Are you an entrepreneur who needs the right mindset, motivation and confidence. Hell we all need confidence as its the key to everything in life, and very few entrepreneurs, solopreneurs or just people who are rocking and rolling have this naturally, even though it may seem like a god given gift. Whether you want an amazing online income, entrepreneur success, more money than you could dream off, freedom, love, sex, or even a huge promotion at work confidence will make it happen. And we will show you how to get it - BIGTIME! Having the confidence to go after it, and the mindset to make it happen is demonstrated in every episode of the Steve Jobs inspired Join Up Dots through the startup stories, struggles, honest conversations and training and coaching. Ready to rock your life?
The Value Ladder
In today's episode we start discussing the big failing that most companies and business fail with. That is the Value Ladder, that takes a customer on a journey to more and more expensive products. You see so many businesses hope the best by allowing for a huge drop off in their business through visitors disappearing from their services. They land they look around and they depart forever. So what can you do to make sure they hang around and become a potential customer somewhere down the line. You build a funnel and value ladder as you will see in today's show. The Email That We Received Hi David, i have waited for years to drop you a line. Many times I have hovered over the keyboard with fingers twitching and yet, something held me back from typing. Isn't it funny how something so easy and simple can be so difficult. Just like you mentioned the other day when you spoke about walking up to a girl or boy and asking them on a date. Your throat closes up, Your mind goes blank, and you just turn red, and turn on your toes. Anyway, today I am feeling brave and so want to ask you about something you said the other day (i apologise I forget what show it was as I listen to several a day) You mentioned something about creating a business which is very black and white. You lose potential customers without being able to do anything about it. Is this because of the business, the products, or simply the wrong customers. I guess you can see that this comment lead to a major epiphany with me. In fact i sat back in my chair at work (yes, I do listen in the cubicle longing for a escape everyday) and thought long and hard about it. I have a business that operates at the weekend. I offer nail services for ladies, and although I post my prices and what I offer (and I know that I am cheaper than most of the other companies in my town) it is limping along. Some Saturdays are good, whilst others leave me sitting on my own in the office for eight hours waiting for any drop ins. Do you think that I have done something fundamentally wrong with the business to make this occur? Thanks so much for what you do everyday to keep us mind zombies from despair. Keep em coming and ill keep on listening Jen Felder, Kenya
Listener Takes Leap Of Faith And Starts Her Own Business
Amy O'Brien is today’s guest joining us on the Steve Jobs inspired Join Up Dots business podcast. She is a lady who has recently taken the plunge and left her secure and reliable wage check to start her own business A Life By Design Financial Services. As she says to her clients everyday "You deserve to live a life that reflects the values you cherish. We can help you develop a financial plan that allows you to pursue the quality of life you desire. Financial planning is a journey we take together. Establishing and pursuing goals is a dynamic, vibrant process that takes time to develop. As your advocate, our role is to advise, support, encourage and guide. When you succeed, we succeed. A true win - win situation But there was a time that this mission wasn't one that she was living herself. She most certainly didn't live a life that reflected her own personal values and like millions of people around the world found herself directed by the wishes of others. Early mornings, long commutes and late nights were the norm. How The Dots Joined Up For Amy However unlike millions of others she didn't just accept that her life was always going to be this way and took big action. Believe me, taking this kind of action is never easy, and this wasn't an easy plunge to take. Even though for many years the doubts surrounded her whether it was the right thing to do to stay where she was. Was this life that she had seen herself living as a younger woman? Was she providing the kind of advice and support to her clients that she knew she could if she hadn't had her hands tied behind her back? Well she took the plunge and launched her fledgling business and now is in the process of growing her client base, getting her name out there and building stability in hers, her families and her clients lives. So what finally pushed her over the edge and made her fix her mind on taking control of her life? And where has been the hardest parts of starting a business in such a regulatory industry? Well lets find out as we bring onto the show to start joining up dots with the one and only Amy O'Brien Show Highlights During the show we discussed such weighty subjects with Amy O'Brien such as: We discuss the energy levels that are we required to use when we play a role in our career and do things that aren't suitable for us. Why internally Amy struggled with finding her passions even though it was right under her nose her all the time. Amy shares her steps to attracting her first customer and how simplicity is always the way forward when starting a business. And lastly.... We share the biggest shift that we have to go through when starting our own businesses and that is truly believing in ourselves.
