Real Estate of Tomorrow Edgardo Balentine & Scott DiGregorio

We’re talking about a strategy today that we’ve been using for more than a year and has REVOLUTIONIZED how we attract business. LISTEN UP.
The real estate game is changing - screw that - it already has and no-one is REALLY talking about it....until now. Real Estate of Tomorrow holds conversations on crucial topics needed to successfully navigate the shifting real estate industry. In this bi-weekly podcast we break down the massive shifts in real estate and tell you the specific steps you need to take to kick a$$ in the coming years, just like we are. We’re your hosts, Edgardo Balentine and Scott DiGregorio, giving you the rundown on real estate from decades of experience and the new generation.
Today we talk about THE BEST marketing strategy for real estate: content. We’ll share all the tips on optimizing your content for quality and quantity. Better yet, we’ll explain a quick formula you can do yourself or outsource to someone. You’ll need to know this strategy to attract your ideal clients.
What are you doing today to be relevant tomorrow? What are you doing today to be successful tomorrow?
success@realestateoftomorrow.com 
Hit us up.

 
Time stamps:
[00:36] - REVOLUTIONIZE the way you get business.
[03:21] - You’ll start building a reputation of expertise.
[04:50] - The fork in the road. PART 1
[06:07] - The fork in the road. PART 2
[08:42] - Making content for your ideal clients. 
[11:41] - Develop skills by increasing your quantity.
[14:16] - Here’s a quick formula for content.
[16:52] - You want to prolong the conversation.
[19:01] - Transport the conversation so you can CLOSE THE DEAL.
[21:49] - This is how you save time using this strategy efficiently.
[24:23] - This is a SURPRISING benefit of this strategy. PART 1
[26:21] - This is a SURPRISING benefit of this strategy. PART 2
[28:10] - You get to give value and be a collaborator.
[30:59] - “It’s crazy how that happens.”
[32:41] - Let’s debunk your fears about content.
[34:05] - We’ve built a system to help with content.
[36:09] - See you in the next episode!



Links:
Real Estate of Tomorrow
Edgardo Balentine 
Scott DiGregorio
CONTENTDAY.AI
Edgardo Balentine’s Instagram 
Scott DiGregorio‘s Instagram

This is a HOT TOPIC. People are freaking out a little bit about a lawsuit that happened. It’s a lawsuit we actually did two episodes on already, and we’re bringing you the updates. LISTEN UP.
The real estate game is changing - screw that - it already has and no-one is REALLY talking about it....until now. Real Estate of Tomorrow holds conversations on crucial topics needed to successfully navigate the shifting real estate industry. In this bi-weekly podcast we break down the massive shifts in real estate and tell you the specific steps you need to take to kick a$$ in the coming years, just like we are. We’re your hosts, Edgardo Balentine and Scott DiGregorio, giving you the rundown on real estate from decades of experience and the new generation.
Today we talk about the real estate lawsuit conversation we should ALL be having. This episode is not about understanding the lawsuit (which we already dove into in previous episodes). Instead, it’s about taking action so you can thrive amidst the lawsuit happening. You’ll need to know how to get ahead of the chaos no matter the outcome.
What are you doing today to be relevant tomorrow? What are you doing today to be successful tomorrow?
success@realestateoftomorrow.com 
Hit us up.
 
Time stamps:
[00:36] - Everyone’s having the WRONG conversation right now.
[02:01] - Here’s a quick overview of the lawsuit.
[04:41] - The plan is to THRIVE no matter the outcome.
[06:07] - LET’S GET TACTICAL.
[08:37] - Learn to communicate the value you offer.
[10:36] - To go a step further, DOCUMENT your value.
[12:35] - What’s actually valuable? PART 1
[15:24] - What’s actually valuable? PART 2
[17:35] - “Disruption always creates opportunities.”
[19:36] - Develop your knowledge base so you can think outside the box.
[22:23] - Here’s how you build extra rapport (or ruin it) in the digital age. PART 1
[25:15] - Here’s how you build extra rapport (or ruin it) in the digital age. PART 2
[28:03] - START TODAY to be light years ahead of your competitors.
 
