14 afleveringen
The Firehouse Salon Ashley Pollak
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- Maatschappij en cultuur
Exploring the madcap world of Howard Luck Gossage, a radical adman from the 1960s who played a key role in the cultural and political shifts of the time. In this podcast we'll dive into the themes and the stories of his life and those around him in his Firehouse gang.We're going to discover more about the relevance of Howard’s thinking today in environmentalism, politics, technology and communication. We're speaking to those who are tackling the grand challenges and questions we face in the world with a Gossage like approach of authenticity, humour and generosity of spirit.This podcast accompanies our BBC Radio 4 show - https://www.bbc.co.uk/programmes/m001m4dk
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Episode 13 - Can coupons start conversations?
Welcome to The Firehouse Salon Live. In this episode Emma Stackhouse, Ashley Pollak, Sam Richardson, Adam Skuse, and Justin Obermann discuss how Gossage’s approach to interactive and participatory advertising is still relevant. The panel explores how modern brands can integrate personalisation and tactile experiences, akin to Gossage's use of coupons, in a digital age. They delve into the impact of social media and platforms like LinkedIn, emphasising the importance of bravery in creative mar...
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Episode 12 - Dear Miss Afflerbach
"This is a story about an ad. It also says a good many implicit things about the ad-reading public...You can take a look at the ad hereThe ad is question sang the praises of a certain make of shirt, and it appeared in the New Yorker. In order to demonstrate the excellence of the shirtmaker's workmanship, a handkerchief-sized piece of shirting mysteriously equipped with buttonhole and pocket was offered free to readers who would write in and say what they thought the thing was for. Suddenly th...
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Ep 11 - LIVE - Can Advertising STILL create cultural phenomenons?
Join us as we recreate the Firehouse Salon that Howard Gossage and his gang ran in the 1960s. This month, we will be discussing a campaign created by Gossage which inspired a fashion revolution, and exploring if that's STILL possible today...
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Ep 10 - Beethoven Sweatshirts: Saving a classical radio station & kickstarting a cultural moment
A beer company, classical music radio station and clothes manufacturer walk into a bar... and create a never-seen-before product paving the way for fashion in years to come.You can take a look at the ad that started the story hereBut instead of a bar, imagine an ad agency in the heart of San Francisco.And instead of a bartender fixing the drinks, imagine Howard Gossage (ad-man meets Socrates) fixing all their business problems with one simple ad.
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Ep 9 - LIVE - Radical Slick - Is Journalism still stirring the beehive?
In this live edition of the show join recovering journalist Pia Hinckle, New Yorker journalist Nick Romeo, Radio Producer Jago Lee, Writer James King and your host Ashley Pollak as we explore all things radical, including what it means to 'stir the beehive.' 🐝Hinckle gained his reputation as the radical author and editor of Ramparts Magazine - a spectacular San Francisco muckraker that captured the spirit of the 60s and repeatedly scooped the New York Times, revolutionising American journalis...
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Ep 8 - Ramparts magazine
In this episode we "uncover the largely untold story of Ramparts magazine, the spectacular San Francisco muckraker that captured the zeitgeist of the '60s and repeatedly scooped the New York Times, changing American journalism forever"You can see a selection of the amazing covers from the magazine hereWe interview Peter Richardson who has written critically acclaimed books about the Grateful Dead, Ramparts magazine, and Carey McWilliams, the radical author & journalist of The Nation magaz...