30 min
Ep. 86: Rebranding Recycling: Collin Kelly on the ReMA Vision Pile of Scrap
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- Økonomi
In this episode of Pile of Scrap, host John Sacco welcomes Collin Kelly, the newly appointed chairman of the Recycling Manufacturers Association (ReMA). Dive into the significant rebranding efforts from ISRI to ReMA and discover the strategic reasons behind this pivotal change. Collin shares his vision for enhancing the industry's appeal to policymakers by shifting the narrative towards hot-button topics like the Green Deal, electric vehicles, and decarbonization, rather than traditional recycling terms. Collin discusses his commitment to nurturing the next generation of industry leaders, emphasizing the importance of involving more people in ReMA's committees and board meetings. Tune in to gain insight into how these initiatives not only aim to reshape the industry’s image but also ensure its sustainability and relevance in today’s rapidly evolving environmental landscape.
In this episode of Pile of Scrap, host John Sacco welcomes Collin Kelly, the newly appointed chairman of the Recycling Manufacturers Association (ReMA). Dive into the significant rebranding efforts from ISRI to ReMA and discover the strategic reasons behind this pivotal change. Collin shares his vision for enhancing the industry's appeal to policymakers by shifting the narrative towards hot-button topics like the Green Deal, electric vehicles, and decarbonization, rather than traditional recycling terms. Collin discusses his commitment to nurturing the next generation of industry leaders, emphasizing the importance of involving more people in ReMA's committees and board meetings. Tune in to gain insight into how these initiatives not only aim to reshape the industry’s image but also ensure its sustainability and relevance in today’s rapidly evolving environmental landscape.
30 min