How To Change Your Mental Outlook
I'm in a funk is one of those things that most of us feel every now and again. You know that feeling of just being out of sorts and losing perspective of what is good in life? Well we received an email from a listener of Join Up Dots, who isn't just feeling the "I'm in a funk" vibe for a few days. This listener has been in this state of mind for a few years now. So lets start with the question and then of course you can listen to the show to hear the answer. Listener Question Dear David, i am reaching out to you to see if you can share some insight as to the steps I can take to change my current situation. I'm in a funk. Mentally and physically I am feel more and more lethargic everyday, and ill be honest I stopped listening to your show for about a year as your chirpiness and positivity started to make my skin crawl. I would think "Oh, just fuck off" and switch off the podcast, even though I admit i was in the wrong and knew that you were right. Now a year later, and through all the changes that have been forced upon us from powers outside of our control I want to take back the control in my life. I am sick of being the person who lets life happen to them, and want a piece of what you have. So two questions, if you have time to respond. Firstly, do you ever get into a head fuck place when you just cant shake yourself out of a slump? Do you ever think "Im in a funk" at all? And secondly what can I do to start making a difference in my life? Thank you, and sorry for switching off my your podcast as I know its the best one out there, I was just in a wrong place (and still in a wrong place) for your wisdom. J, Canada
What Is Branding In Business ?
What Is Branding In Business The subject of What Is Branding In Business is discussed on todays podcast. This is a problem that so many people struggle with when designing an online business and spend a fortune on an expert to help them with. But they dont really need to with a little bit of thought and planning. So lets start with the question and then start breaking things down Listener Question Dear David and everybody at Join Up Dots. Very quick question which i thought might be a good episode to do. What is branding in business? I keep on hearing it from yourself and other podcasts that i listen to, but nobody really explains it in terms that i understand. Would you be able to shed some light on this? Thank you so much Jennifer Anymore, Connecticut What Is Branding In Business Step One Branding is not an image, a logo a colour scheme or anything to do with a visual. Although it is all of those things too. Branding in business is what you do, say, react and demonstrate time and time again to your customers that makes them love and understand what you are about. From the URL of your business, through to buying a product there has to be a key simple message. What do you do that makes your customer trust you, understand you, and want to come back time and time again. Jeff Bezos, the founder of Amazon says this brilliantly when he says "Branding Is How Your Customer Talks About You When You Are Not In The Room" Could this be classed as integrity? Could this be classed as pure customer service? Once again it is all of these things and a lot more. What Branding Is Not Branding is not simply a logo or a colour scheme, but actually starts right from the URL of the business. Does your company name state clearly what you business is going to offer BEFORE the customer even lands on your website. For example, our business is called Join Up Dots which actually doesn't make too much sense when you first find us. How about if we called it "Online Business Made Easy"...would this make it more obvious? Yes of course it would, which is why URL's like these cost a fortune and so desired by so many businesses. Now, most of us can't afford one of these but we can get around the problem by adding an obvious slogan, and really focused images and content. Every interaction and content has to reconfirm the thing that you do that other people dont do. What Is Branding In Business - The Amazon Way When we think of Amazon do we simply think of all the goods that they sell, or do we think of the ease of buying those goods? Well for me, it is "ok, lets go to Amazon as I can have it tomorrow" Its their efficiency and ease of purchase that is the key to me using them. I dont even look at the prices as I dont care about that...i just care about getting the item quick and easily. And that is a massive part of their business and is the question that they answered with their branding. What is the customer really wanting and how can we be known for that thing more than anyone else out there. Once you get that running through your business then things become very easy indeed.
