The Superabound Podcast Erin Aquin & Steve Haase

If you want to win new business, you have to stand out in your industry. Unfortunately there are many ways to do this that don't serve your longterm interests.
Too many business owners opt for paths that include polluting the internet with AI junk, selling in an inauthentic way, or simply leveling up their skills without translating that into a message that their customers resonate with.
If you've done the work to deliver a great product, you need to find a way to let your audience know about it.
In this week's episode you will discover:
What it means to be "the best in the world" and how to occupy that position in the minds of your ideal customers The role of social media and online marketing in standing out in your industry and how best to leverage them How to take a strong stand that gets the attention of your best audience without being divisive or obnoxious to do so For the full show notes and transcript, visit https://besuperabound.com/podcast/287-how-to-stand-out-in-your-industry

If you want to do more than just create a successful organization but live a life of true success, this episode is for you. Because what good is it to make a pile of money if you're alone and exhausted when you get there?
In this week's episode of the Superabound podcast you will discover:
How to create time for what matters most in your life, no matter how busy you are right now How to get over the judgmental voices, both from inside yourself and from the world around you, that block your deeper self-investment Why integrity is your secret power for protecting your time and energy and how to build it over time For full podcast show notes and transcript, visit https://besuperabound.com/podcast/286-protect-your-time-and-energy

Few things are as fulfilling as creating an impactful, lucrative business with people you truly love, i.e. family. 
Talk about work/life harmony! When you get it right, there's really no feeling quite like it.
But it's not enough just to know each other well and get along great most of the time. Running a successful business with family requires a little extra thoughtfulness and, yes, structure to keep things flowing. 
In this episode you will discover:
Why your company's vision and values need to be more explicit and clear when working with family, and how to do it How to create boundaries so your business doesn't take over your family life How to give feedback that moves the business forward without pointing fingers or getting overly personal—and how to take that feedback and grow Structures that can help keep you on track without being overly rigid or micromanaging one another The importance of clear roles for performing at a high level and making sure important details don't slip through the cracks This is a rich episode that is many years in the making and we're so excited to share it with you!
For full show notes and transcript visit https://besuperabound.com/podcast/285-how-to-run-a-successful-business-with-family

Succeeding in business can be boiled down to two things: making great decisions and following through on them.
We're going to focus on the first one, noticing how great decisions are more than just the choice you make, but also the speed and confidence with which you make it.
The fact is, many business owners move too slowly with their decisions, falsely thinking that if they just wait a little longer to decide then they will have a better chance of making "the right decision." 
But as with so many other aspects of leadership, making good decisions is a skill that you can improve at, which will help you overcome the analysis paralysis that many leaders experience.
In this episode you will discover:
The foundation for confident decision making, and how to build it for yourself A question that will help you avoid beating yourself up over decisions that don't turn out well The hidden resources for your business and life that lie untapped while you mull over a decision For the full show notes and transcript visit: https://besuperabound.com/podcast/284-the-cost-of-slow-decision-making

If you've ever wondered how to create a more diverse—not to mention profitable and fulfilling—team, this episode is for you.
Malia Lazu is the visionary founder of The Lazu Group, and has spent her life supporting diversity and urban entrepreneurship everywhere from the streets of Boston as a community organizer to the C-suite at Berkshire Bank.
In this wide-ranging podcast, Steve and Malia discuss key points found in her new book, From Intention to Impact, published by MIT Press. You will discover:
Where to begin with DEI work at your business, even if you are a lean team, so you can both make more money and create a more just world What are the 3Ls and how they can help you authentically connect with any community you want to see reflected in your team How to navigate the pushback that emerges with real change, i.e. cries of reverse discrimination or lowering the bar, so you can create real impact while growing your business For the full show notes and transcript visit https://besuperabound.com/podcast/283-dei-that-makes-a-difference-with-malia-lazu

What do Marcus Aurelius, Lady Gaga, and Arianna Huffington all have in common?
Regular journaling.
We're not saying that writing in a notebook will help you become the next emperor, grammy winner, or media mogul. But there is power in the practice of self-reflection and discovery that journaling offers.
Today we dive deep into the world of journaling with entrepreneur sisters Andrea and Trish Drynan, who recently released their own guide called The Journal Project: Weaving Wellness Into Everyday Living
You will discover:
Easy practices that will help you clear your mind and get a new perspective on your experience How journaling can help you achieve the results you want in your business and personal life, even if you're not a "journaling person" How to use journaling to move through difficult situations and the emotions that come with them How to have a fun and productive work relationship with family For a full transcript and show notes visit: https://besuperabound.com/podcast/282-the-journal-project