Links:
Real Estate of Tomorrow
Edgardo Balentine 
Scott DiGregorio
 
Podcast episode mentioned:
Episode 33: The Lawsuit that Can Break Real Estate as we know it
Episode 1: This lawsuit might become a real estate apocalypse

We need to start rethinking the way we do things, so this episode is going to be F*CKING TACTICAL. We’re talking about the BEST strategy to get listings in this market. LISTEN UP.
The real estate game is changing - screw that - it already has and no-one is REALLY talking about it....until now. Real Estate of Tomorrow holds conversations on crucial topics needed to successfully navigate the shifting real estate industry. In this bi-weekly podcast we break down the massive shifts in real estate and tell you the specific steps you need to take to kick a$$ in the coming years, just like we are. We’re your hosts, Edgardo Balentine and Scott DiGregorio, giving you the rundown on real estate from decades of experience and the new generation.
Today we talk about what you can do today to get more listings and how you should be selling properties. It’s not about the kitchen, floors, or paint, it’s about talking to clients about the biggest obstacle they’re facing today: PAYMENTS. You’ll need to know how to bring more clarity and options to this conversation clients want to avoid lately.
What are you doing today to be relevant tomorrow? What are you doing today to be successful tomorrow?
success@realestateoftomorrow.com 
Hit us up.
 
Time stamps:
[00:36] - “People are selling the wrong thing right now.”
[02:41] - Remember who you’re selling to and think about what’s going through their mind.
[04:29] - Here are the typical options when buying a house.
[07:27] - How appealing is a house that has a 6% rate?
[09:45] - The BEST MARKETING TOOL for every house.
[12:39] - “We need to start rethinking the way we do things.”
[13:50] - How can you help clients validate reasons to buy a house?
[15:33] - GET EDUCATED (whether formally or informally).
[17:49] - How do you create inventory in an inventory crisis?
[20:25] - Thank you for listening!

 
Links:
Real Estate of Tomorrow
Edgardo Balentine 
Scott DiGregorio
 

There’s a lawsuit with the potential to change the REAL ESTATE industry in America as we know it. We talked about it two years ago and it’s getting more serious. LISTEN UP.
The real estate game is changing - screw that - it already has and no-one is REALLY talking about it....until now. Real Estate of Tomorrow holds conversations on crucial topics needed to successfully navigate the shifting real estate industry. In this bi-weekly podcast we break down the massive shifts in real estate and tell you the specific steps you need to take to kick a$$ in the coming years, just like we are. We’re your hosts, Edgardo Balentine and Scott DiGregorio, giving you the rundown on real estate from decades of experience and the new generation.
Today we talk about how you can be responsive to the industry changes, instead of panicking or doing nothing. This class action lawsuit is shaking up what we’re used to in the industry, but there could still be an opportunity. You’ll need to know how to prepare so you make the MOST of this situation.
What are you doing today to be relevant tomorrow? What are you doing today to be successful tomorrow?
success@realestateoftomorrow.com 
Hit us up.

 
Time stamps:
[00:36] - Which lawsuit are we talking about?
[02:51] - So, what’s the big deal? PART 1
[05:37] - So, what’s the big deal? PART 2
[07:12] - Don’t wait until the last second.
[09:07] - You need to at least have a response.
[10:44] - Who does this impact more the buying agent or the listing agent?
[13:01] - Is this another historic shift like years ago with the Dodd–Frank Act?
[16:02] - What’s the influence of agents? PART 1
[18:44] - What’s the influence of agents? PART 2
[20:47] - Here are ideas on how you can PREPARE.
[23:35] - Ask yourself: “Where’s the opportunity?”
[26:27] - Do you know what you’re actually offering?
[29:15] - Do you know how to evaluate your offers and business?
[31:18] - This is our PREDICTION.

