8 min.
When you have no business touching a brand! Dans Perspective with Daniel Melone
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- Zaken en persoonlijke financiën
The word brand and branding is being used everywhere these days. Everyone seems to know everything about how to build one, promote and position one. But what about when you have no business touching one...I go on a rant about this very thing!
The word brand and branding is being used everywhere these days. Everyone seems to know everything about how to build one, promote and position one. But what about when you have no business touching one...I go on a rant about this very thing!
8 min.