29 min
Making Your Sales and Marketing Pop - Interview with John Golden - Journeypreneur Podcast 193 Journeypreneur Podcast
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- Økonomi
Victoria: Hey everyone, it’s Sensei Victoria Whitfield here, your journey partner in business, welcoming you back to episode193 of the Journeypreneur Podcast. This is your source for channeled holistic stress management techniques, guidance, inspiration and motivation to stay on your path to rapid financial ascension and massive impact as a conscious entrepreneur.
The title of this podcast episode is Making Your Sales and Marketing Pop.
So I get to have my friend John Golden from sales pub. Welcome to the podcast.
John: Thank you. Thank you. I bought an introduction in the past. Well, I hope I live up to this to this billing.
Victoria: I'm sure of it. So what I love about your personality, John, is that you are so positive and you have a really great CRM that also backs up our entrepreneurs being able to serve more people. So with that in mind, could you tell us like this, this could be you know, the very first time that someone is getting you here you learn about what you do in the world. And so with that in mind, if you could tell us in your own words, what it is you do, and especially what are the three things that you're known for?
John: Yeah. So what I do today is I'm today I'm the Chief Marketing Strategy Officer with Pipeliner CRM and I'm also the the editor in chief or executive editor of sales pop online sales. I do the podcast that I was delighted to have sensei Victoria on and yeah and so to be honest, I'm known for, for business strategy for marketing for sales. I was fortunate earlier in my career. I ran. I was CEO of a couple of companies. One was international sales training, consultancy how Thwaites been selling the Neil Rackham book. So, that gave me a great background and grounding it also I was fortunate to work for a parent company that owned all of these businesses, but they allowed you this this this is an entrepreneur's dream in some ways, right? They allowed you to run the business as your own. But But you did but you had their backing, you know, so but but you have to deliver, right? And so that was a great grounding.
And after that, then I started my own management consulting business. And one of my larger customers was Nicholas Kim, who had started Pipeliner CRM. He moved over from Austria to this state. We started collaborating it was going great and he then he asked me, come on, come partner with me. And that's kind of where I ended up today. I've worked at I've worked at startup companies. I worked in Silicon Valley during the.com. I'm originally Irish and that's where I ended up. I came to Silicon Valley in the mid 90s. I moved over there. And you know, that was a bit of a wild introduction, I have to say to to the States because that was as we know, that was a bubble. And so over the years, I think, yeah, I like to look I like to look at myself as having a lot of experience in different areas. And that I think, is the essence of if you're going to start or run your own business, you need to have at least a good foundation in each of those in, in business strategy in general, in sales and in marketing, and you don't have to be you don't have to be a super expert at all of them. But you do need some kind of grounding in those
Victoria: 100% So like, what I found is that a lot of people who so we've been in the game for a while like I'm entering year 12 Right.
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Let's talk about it!
-
Thanks for stopping by! While you're here, let me ask you a question:
Do you ever feel like you're having a hard time sustaining the level of energy you need in order to keep up with the demands of your business?
Or do you find yourself struggling to stay consistent with your self care - like meditation, movement, and nutrition - because you're so busy and distracted at work?
Searching for safe spaces to celebrate your wins and work through your sh*t as an energy sensitive entrepreneur?
If that resonates, know this: you are in the right place; in fact your intuition has lead you here to the gatewa
Victoria: Hey everyone, it’s Sensei Victoria Whitfield here, your journey partner in business, welcoming you back to episode193 of the Journeypreneur Podcast. This is your source for channeled holistic stress management techniques, guidance, inspiration and motivation to stay on your path to rapid financial ascension and massive impact as a conscious entrepreneur.
The title of this podcast episode is Making Your Sales and Marketing Pop.
So I get to have my friend John Golden from sales pub. Welcome to the podcast.
John: Thank you. Thank you. I bought an introduction in the past. Well, I hope I live up to this to this billing.
Victoria: I'm sure of it. So what I love about your personality, John, is that you are so positive and you have a really great CRM that also backs up our entrepreneurs being able to serve more people. So with that in mind, could you tell us like this, this could be you know, the very first time that someone is getting you here you learn about what you do in the world. And so with that in mind, if you could tell us in your own words, what it is you do, and especially what are the three things that you're known for?
John: Yeah. So what I do today is I'm today I'm the Chief Marketing Strategy Officer with Pipeliner CRM and I'm also the the editor in chief or executive editor of sales pop online sales. I do the podcast that I was delighted to have sensei Victoria on and yeah and so to be honest, I'm known for, for business strategy for marketing for sales. I was fortunate earlier in my career. I ran. I was CEO of a couple of companies. One was international sales training, consultancy how Thwaites been selling the Neil Rackham book. So, that gave me a great background and grounding it also I was fortunate to work for a parent company that owned all of these businesses, but they allowed you this this this is an entrepreneur's dream in some ways, right? They allowed you to run the business as your own. But But you did but you had their backing, you know, so but but you have to deliver, right? And so that was a great grounding.
And after that, then I started my own management consulting business. And one of my larger customers was Nicholas Kim, who had started Pipeliner CRM. He moved over from Austria to this state. We started collaborating it was going great and he then he asked me, come on, come partner with me. And that's kind of where I ended up today. I've worked at I've worked at startup companies. I worked in Silicon Valley during the.com. I'm originally Irish and that's where I ended up. I came to Silicon Valley in the mid 90s. I moved over there. And you know, that was a bit of a wild introduction, I have to say to to the States because that was as we know, that was a bubble. And so over the years, I think, yeah, I like to look I like to look at myself as having a lot of experience in different areas. And that I think, is the essence of if you're going to start or run your own business, you need to have at least a good foundation in each of those in, in business strategy in general, in sales and in marketing, and you don't have to be you don't have to be a super expert at all of them. But you do need some kind of grounding in those
Victoria: 100% So like, what I found is that a lot of people who so we've been in the game for a while like I'm entering year 12 Right.
-
Let's talk about it!
-
Thanks for stopping by! While you're here, let me ask you a question:
Do you ever feel like you're having a hard time sustaining the level of energy you need in order to keep up with the demands of your business?
Or do you find yourself struggling to stay consistent with your self care - like meditation, movement, and nutrition - because you're so busy and distracted at work?
Searching for safe spaces to celebrate your wins and work through your sh*t as an energy sensitive entrepreneur?
If that resonates, know this: you are in the right place; in fact your intuition has lead you here to the gatewa
29 min