Course Creation Mama Lindsay Bowden

In this episode, Lindsay answers the question: are online courses still selling in 2024? She shares her findings from recent market research. While large courses still succeed in niche areas or for established creators, she observes a growing trend towards smaller, more manageable digital products like mini-courses, e-books, and paid workshops. These products cater to specific needs and offer quicker wins for customers, making them a viable option for new entrepreneurs. She emphasizes the importance of niche targeting and provides examples of various small digital products that can be effectively marketed.
 
Learn more from Lindsay:
@lindsaybowden
[free download] 100+ Profitable Digital Product Ideas

In this episode, Lindsay, a former teacher, discusses various ways teachers can make money online, with a focus on selling educational resources on Teachers Pay Teachers (TPT). She shares her own journey of transitioning from a classroom teacher to building a successful online business through TPT, detailing how she created and marketed her resources. She emphasizes the importance of using effective keywords and clear visuals for product listings to enhance visibility and sales. Lindsay also shares advice on pricing strategies and the potential of selling through personal websites and other platforms.
 
Mentioned in this episode:
[free teacher training] Create a Maze in 15 Minutes
BONUS: Sign up for my free teacher resource challenge, starting on June 7th!
 
Learn more from Lindsay:
@lindsaybowden
[free download] 100+ Profitable Digital Product Ideas

In this episode, Lindsay answers the question: are live launches out? She discusses the effectiveness of live launches for programs and offers insights into alternative strategies for different niches. She also touches on the evolving landscape of online courses, suggesting a shift towards mini-offers and bite-sized solutions due to time constraints and economic factors.
 
Mentioned in this episode:
Episode 028: Our 6-Figure Live Launch Strategy - Part 1
Episode 029: Our 6-Figure Live Launch Strategy - Part 2
 
Learn more from Lindsay:
@lindsaybowden
[free download] 100+ Profitable Digital Product Ideas

In this episode, Lindsay sits down for on-air business coaching with Katie, a former teacher aiming to help educators new to Teachers Pay Teachers (TPT) navigate the platform and create and sell resources successfully. Their conversation covers various topics, including email marketing regulations, Pinterest strategies, Facebook ads and pixels, choosing a course platform, and optimizing lead magnets. 
 
Lindsay provides valuable insights, such as collaborating with niche-related but non-competing businesses, refining lead magnet messaging for better conversions, and leveraging Facebook ads for accelerated email list growth. She also leaves Katie with actionable steps to implement in her business strategy right away.
 
Mentioned in this episode:
Katie’s lead magnet
 
Learn more from Lindsay:
@lindsaybowden
[free download] 100+ Profitable Digital Product Ideas

In this episode, Lindsay welcomes her husband Parker as a special guest to discuss how they’ve been able to balance family and work while running a business together. They cover topics like transitioning from traditional jobs to working from home, the challenges and rewards of entrepreneurship, managing household tasks, and finding balance between work and family life. Lindsay shares insights into leaving her teaching job to focus on her online business, while Parker discusses his shift from corporate accounting to exploring real estate investing. 
 
They also offer advice on starting and growing businesses, managing finances, and nurturing relationships while pursuing entrepreneurial endeavors. Throughout the episode, they emphasize the importance of mindset, adaptation, and support in achieving success as a family in the world of online business and beyond.
 
Mentioned in this episode:
BiggerPockets podcast
Pace Morby YouTube channel
 
Learn more from Lindsay:
@lindsaybowden
[free download] 100+ Profitable Digital Product Ideas

In this episode, Lindsay shares one of the biggest online business mistakes she’s made–accidentally deleting her entire email list of 25,000 people. This mistake had significant consequences, including losing thousands of dollars due to disrupted payment plans and access to programs. Despite the panic and challenges faced, Lindsay shares valuable lessons learned, emphasizing the importance of slowing down, being intentional, triple-checking tasks, and accepting that mistakes happen even for successful individuals.
 
Learn more from Lindsay:
@lindsaybowden
[free training] 5 Steps to a $5K Course Launch
 
We've updated our freebie! Check out the free download below:
100+ Profitable Digital Product Ideas