Creative Juice Indepreneur

A simple trip to the grocery store today could change the course of your music career. Don't believe it?
 
In this episode of Creative Juice, Jack and Circa talk all about how musicians need to tap into audience attention online and how tabloids and celebrity gossip can help! Learn why artists struggle to command attention, what terrible copywriting on social media looks like, how to write headlines that capture the attention of your fans, and tips for making your music releases, tours, merch, and content newsworthy!
 
If you want to stand out online among all the content noise, apply the lessons from this episode to your social media strategy and finally bridge the gap between the attention of strangers and fans!
 
DISCOVER:
Why Many Artists Fail To Grab Attention Online
How Terrible Copywriting On Social Media Is Costing You Fans
How Tabloids, Reddit and Celebrity Gossip Can Help You Write Amazing Headlines
How To Make Your Music Releases Newsworthy
Where To Find Inspiration Outside Of Music For Your Copywriting
The Difference Between Capturing The Attention Of Fans Vs. Strangers
Why Insane Clown Posse Is The "World's Most Hated Band"
How To Use True Stories To Create Real Connection With Your Audience
 
RESOURCES:
Learn Top Music Marketing Strategies Inside IndiePRO
Looking to expand your team or need marketing help? Apply to work with IndieX!
Join Us In The Indepreneur Discord Server!

For artists trying to build their music careers by growing and monetizing a fan base, improving the music itself is not always the best starting point...
 
In this episode of Creative Juice, Jack and Circa discuss how to reverse engineer your music business growth by improving the processes that help you create, capture, and monetize your fans' attention! Learn why only focusing on developing your product might get you stuck at the starting line, how to set achievable goals to release music and content, and to structure offers and promotional cadences based on real fan feedback!
 
If you want to fine-tune the processes that will actually grow and scale your fan base and your career, the insights from this episode have you covered!
 
DISCOVER:
How Circa Started Indepreneur With Personal Conversations
Why Growth Isn't Solely About Creating Better Music
How To Set Realistic Goals For Long-term Success
How To Use A 9-word Email To Engage Your Audience Effectively
How To Build And Reverse Engineer A Promotional Cadence That Fits Your Strategy
What Artists Can Learn From Taylor Swift About Maximizing The Value Of A Release
 
RESOURCES:
Learn Top Music Marketing Strategies Inside IndiePRO
Looking to expand your team or need marketing help? Apply to work with IndieX!
Join Us In The Indepreneur Discord Server!

Are you gearing up to release your next single? Don't pick your release date until you maximize your efforts in the stages before, during, and after the launch!
 
In this episode of Creative Juice, Jack and Circa pick apart the foundations of single releases so that you can plan your waterfall releases to have the biggest impact. Learn about the myth of fast releases, dive deep into what assets and content you should have ready for both pre-release and ongoing marketing efforts, and best practices for distribution and effective pitching to playlists!
 
Before dropping your next song, let this episode be your checklist with strategies and tips to make it your most successful release yet!
 
DISCOVER:
What Assets And Content You Need For An Impactful Pre-Release And Post-Marketing
Best Practices For Distribution And Timing
How To Utilize Spotify For Artists For Playlist Pitching
What Spotify's Audio Profiling Means For Your Tracks In The Recommendation Engine
When To Consider Pre-save Campaigns
Why Post-marketing Is The Most Critical Phase Of Your Release Strategy
When To Consider Using Paid Traffic To Boost Your Visibility
 
RESOURCES:
Learn Top Music Marketing Strategies Inside IndiePRO
How To Kick Start A Fanbase With Content
Looking to expand your team or need marketing help? Apply to work with IndieX!
Join Us In The Indepreneur Discord Server!

Are bottlenecks in your creative business slowing down your progress? Identifying and removing these barriers can be the key to unlocking your creative output AND fan base growth...
 
In this special episode of Creative Juice, Jack is joined by Jonah McLean (aka DUX), a lead strategist and coach from our IndieFounder program, to dive into the most common bottlenecks he finds in artists' creative businesses! Learn from Jonah's experience consulting and coaching hundreds of artists and explore the three biggest bottlenecks he's observed in music marketing, from the challenges musicians face after an initial burst of audience growth to the paralysis caused by indecision and overthinking!
 
If you're stuck in your music career growth and not sure why, this episode covers it all. From simplifying your music business systems to managing your work and failing forward in your marketing, use these tips to get yourself back on track!
 
DISCOVER:
How To Tackle The Three Biggest Bottlenecks Jonah Sees Musicians Face
Where Artists Struggle After Initial Audience Growth
How To Handle Indecision And Overthinking To Keep Your Projects Moving
Why Failure Your Most Powerful Marketing Tool
How To Simplify Your Music Business Systems
What You Can Learn From Tim Ferriss and A Simple To Do List
 
RESOURCES:
Learn Top Music Marketing Strategies Inside IndiePRO
Work With An Indepreneur Coach To Build Your Music Career!
How To Run Your Music Business and NOT Burn Out w/DUX
Looking to expand your team or need marketing help? Apply to work with IndieX!
Join Us In The Indepreneur Discord Server!

Feeling stuck in your music career? Not sure what roadblock is holding you back? If you're at a standstill, diagnosing the root cause is the first step...
 
In this episode of Creative Juice, Jack and Circa dissect the major reasons why artist careers slow down and how to diagnose and avoid these pitfalls. Learn about maintaining a consistent release cadence, keeping your enthusiasm to engage your fans, navigating the honeymoon phase of music marketing, and the common breakdowns in artists’ traffic systems!
 
Don’t let your music career falter without a fight. This episode will give you a diagnostic approach to help you keep your career on a growth trajectory with strategy, tactics, and stories from our agency and coaching clients!
 
DISCOVER:
What It Takes To Maintain Momentum With Your Music Releases
How To Keep Your Engagement High And Your Fans Excited
Why Navigating Past Early Success Is Crucial For Sustainable Music Marketing
What Causes Most Music Career Stalls And How To Overcome Them
Where Email Marketing And Tour Marketing Collide
How To Overcome Revenue Slowdowns With Offers
 
RESOURCES:
Learn Top Music Marketing Strategies Inside IndiePRO
Looking to expand your team or need marketing help? Apply to work with IndieX!
Join Us In The Indepreneur Discord Server!

For artists and bands looking to fuel their growth with effective music marketing strategies, there's a dizzying array of options constantly being advertised to you...how do you know what opportunities to focus your time, effort, energy, and budget on?
 
In this episode of Creative Juice, Jack and Circa break down opportunities in the industry for marketing your music so that you can choose the best vehicle for your growth! Learn about the differences between digital marketing, influencer campaigns, playlisting, and PR and the pros and cons of each strategy.
 
Whether you're looking to work on your own music marketing or build a team, this episode will help you you survey your options and choose the most effective ways for you to grow your fan base, revenue, and business from top to bottom!
 
DISCOVER:
Why Having a Large Fan Base Offers More Leverage for Monetization
How We Structured Our Agency to Seize Music Marketing Opportunities
How Email, SMS Marketing, and Paid Ads Can Predictably Grow Your Career
The Pros and Cons of Influencer Marketing
The Risks Associated With Playlisting and How to Navigate Them
Why PR Is Effective for Building Brand Authority
 
RESOURCES:
Learn Top Music Marketing Strategies Inside IndiePRO
Looking to expand your team or need marketing help? Apply to work with IndieX!
Join Us In The Indepreneur Discord Server!