8 min
Inside Amazon’s business tactics and company culture Marketplace Tech
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- Technology
When Jeff Bezos left Wall Street to start Amazon in 1994, the most common question he got was “What’s the internet?” Fast-forward to today, and Amazon is, of course, the country’s leading online retailer, as well as cloud services provider. In 2022, the company controlled almost 38% of the U.S. e-commerce market. Walmart, its closest competitor, had just over 6%, according to Insider Intelligence. In her new book, “The Everything War,” The Wall Street Journal’s Dana Mattioli documents the tactics she says have enabled Amazon to dominate.
When Jeff Bezos left Wall Street to start Amazon in 1994, the most common question he got was “What’s the internet?” Fast-forward to today, and Amazon is, of course, the country’s leading online retailer, as well as cloud services provider. In 2022, the company controlled almost 38% of the U.S. e-commerce market. Walmart, its closest competitor, had just over 6%, according to Insider Intelligence. In her new book, “The Everything War,” The Wall Street Journal’s Dana Mattioli documents the tactics she says have enabled Amazon to dominate.
8 min