100 afleveringen

The Med Spa CEO Podcast helps boutique, results-driven med spa and aesthetic practice owners grow their profits without the nights and weekends.

Our mission is to equip med spa owners to provide abundantly for their families, have time to enjoy their lives, and deliver exceptional results and experiences for the patients.

Med Spa CEO Heather Terveen

    • Zaken en persoonlijke financiën

The Med Spa CEO Podcast helps boutique, results-driven med spa and aesthetic practice owners grow their profits without the nights and weekends.

Our mission is to equip med spa owners to provide abundantly for their families, have time to enjoy their lives, and deliver exceptional results and experiences for the patients.

    Designing Your Practice's Brand Architecture

    Designing Your Practice's Brand Architecture

    Want to protect yourself from issues that come with employee turnover and stand out amongst your competitors? In this episode, we’re going beyond having a typical brand or business focusing only on having great services. Great services should be the bare minimum! Let’s dive into how to create an intentional brand architecture for your medical practice or med spa. By developing a signature menu of branded packages and programs, you’ll differentiate your brand, make your business stay steady even when you have employee turnover, and become known for more than just your excellent service. Become known for luxury. 
     
    HIGHLIGHTS
    05:45 What is brand architecture? 
    07:00 What the Hell’s Kitchen restaurant can teach you about business.
    12:00 The power of building a brand and having brand recognition.
    14:15 How to make your business not skip a beat if you have team turnover.
    22:00 Create a business that sets you apart from “just” having great service. 
     
    RESOURCES + LINKS
    Book a Strategy Call with us HERE
    DM us “BTS” on Instagram for a peek behind the curtain of our signature process for creating your practices Brand Architecture!
     
    FOLLOW
    Heather: @heatherterveen
    Website: heatherterveen.com

    • 29 min.
    Strategies to Attract Your DREAM Premium Clients on Social Media with Taleesa Crawford and Andrea Smith

    Strategies to Attract Your DREAM Premium Clients on Social Media with Taleesa Crawford and Andrea Smith

    Want a social media gameplan that will have premium patients streaming through your doors? Social media experts Taleesa Crawford and Andrea Smith are here to share exactly  how to use social media strategically and consistently to attract your dream clients. They shared their proven three step method of planning, prepping and promoting that will ensure your content stays on schedule so you can consistently get in front of the premium clients that need your services. From quarterly photo shoots to daily engagement tactics, the strategies in this episode will position your med spa as the luxury leader in your area. 
     
    HIGHLIGHTS
    00:00 Why consistent content is a must for every med spa and aesthetic businesses. 
    08:15 How to plan and prepare your social media content to connect with your dream patients.
    14:00 Tips to save time (and your mental health) as you execute your social media marketing. 
    19:15 What marketing strategies are best to promote med spa and aesthetic businesses?
    24:30 The training you need to attract premium clients now.



    RESOURCES + LINKS
    Book a Strategy Call with us HERE
     
    FOLLOW
    Heather: @heatherterveen
     
    Smith & Crawford Co: @smithandcrawfordco
    https://smithandcrawford.com/
     

    • 28 min.
    How To Make Millions From Your Menu

    How To Make Millions From Your Menu

    Want to skyrocket your revenue? Let me tell you what we can learn from a sushi restaurant about standing out in a competitive market, delivering a premium luxury experience, and having the profit to match! This sushi restaurant actually does some of the things I teach in my masterclass to create a million dollar menu. It’s time to position your med spa as the premier destination in your area and focus on quality over quantity and start generating five figure days. 
     
    HIGHLIGHTS
    01:30 How to make a signature offer suite that is irresistible to your ideal client.
    05:00 The masterclass to set your business model up to 2 to 3x your revenue.
    08:15 How to stand out among your competitors, and become the go-to med spa in your area.
     
    RESOURCES + LINKS
    Create your million dollar menu - get the masterclass!
     
    Book a Strategy Call with us HERE
     
    FOLLOW
    Heather: @heatherterveen
    Website: heatherterveen.com
     

    • 10 min.
    Going After Big Goals With Kris Pritchard of Deja You Medical

    Going After Big Goals With Kris Pritchard of Deja You Medical

    Have you been hesitating going all-in on your business vision?


    In this episode, I chat with Med Spa Advantage member, Kris Pritchard about going after big goals, building a team, expanding locations and going all-in on your vision.


    Kris is a board-certified Family Nurse Practitioner and the owner of Deja You Medical Aesthetics based in Navarre, Florida.


    In this conversation, Kris shares her journey and insights into continually growing her business while growing herself as the leader.


    Enjoy!


    MENTIONED IN THIS EPISODE:


    ✔️ Looking to connect with Kris? You can find her online at her website (https://dejayoumedical.com/) or connect with her on Instagram @injectorkris


    ✔️ If you're interested in learning more about how we can help you start getting weekly premium package sales in your med spa or aesthetic practice DM us the word SECRET on Instagram @heatherterveen.

    • 41 min.
    Revenue Generating Teams with Lori Wimmer of Simplified HR

    Revenue Generating Teams with Lori Wimmer of Simplified HR

    "My team struggles to sell."


    "I can't seem to get my staff on the same page."


    "I'm struggling to keep my staff accountable...or to know even where to start with accountability."


    "I don't know who to hire next?"


    If you struggle with any of these questions, you are going to want to grab a notepad and a pen to take notes for my interview with Med Spa Advantage advisor coach, Lori Wimmer.


    Lori is a human resources and team building expert who has been in the industry for almost 20 years. In this episode, Lori and I chat about simple steps to building a revenue-generating team for your business.


    How do you confidently invest in your staff and team so that you're not just increasing the expenses in your business?


    How do you fix a team that isn't properly representing the culture of your business.


    Lori and I chat about this and so much more in this episode.


    Enjoy!


    MENTIONED IN THIS EPISODE:


    ✔️ Looking to connect with Lori? You can find her online at her website (https://simplifiedhrco.com/) or email her directly at Lori@Simplifiedhrco.Com.


    ✔️ If you're interested in learning more about how we can help you start getting weekly premium package sales in your med spa or aesthetic practice DM us the word ADVANTAGE on Instagram @heatherterveen.

    • 46 min.
    Leveling Up Your Med Spa with Andrea Ramirez

    Leveling Up Your Med Spa with Andrea Ramirez

    To get bigger results you sometimes have to start placing bigger bets.


    In this episode of the podcast, I talk with my client Andrea Ramirez. Andrea owns AME Med Spa just outside of Austin, Texas.


    She shares how she's been able to make bold investments in her business that have really paid off. She's 4x'd her revenue since the summer time.


    You're going to love this honest conversation with Andrea!


    Enjoy!


    MENTIONED IN THIS EPISODE:


    ✔️ To connect and learn more about Andrea: https://andreamarieestheticstx.com/


    ✔️If you're interested in learning more about how we can help you start getting weekly premium package sales in your med spa or aesthetic practice DM us the word ADVANTAGE on Instagram @heatherterveen.

    • 25 min.

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