Offense vs Defense: How Blueland is taking the coronavirus crisis in stride Loose Threads — Inside the new consumer economy
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- Business
#149. In our first episode of Offense vs Defense we talk with Sarah Paiji Yoo, the co-founder of Blueland, a brand reimagining cleaning products to eliminate single-use plastic packaging. Blueland has seen a huge spike in demand in the last two months but it comes with all of the challenges every brand is facing deciding when to cut back and when to invest.
#149. In our first episode of Offense vs Defense we talk with Sarah Paiji Yoo, the co-founder of Blueland, a brand reimagining cleaning products to eliminate single-use plastic packaging. Blueland has seen a huge spike in demand in the last two months but it comes with all of the challenges every brand is facing deciding when to cut back and when to invest.
24 min