Her Money Her Business Sonja Balzarolo

Is Business Getting Harder?
Are decreased sales or more effort for the same results making everything seem that little bit harder than it has been in the last year or two? Business is changing. If you are selling business to small business or business to consumer, the current economic effects and cost of living on people and families is affecting buying, and thus sales for small business owners. 

So what do we do?

On the podcast this week I cover:


How customers buying decisions are changing
What they want to know before they buy and how you can meet this need
How to understand your ideal customer better
How to become and stay organised through the financial year
Making business more personal
What no longer works

 
Mentioned in this episode:
Money In Money Out Mini-course with 15% off discount

 

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Her Money Her Business is a podcast by Blossoming Business. You can connect with Blossoming Business owner and your podcast host, Sonja Balzarolo below: https://www.blossomingbusiness.com.au/resources

End of Financial Year - Are you Ready?
Learn my top tips for getting organised for the end of this financial year, and set yourself up for a brand new financial year from 01st July. This episode is specifically for small business and sole traders and the information shared will refer only to businesses not registered as a company, where different tax applies.

On the podcast this week I cover:


Tax Planning - What is it and why should you do it?
How to review your year with and without an accountant (focussed on small business and sole traders)
Keeping up with compliance for your business and tax
How to become and stay organised through the financial year
Important tax dates

Note this podcast is general information only and should not be used as advice specific to your business. You should reach out to an accountant or tax professional for specific tax advice related to your business.

 

Mentioned in this episode (no affiliate links):
1. Money In Money Out Mini-course with 15% off discount

The course includes a module on Money Owed which is focussed on compliance for businesses, and provides a Compliance Timeline for businesses in their first 1 to 3 years.

Join the course here: Mini-Course

2. Xero Accounting Software

Click here for a free trial

3. Links to the ATO for further information on tax for small business and sole traders:

ATO - Income, Deductions and Concessions

ATO - Income Tax Returns

 

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Her Money Her Business is a podcast by Blossoming Business. You can connect with Blossoming Business owner and your podcast host, Sonja Balzarolo below: https://www.blossomingbusiness.com.au/resources

Guest Interview: Everyday Business Heroes Series
On this episode I am chatting with Isabel Chen, Pinterest expert and owner of FairyFox Digital.

We discussed Isabel's business journey from corporate employee to small business owner, and dove into Pinterest, with heaps of tips from Isabel on how it can work for businesses today.

About Isabel Chen:

Isabel is a scientist turned digital marketer, who helps creative business owners make more sales with powerful Pinterest marketing and simple content creation. After burning out as a marketing team of ONE in a non-profit for 4 years, Isabel is passionate about showing online businesses how to save time while still seeing results with their marketing.

How to Connect with Isabel:

Instagram: fairyfoxdigital

Website: fairyfoxdigital.com

 

Mentioned in this episode:

Click to join the course: Illuminate: Pins to Profit Pinterest Academy

About the Course:

Illuminate isn't just another Pinterest course. I'm teaching you my proven framework for Pinterest success, time-saving Canva templates, AI prompts for creating compelling Pinterest content and LIVE support to double your traffic to your website and make more sales, WITHOUT creating new content in 30 minutes a day. Live training component runs from Monday 20 May to Sunday Jun 30 2024.

Not on Pinterest yet? Click here - Pinterest

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Want to be a guest on the Everyday Business Heroes series? Click the link below and let's get chatting!

Be a Podcast Guest

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Her Money Her Business is a podcast by Blossoming Business. You can connect with Blossoming Business owner and your podcast host, Sonja Balzarolo below:

https://www.blossomingbusiness.com.au/resources

This podcast is sponsored by the mini-course Money In Money Out. (Click to check it out)

 

 

Cashflow Success
What does it mean to successfully manage your cashflow?

On the podcast this week, I am discussing the #1 challenge business owners tell me they have when it comes to their business financials - How to better manage their cashflow.

The cashflow topics I cover are:


What are you aiming for when you want to be successful at cashflow management?
Practical ways you can better manage your cashflow
How do you know when you are successfully managing your cashflow? What does that look and feel like for you and your business?

 

Mentioned in this episode (no affiliate links):
1. Money In Money Out Mini-course with 15% off discount

Join the course here: Mini-Course

 

2. Xero Accounting Software

Click here for a free trial

 

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Her Money Her Business is a podcast by Blossoming Business. You can connect with Blossoming Business owner and your podcast host, Sonja Balzarolo below: https://www.blossomingbusiness.com.au/resources

Building a Mindset of Financial Empowerment
In this episode, I am discussing the importance of your mindset when building financial confidence and empowerment.

The mindset topics I cover are:


3 x common mindset barriers related to money management
3 x Practical tips for cultivating a mindset for financial empowerment

 

Mentioned in this episode (no affiliate links):
1. Money In Money Out Mini-course with 15% off discount

Join the course here: Mini-Course

2. Free download - Business Financials That Make Sense guide including the F.L.I.P (Financial Literacy Improvement Plan) for establishing your financial knowledge gaps.

Click here for your free guide.

3. 1on1 Coaching session with Sonja Balzarolo, Business Financials Coach -

Click here for Booking link

4. Xero Accounting Software

Click here for a free trial

 

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Her Money Her Business is a podcast by Blossoming Business. You can connect with Blossoming Business owner and your podcast host, Sonja Balzarolo below: https://www.blossomingbusiness.com.au/resources

Strategies for Managing Cashflow
In this episode, the first in a set of episodes about Cashflow, I am discussing the importance of managing your cashflow, the unique challenges for women in business around cashflow and some practical steps you can use today to start improving your cashflow management.

The cashflow topics I cover in this episode are:

1. The cashflow challenges for women in business

2. Practical tips for effective cashflow management

3. Using technology to manage your cashflow

4. Building a financial buffer

5. Mindset for financial empowerment

 

Mentioned in this episode (no affiliate links):

1. Money In Money Out Mini-course with 15% off discount

Join the course here: Mini-Course

2. Xero Accounting Software

Click here for a free trial

3. Apps you can add to Xero to help you with cashflow management:

Float

Fathom

Futrli Predict

Cash Flow Frog

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Her Money Her Business is a podcast by Blossoming Business. You can connect with Blossoming Business owner and your podcast host, Sonja Balzarolo below:

https://www.blossomingbusiness.com.au/resources