9 min

Glitz, glamor and economics at the 2024 upfronts Marketplace Morning Report

    • Business

This week, media giants have been gathering in New York City for the upfronts, where networks and streaming platforms try to court ad buyers by previewing shows for the seasons ahead. We’ll take the pulse of ad spending as streaming continues to outshine traditional broadcast television. And we’ll also hear about China’s property sector prop-up and priorities for the Consumer Financial Protection Bureau now that its future is no longer in jeopardy.

Marketplace is currently tracking behind target for this budget year — that means listeners like you can make a critical difference by investing in our journalism today.

This week, media giants have been gathering in New York City for the upfronts, where networks and streaming platforms try to court ad buyers by previewing shows for the seasons ahead. We’ll take the pulse of ad spending as streaming continues to outshine traditional broadcast television. And we’ll also hear about China’s property sector prop-up and priorities for the Consumer Financial Protection Bureau now that its future is no longer in jeopardy.

Marketplace is currently tracking behind target for this budget year — that means listeners like you can make a critical difference by investing in our journalism today.

9 min

Top Podcasts In Business

Økonominyhetene
Finansavisen
Dine Penger - Pengerådet
Dine Penger
E24-podden
E24
The Diary Of A CEO with Steven Bartlett
DOAC
In Good Company with Nicolai Tangen
Norges Bank Investment Management
Pengesnakk
Moderne Media

More by American Public Media

In The Dark
The New Yorker
Don't Ask Tig
American Public Media
Brains On! Science podcast for kids
American Public Media
Smash Boom Best: A funny, smart debate show for kids and family
American Public Media
This Is Uncomfortable
Marketplace
The Splendid Table: Conversations & Recipes For Curious Cooks & Eaters
American Public Media