40 min
E19 - Blockchain and customer experiences Customer Experience (CX) Management
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- Marketing
In this podcast, Carlos interviews Dr. Teck Ming (Terence) Tan (https://www.linkedin.com/in/teck-ming-terence-tan-829b4664/) about his work on blockchain technology and customer experiences. The discussion is based on the following published paper: Tan, T. M., & Salo, J. (in press). Ethical Marketing in the Blockchain-Based Sharing Economy: Theoretical Integration and Guiding Insights. Journal of Business Ethics. https://link.springer.com/article/10.1007/s10551-021-05015-8
Hosted on Acast. See acast.com/privacy for more information.
In this podcast, Carlos interviews Dr. Teck Ming (Terence) Tan (https://www.linkedin.com/in/teck-ming-terence-tan-829b4664/) about his work on blockchain technology and customer experiences. The discussion is based on the following published paper: Tan, T. M., & Salo, J. (in press). Ethical Marketing in the Blockchain-Based Sharing Economy: Theoretical Integration and Guiding Insights. Journal of Business Ethics. https://link.springer.com/article/10.1007/s10551-021-05015-8
Hosted on Acast. See acast.com/privacy for more information.
40 min