Nir And Far: Business, Behaviour and the Brain Nir Eyal

Nir’s Note: This guest post is by Nicholas Hutchison, founder of BookThinkers and author of Rise of the Reader.

When I was growing up, you couldn’t pay me to read a book about self-help or business. Now, I read between 60 to 80 books every year.

A good non-fiction book is the distilled knowledge of years of research and insight and costs just a few bucks. Why wouldn’t you take advantage of such a cheap, efficient way to learn lessons that could change your life without having to do the work or live the experiences the author had to bear?

You can read the Nir And Far blog post on: How to Become an Indistractable Reader https://www.nirandfar.com/be-a-better-reader/

Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/




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If we think life is over in old age, it will be.

There is no shortage of supposed methods for increasing lifespan. Typing in “longevity” into Amazon reveals over 40,000 books on the topic. Each author purports their own cure, typically involving a special diet, miracle supplement, or painful practice.

What’s usually left out is how much extra life one can expect to gain by following these often difficult, frequently expensive, and rarely scientifically-backed routines.

You can read the Nir And Far blog post on: Want to Live Longer? Change Your Mind About Aging https://www.nirandfar.com/live-longer/

Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/




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Experiencing fear without harm lessens feelings of anxiety.

Nir’s Note: The following essay is adapted from a chapter in Get Better at Anything: 12 Maxims for Mastery by Scott Young. Scott is the author of Ultralearning and a TedX speaker renowned for his “MIT Challenge,” where he learned 4 year’s worth of college-level computer science in just 12 months..

You can read the Nir And Far blog post on: How to Overcome Anxiety Forever https://www.nirandfar.com/overcoming-anxiety/

Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/


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Referent power is considered the most potent because it doesn’t require that a leader micromanage, use coercion, or reward to influence others. People follow a leader with referent power based on who the leader is and how they behave. According to French and Raven, referent power has the broadest range of influence of any power, allowing it to be leveraged on a large scale.



You can read the Nir And Far blog post on: Referent Power: The Ultimate Form of Influence https://www.nirandfar.com/referent-power/



Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/








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Support this podcast: https://podcasters.spotify.com/pod/show/nirandfar/support

I visit with Mike Norton about his new book, The Ritual Effect.



Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/




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Support this podcast: https://podcasters.spotify.com/pod/show/nirandfar/support

“There are a whole lot of ways to be perfect, and not one of them is attained through punishment.” —science fiction author Ursula K. Le Guin

Pushing ourselves and holding ourselves accountable are how we achieve success. Unfortunately, many of us mistake harsh self-criticism and self-castigation for “pushing ourselves.” And that has the opposite of the desired effect.

You can read the Nir And Far blog post on: Studies Show Self-Compassion is the Motivator You’re Missing https://www.nirandfar.com/self-compassion-to-succeed/

Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/




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Support this podcast: https://podcasters.spotify.com/pod/show/nirandfar/support