Open Source Reverse ETL For Everyone With Grouparoo Data Engineering Podcast

Summary
Reverse ETL is a product category that evolved from the landscape of customer data platforms with a number of companies offering their own implementation of it. While struggling with the work of automating data integration workflows with marketing, sales, and support tools Brian Leonard accidentally discovered this need himself and turned it into the open source framework Grouparoo. In this episode he explains why he decided to turn these efforts into an open core business, how the platform is implemented, and the benefits of having an open source contender in the landscape of operational analytics products.

Announcements

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Your host is Tobias Macey and today I’m interviewing Brian Leonard about Grouparoo, an open source framework for managing your reverse ETL pipelines

Interview

Introduction
How did you get involved in the area of data management?
Can you describe what Grouparoo is and the story behind it?
What are the core requirements for building a reverse ETL system?

What are the additional capabilities that users of the system ask for as they get more advanced in their usage?


Who is your target user for Grouparoo and how does that influence your priorities on feature development and UX design?
What are the benefits of building an open source core for a reverse ETL platform as compared to the other commercial options?
Can you describe the architecture and implementation of the Grouparoo project?

What are the additional systems that you have built to support the hosted offering?
How have the design and goals of t