 
Links:
Real Estate of Tomorrow
Edgardo Balentine 
Scott DiGregorio
 
Podcast episode mentioned:
Episode 1: This lawsuit might become a real estate apocalypse
 

The market keeps on changing. It’s hard for experienced professionals to keep up with what’s happening, so imagine how complicated it is for someone new to the industry. STILL, you shouldn’t avoid hiring new people. LISTEN UP.
The real estate game is changing - screw that - it already has and no-one is REALLY talking about it....until now. Real Estate of Tomorrow holds conversations on crucial topics needed to successfully navigate the shifting real estate industry. In this bi-weekly podcast we break down the massive shifts in real estate and tell you the specific steps you need to take to kick a$$ in the coming years, just like we are. We’re your hosts, Edgardo Balentine and Scott DiGregorio, giving you the rundown on real estate from decades of experience and the new generation.
Today we talk about how you can hire new people. People who are new to the industry are like a BLANK CANVAS. That can be a good thing or a problem depending on how you prepare to manage their onboarding. You’ll need to know how to communicate your expectations and what skills to teach if you want your new hires to thrive.
What are you doing today to be relevant tomorrow? What are you doing today to be successful tomorrow?
success@realestateoftomorrow.com 
Hit us up.
 
Time stamps:
[00:36] - Why is it a good idea to hire new people?
[02:37] - Look for the untrainable traits.
[05:09] - What assessment can you use to figure out what potential hires don’t know?
[06:49] - Another way: THROW TASKS AT THEM and see what happens.
[08:25] - What are the biggest fears employers need to get rid of?
[10:15] - When you hire someone who’s never been in the business, you have a blank canvas.
[12:58] - Outline realistic expectations for your new hires.
[14:55] - Record everything and share with your staff.
[17:28] - Make sure your new hires know what success looks like for their role. PART 1
[19:47] - Make sure your new hires know what success looks like for their role. PART 2
[21:41] - Managing people is a different skill than being good at your craft.
[24:34] - Allow people to make mistakes and fix their own mistakes.
[27:32] - Thank you for listening!

 
Links:
Real Estate of Tomorrow
Edgardo Balentine 
Scott DiGregorio
 
Podcast episode mentioned:
Episode 18: RENÉ RODRIGUEZ

Reverse mortgages are a part of the industry that has MEGA potential, but not everyone is paying attention to it. You could possibly DOUBLE your purchasing power. LISTEN UP.
The real estate game is changing - screw that - it already has and no-one is REALLY talking about it....until now. Real Estate of Tomorrow holds conversations on crucial topics needed to successfully navigate the shifting real estate industry. In this bi-weekly podcast we break down the massive shifts in real estate and tell you the specific steps you need to take to kick a$$ in the coming years, just like we are. We’re your hosts, Edgardo Balentine and Scott DiGregorio, giving you the rundown on real estate from decades of experience and the new generation.
Today we talk about seizing BUYING opportunities with reverse mortgage strategies. It’s MIND BLOWING how widely misunderstood this is. You’ll want to listen so you can learn what defines a reverse mortgage, how it works for the average consumer, and how you can buy a house with a reverse mortgage.
What are you doing today to be relevant tomorrow? What are you doing today to be successful tomorrow?
success@realestateoftomorrow.com 
Hit us up.

 
Time stamps:
[00:36] - Pay attention to emerging opportunities.
[02:53] - What is a reverse mortgage?
[04:54] - What’s the biggest misconception about a mortgage in this case?
[06:44] - Here’s what you should know about the equity as the mortgage balance changes.
[08:41] - Could a reverse mortgage be a viable retirement plan?
[11:15] - What happens if you inherit the house during a market crash? PART 1
[14:09] - What happens if you inherit the house during a market crash? PART 2
[16:55] - You could possibly double your purchasing power.
 
Links:
Real Estate of Tomorrow
Edgardo Balentine 
Scott DiGregorio