181 afleveringen
Nudge Phill Agnew
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- Zaken en persoonlijke financiën
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5,0 • 5 beoordelingen
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Ever noticed how the smallest changes can have the biggest impact? On Nudge, you'll learn simple evidence-backed tips to help you kick bad habits, get a raise, and grow a business. Every bite-sized 20-minute show comes packed with practical advice from admired entrepreneurs and behavioural scientists. Nudge is fast-paced but still insightful with real-world examples that you can apply - this is not your average business podcast.
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10 pricing tips from 10 pricing experts
In the 5 years I’ve run Nudge, I’ve interviewed 10 experts on pricing. These aren’t run-of-the-mill LinkedIn gurus. They’re peer-reviewed researchers from some of the world’s most prestigious universities. Today, I reveal their top 10 pricing tips.
Join the free Science of Persuasion Course: https://nudge.ck.page/persuasion-course -
“It's How McDonald’s Make Men Binge” Rory Sutherland
In today’s episode of Nudge, Rory Sutherland explains:
When to tell smokers to quit smoking
How to double McDonald’s orders
Ways to make Londoners recycle
Why pensions schemes are broken
How to make high earners pay more tax
You won’t want to miss this.
(Warning this episode contains explicit language).
Rory’s book Alchemy: http://tinyurl.com/3ucjy6rz
Sign up to the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list -
6 scientifically-proven persuasion techniques
I’ve spent 200 hours interviewing persuasion experts. Today, I share the persuasion tactics that actually work.
Join the free Science of Persuasion Course: https://nudge.ck.page/persuasion-course
Reddit ads: https://imgur.com/a/BsCwx7n
Reddit ads results: https://imgur.com/a/iEB4W79 -
The overlooked secret to better writing
I wish I had followed Prof Todd Rodgers’ advice earlier.
Writing for Busy Readers book: https://writingforbusyreaders.com/
Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list
Churchill’s plea for brevity: https://blog.nationalarchives.gov.uk/churchills-call-for-brevity/ -
Can knowing more make you enjoy less?
I used to love football, but nowadays I’m indifferent towards it. Today on Nudge, Professor Sarah Moore explains why.
Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list -
Why Amazon paid staff $5k to quit
In today’s episode of Nudge, Uri Gneezy explains why Amazon paid staff $5,000 to quit, how he got Singapore taxi drivers to walk more, and how Pret made their staff friendlier.
Uri’s book Mixed Signals: https://tinyurl.com/28mh4kke
Follow the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list
Uri's previous episodes on Nudge: Episode One / Episode Two
Klantrecensies
Persuasive podcasting!
Each episode of Nudge is clear, concise, and wickedly entertaining too. As a business owner with over thirty years of experience, I've found most current marketing advice is either blindingly obvious, or so padded with fluff I listen at double speed.
But Nudge podcast is just brilliant! Cleverly crafted, packed with action tips and helpful examples. Every episode I find myself muttering "ooh yes!" and excitedly taking notes. I've already used tips from episodes #21 and #47 to increase my company's engagement!
One of my favorite marketing podcasts
As a behavioral scientist, I love the combination between science and real-world examples. Insightful and to the point!
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