Sales Funnel Mastery
Welcome to the Join Up Dots Podcast with Sales Funnel Expert Mike Maynard Subscribe to the podcast, please use the links below: Click Here to Subscribe via iTunes Click Here to Subscribe via RSS (non-iTunes feed) If you like the show, we would be so grateful if would consider leaving the show a review in iTunes as well as Stitcher Radio. A couple minutes of your time can help the show immensely! Thank YOU! Introducing Sales Funnel Expert Mike Maynard Sales Funnel Expert Mike Maynard joins us on the Join Up Dots podcast is the Managing Director/CEO of the Napier Group, a $7M PR and marketing agency for B2B technology companies. He is a self-confessed geek who loves talking about technology. He believes that combining the measurement, accountability, and innovation that he learned as an engineer with a passion for communicating internationally means Napier can help clients achieve their marketing goals sooner. Napier is an agency that brings knowledge, experience, and insight to increase the speed prospects travel through our clients’ funnels, generating opportunities more quickly. Napier’s unique approach to campaign strategy designs-in speed to campaigns from the outset, building integrated campaigns that focus on the important tactics, whether clients need to increase awareness, generate leads or engage contacts to create opportunities. So why is there such difficulty in today's world, to market their products and services correctly through a sales funnel? And why do people simply forget to build their marketing strategy into everything that they do throughout their business? Well let's find out as we bring onto the show to start joining up dots with the one and only Mr Mike Maynard. Show Highlights During the show we discussed such weighty subjects with Sales Funnel Expert Mike Maynard such as: Why a shop is such a perfect example of how a sales funnel works. Duplicate it and make your profits soar. Why you have to be aware that people rarely buy directly from a website. They need to be nurtured through to a sale. Why solving peoples problems is the key to everything in business. People buy to move themselves from pain. And lastly……… Mike shares the steps we need to take to make a sales funnel work effectively. Gold! How To Connect With Sales Funnel Expert Mike Maynard Website Instagram Linkedin Twitter Return To The Top Of Mike Maynard If you enjoyed this episode with Mike Maynard, why not check out other inspirational chat with Clayton Morris, Dorie Clark, and the amazing Niall Doherty You can also check our extensive podcast archive by clicking here – enjoy Interview Transcription For Sales Funnel Expert Mike Maynard David Ralph 0:01 Once upon a time, there was a guy with a dream, a dream to quit his job support himself online and have a kick ass life. Little did he know that dream would lead him into a world of struggle, burnout and debt, until he found the magic ingredient and no struggles became a thing of the past. I of course, was that person. And now My dream is to make things happen for you. Welcome to Join Up Dots. Intro 0:27 When we're young, we have an amazing positive outlook about how great life is going to be but somewhere along the line we forget to dream and end up settling in Join Up Dots features amazing people who refuse to give up and chose to go after their dreams. This is your blueprint for greatness. So here's your host live from the back of his garden in the UK. David Ralph. David Ralph 0:52 Yes, hello man. Good morning, everybody. Good morning and welcome to Join Up Dots. Thank you so much for being here is an absolute delight because If he wasn't, then I'd be a very lonely individual. But fortunately I've got another guy on the other end of the line. He's from the United Kingdom should have asked him where he's actually based, but he's got quite a posh voice. He's got
Building Music Success Through Lockdown
Sarah Caltieri is today's guest joining on the Steve Jobs inspired Join Up Dots business coaching podcast show. She is a lady who I'll be honest I am a huge fan of her work, in fact such a fan that I had to invite her to appear on the show for a second time. The first time she appeared we discovered that she is a singer, musician, songwriter, actress and has one the bubbliest characters it has been delight to come into contact with. Now if you think that this is a story of a lady with talent and the world supporting her to achieve her aims then think again. This is a story of a talent shining brighter due to the knocks and obstacles she has been required to overcome. Whilst pursuing her recording and acting career, Sarah Caltieri lost most of her vision at age 23, through type 1 Diabetes, as a result of a common diabetic eating disorder (EDMT1) from her late teens. How The Dots Joined Up For Sarah After going through laser treatment and many operations and rehabilitating herself after having lost everything (job, driving licence, independence), unstoppable and unperturbed by obstacles and negative attitudes, she continued pursuing her career. The experience simply made her more determined to follow her own path and become a success, and i have no doubt that her future is a very bright one indeed. And then when everything was going great an accident with a supermarket trolley, knocked her whole business off track, and left her with a career with one wobbly wheel that wouldn't go where she pushed it. So being a creative person, does she find the business side of everything a complete drag, or something she enjoys? And what does she do to stay positive when the world is saying "Ok, heres another little smack in the mouth for you to enjoy" Well let's find out as we bring onto the show to start joining up dots with the one and only Sarah Caltieri Show Highlights During the show we discussed such weighty topics with Sarah Caltieri such as: We disucss how the world has had to change due to Covid-19, and the steps that she has taken to strengthen her business. Sarah talks openly about the moment when she decided that she needed help in her business and how she found the perfect employee. and lastly…. Why Sarah always looks to push the boundaries of her comfort zone to ensure that she is growing everyday.