22 min.

Part 2 of 2 - Interview with Steve Randazzo Demystifying Data

    • Marketing

In this Part 2 of a 2-part series, Chris talks with Steve Randazzo, founder & president of Pro Motion, about his recent publication, ‘Brand Experience: Building Connections in a Digitally Cluttered World’. Chris and Steve discuss working with Duct Tape brand, how consumers opt-in at an experiential event, and Steve’s take on the philosophy of ‘Right Message/ Right Time/ Right Person.’

Links
Steve Randazzo Pro Motion Pro Motion’s Instagram Duct Tape Avon Duct Tape Festival

In this Part 2 of a 2-part series, Chris talks with Steve Randazzo, founder & president of Pro Motion, about his recent publication, ‘Brand Experience: Building Connections in a Digitally Cluttered World’. Chris and Steve discuss working with Duct Tape brand, how consumers opt-in at an experiential event, and Steve’s take on the philosophy of ‘Right Message/ Right Time/ Right Person.’

Links
Steve Randazzo Pro Motion Pro Motion’s Instagram Duct Tape Avon Duct Tape Festival

22 min.