21 afleveringen
Retail Media Moguls Platform 195
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- Zaken en persoonlijke financiën
Welcome to The Retail Media Moguls podcast hosted by Stuart Adamson and brought to you by Platform 195. Join us as we connect you with thought leaders in the retail media industry. We aim to make the podcast your go-to source for all aspects of the industry, including current and future trends and how companies can leverage retail media presence for accelerated growth. Put up your feet, grab a cup of your favourite brew, and learn how to turn your audience into customers.
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Unlocking Incremental Scale in Rural Markets with Molly Hjelm of Dollar General
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195.
Our special guest today is Molly Hjelm, Head of Ad Sales at Dollar General, America’s neighbourhood general store that provides access to affordable products and services every day for its customers and their hometown communities. Together, she and Stuart dive into the unique challenges and opportunities presented by rural markets. -
Merchant Business Growth Strategies in Delivery Apps with Catalina Salazar of Wolt
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195.
Our special guest today is Catalina Salazar, Global Head of Retail Media at Wolt, a tech company that makes it easy to discover and get the best restaurants and shops delivered to home and the office. Together, she and Stuart explore merchant business growth strategies in delivery apps. -
How to Thrive in the Omnichannel Measurement Era with Luis Martinez of EssenceMediacom
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195.
Our special guest today is Luis Pedro Martinez, Head of E-Commerce for EssenceMediacom, a company committed to radically improving the value and relevance of advertising for the benefit of brands and consumers. Together, they explore the evolving landscape of omnichannel measurement and uncover insights that will shape the future of the industry. -
Retail Media Moguls' Greatest Hits Compilation
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195.
We've had so many amazing guests on the podcast, including industry leaders sharing their insights, expertise, stories, and predictions on all things retail media. Today, we’ll be revisiting five of our special guests. So sit back, grab your favourite drink, and enjoy the countdown of the greatest hits. -
Measuring Success: The Importance of Retail Media Analytics with David Pollet of Incremental
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195.
Our special guest today is David Pollet, CEO at Incremental, who provides neutral retail media measurement with a focus on distinguishing causality from coincidence. Together, they discuss the ways Increment can measure the success of retail media assets, and explore where the technology is driving data insights now and in the future. -
Exploring Non-Endemic Partnerships in Retail Media with Jeroen Wagenaar of MediaMarktSaturn
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195.
Our special guest today is Jeroen Wagenaar, Head of Retail Media Consultancy (International) at MediaMarktSaturn, Europe’s leading consumer electronics retailer. Listen in as Jeroen delves into the strategies and growth of the company while emphasising the importance of data, transparency, and integration across all channels. He also touches on non-endemic partnerships, innovation in digital advertising, and their plans for expansion.