community, and a creative new model. Yet there's no guarantee how this story will end.

    • 28 min
    73. Wikipedia's Jimmy Wales: To scale, find the right values

    73. Wikipedia's Jimmy Wales: To scale, find the right values

    What's more important than product-market fit? Product-VALUE fit. If you choose the right values to drive product development, you'll draw the people, resources, and speed you need. It’s true for for-profits and for nonprofits. And Wikipedia co-founder Jimmy Wales knows this well. Since its launch in 2001, Wikipedia has famously stuck to its values of openness, neutrality, and remaining not-for-profit. But he arrived at those precise values through trial and error – on an earlier free encyclopedia project that stalled. Once he found the right product-value fit, Wikipedia rapidly scaled from a niche side project to one of the most valued treasures on the internet.

    • 31 min
    Rapid Response: The Covid test facts every CEO needs, w/Rajiv Shah (Rockefeller Foundation)

    Rapid Response: The Covid test facts every CEO needs, w/Rajiv Shah (Rockefeller Foundation)

    To safely re-open a business, you need more than masks. Covid testing is key – and the options are changing quickly. We found the most in-the-know person in public health to walk us through the choices, costs, and protocols to keep an entrepreneurial team, and all of us, safe. Rajiv Shah is president of the Rockefeller Foundation, which has led response to health crises in the United States and around the world for 100 years (including the 1918 flu pandemic). Applying what he learned fighting the Ebola outbreak in West Africa, Shah has brought together business, government, and health officials to turbo-charge Covid testing development. Next-gen test kits are coming soon: cheaper, easier, more abundant. If deployed correctly, says Shah, they can make us all safer and healthier in 2021.

    • 36 min

Customer Reviews

4.8 out of 5
56 Ratings

56 Ratings

VictorvanDoorn ,

Truly Masterful

Every time this series comes with an episode, I listen to it right away. Reid Hofman is such a pleasant and open storyteller, almost every episode feels like a Christmas present. Thank you for this gift, Reid Hofman and the WaitWhat production team! Great idea about the ‘pledge drive’ metaphor as well! I don’t know the principle from public broadcasting because it’s not a thing where I’m from in The Netherlands, but I felt compelled to leave a review anyway, because indeed, this podcast has helped me! I hope you keep making episodes for a long time to come :)
cheers from Amsterdam, Victor van Doorn

Geet Khosla ,

Thank you!

Reid + team have made something truly special. In this world of overhyped startup news it’s great to listen to some real people, giving authentic and honest advice.

Keep it rocking.

Toninho Claudio ,

One of the greatest Podcasts

Indepth interviews with a superb edit. One of my two favorite podcasts, right up there with Guy Raz.

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