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The youth marketing podcast by Voxburner, creators of YMS, the world's largest youth marketing festival

Youth Trends Voxburner

    • Marketing

The youth marketing podcast by Voxburner, creators of YMS, the world's largest youth marketing festival

    S04 E06: Amy Smith on what brands can learn from TOMS' purpose-driven strategy

    S04 E06: Amy Smith on what brands can learn from TOMS' purpose-driven strategy

    This week on the Youth Trends podcast from Voxburner, Amy Smith gives the inside story of how TOMS achieves its mission of making the world a better place, while simultaneously becoming a leading shoe brand just over a decade after it was founded.

    For more info on YMS and our new Video on Demand offering, check out www.voxburner.com and follow us on socials @voxburner.

    • 27 min.
    S04 E05: Krishna Daswani on how Uber adapted during the pandemic

    S04 E05: Krishna Daswani on how Uber adapted during the pandemic

    In this episode, you’ll find out how Uber responded when COVID-19 turned their business upside down, and what Krishna has learned from the experience. We also discuss Uber’s strategy to build and retain trust with the Gen Z demographic, and much more.

    For more info on YMS and our new Video on Demand offering, check out www.voxburner.com and follow us on socials @voxburner.

    • 21 min.
    S04 E04: Archrival's Clint! Runge on how Covid-19 has transformed youth marketing

    S04 E04: Archrival's Clint! Runge on how Covid-19 has transformed youth marketing

    Voxburner's Youth Trends podcast returns with a brand new episode ahead of our YMS:ONLINE USA event this October. We catch up with YMS regular and Gen Z marketing expert, Clint! Runge, co-founder and MD of the agency Archrival.

    For more info on YMS, check out www.voxburner.com and follow us on socials @voxburner.

    • 23 min.
    S04 E03: Jim Cregan on the story behind Jimmy's Iced Coffee

    S04 E03: Jim Cregan on the story behind Jimmy's Iced Coffee

    This week’s guest is Jim Cregan, co-founder of Jimmy’s Iced Coffee. He was an audience favourite at our youth marketing festival YMS last year, and he’ll be returning for 2020 to share his learnings from launching a successful and sustainable iced coffee brand. Here’s what he had to say when we chatted to him about growing his brand and his predictions for a new decade in youth marketing.

    For more info on YMS, check out www.voxburner.com and follow us on socials @voxburner.

    Music: May the Chords be With You by Computer Music All-Stars
    Copyright: Attribution: creativecommons.org/licenses/by/4.0/

    • 18 min.
    S04 E02: British Esports Association CEO Chester King on why brands should embrace esports

    S04 E02: British Esports Association CEO Chester King on why brands should embrace esports

    This week we're chatting to Chester King, CEO of the British Esports Association. Ahead of his keynote at our youth marketing festival YMS20 LDN this April, he shared why marketers are missing a trick if they're not embracing the esports industry. We also heard how the BEA is addressing the gender gap in esports and Chester's predictions for the next decade in youth marketing.

    For more info on YMS, check out www.voxburner.com and follow us on socials @voxburner.

    Music: May the Chords be With You by Computer Music All-Stars
    Copyright: Attribution: creativecommons.org/licenses/by/4.0/

    • 25 min.
    S04 E01: Extinction Rebellion's Will Skeaping on how marketers can save the planet

    S04 E01: Extinction Rebellion's Will Skeaping on how marketers can save the planet

    This week’s guest is involved in one of the hottest topics of the past year, the climate change movement. Will Skeaping is Creative Director of Extinction Rebellion, and co-editor of their bestselling book, This Is Not A Drill. Join us for a thought-provoking discussion on how marketers can contribute to saving the planet, and why this issue is so important to today’s young people.

    You can hear more from Will this April at our upcoming youth marketing festival, YMS20 LDN, where he’ll be joining a panel including Skyscanner and Too Good To Go to discuss the climate emergency.

    For more info on YMS, check out www.voxburner.com and follow us on socials @voxburner.

    Music: May the Chords be With You by Computer Music All-Stars
    Copyright: Attribution: creativecommons.org/licenses/by/4.0/

    • 21 min.

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