18 min
10. Communication, empathy and authenticity in higher education Disrupting The Degree
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- Marketing
Manchester University’s Covid fence protest, overpriced food parcels for student’s self-isolating and using influencers to promote institutions they didn’t attend. In our tenth episode, we discuss some of the issues the media has picked up in UK higher education and how they could have been avoided. We discuss the importance of communication, empathy and authenticity in marketing.
Manchester University’s Covid fence protest, overpriced food parcels for student’s self-isolating and using influencers to promote institutions they didn’t attend. In our tenth episode, we discuss some of the issues the media has picked up in UK higher education and how they could have been avoided. We discuss the importance of communication, empathy and authenticity in marketing.
18 min