200 episodes

Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podcast contains one inspirational idea that can change your business - all in less than 15 minutes per episode.

Content Inc with Joe Pulizzi Content Marketing Institute(CMI) Podcast Network

    • Marketing
    • 4.5, 2 Ratings

Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podcast contains one inspirational idea that can change your business - all in less than 15 minutes per episode.

    202: An Opportunity We've Never Seen in Marketing

    202: An Opportunity We've Never Seen in Marketing

    Joe rambles about a number of marketing and business thoughts, but there is one huge opportunity the likes we've never seen before. With so many media businesses about to close, marketers have the opportunity to purchase these businesses and/or audiences at a major discount.
    Plus, don't leave your house.
    -------
    Want to stay in touch with Joe? First, subscribe to this podcast. Second, subscribe to Joe's every-other-week enewsletter. Third, buy his new marketing thriller, The Will to Die.

    • 12 min
    201: Why We Must Diversify Revenue Streams Now

    201: Why We Must Diversify Revenue Streams Now

    Joe decides to bring back the Content Inc. podcast...on a strange date (March 12) in a strange way...after just taking a jog.
    This episode is all about why we need to diversify our revenue streams...and to at least think about it as everyone is in panic mode. How do we get there? By building a truly loyal audience and delivering value OUTSIDE the products and services we sell.
    -------
    Want to stay in touch with Joe? First, subscribe to this podcast. Second, subscribe to Joe's every-other-week enewsletter. Third, buy his new marketing thriller, The Will to Die.

    • 9 min
    Episode 200: The Final Episode

    Episode 200: The Final Episode

    • 6 min
    Episode 199: What Would Your Book Say?

    Episode 199: What Would Your Book Say?

    • 3 min
    Episode 198: The New Media Buyer

    Episode 198: The New Media Buyer

    • 3 min
    Episode 197: Measure Twice

    Episode 197: Measure Twice

    • 3 min

Customer Reviews

4.5 out of 5
2 Ratings

2 Ratings

@fotoesben ,

Amazing insights and advice about everything content.

I've now consumed Joe Pulizzi's brilliant book "Content Inc.", as well as his keynote speeches, interviews and his other podcasts. And still they're all brimmed with motivation, inspiration and useful information. What's great about these episodes in this podcast is that they are short. I find myself consuming a lot of information out there when I should be taking more action. These short concentrated episodes are great actionable soundbites of advice, that gives you time to try them out. This kind of information is exactly what I need to not only run my freelance photography business, but give my customers some advice along the way. ENJOY!

Top Podcasts In Marketing

Listeners Also Subscribed To