Schmidt List - Inspiring Leaders Kurt Schmidt

I'm thrilled to share our latest Schmidt List episode with the incredible Matt DeWolf from MK Quinn Media! 🎤 We delve into the world of podcasting and its immense value for businesses in content creation and strategy.

In this episode, we explore:
-Integrating podcasting into a comprehensive content strategy.-The need for consistency and a personal touch in your content.-The numerous benefits of podcasting, from community building to revenue generation.💡 3 Key Takeaways*:

- Consistency Matters: Use an editorial calendar to maintain regular and reliable content.
- Be Human: Relax and connect genuinely with your audience.
- Start Small: Don’t overcomplicate the technical side; begin with the basics and grow from there.

Discover how Matt has shifted from video to podcasting, boosting engagement and creating new opportunities, especially within the B2B space.

Visit Matt:

https://www.linkedin.com/in/mattsdewolf/
https://www.mkquinnmedia.com/

There is too much Schmidt to List!
 
Check out https://www.kurtschmidt.me for more show info.   

Visit Kurt’s coaching site at https://schmidtconsulting.group  

Subscribe to The Road Map Newsletter and unlock the secrets to achieving a harmonious work-life balance as a leader. https://bit.ly/RoadMapNewsletter
 
New Book! https://www.amazon.com/dp/B0D2C61THR  
 
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🔒 Welcome to another insightful episode of the Schmidt List Podcast! In this episode, host Kurt Schmidt sits down with Chris Cathers, co-founder of Octelient, a Twin Cities-based cybersecurity firm. They dive deep into the intricacies of balancing security and productivity in business environments. If you are a business owner, entrepreneur, or someone interested in information security, this podcast episode is packed with valuable insights and practical advice. 💼

Key Takeaways:
1. Security in Business: Chris Cathers discusses the importance of having a robust security strategy for businesses of all sizes. Learn how to manage cyber risks effectively.2. Balancing Productivity and Security: Gain insights on how to strike the right balance between keeping your business secure and maintaining high productivity levels.3. Incident Response: Understand the importance of having a well-thought-out incident response plan and clear communication strategies within your organization.4. Common Security Mistakes: Identify and rectify common security mistakes that could put your business at risk.5. Role of AI in Security: Explore the growing role of Artificial Intelligence and Machine Learning in cybersecurity.6. Virtual CISO and Security Advisors: Discover how hiring a Virtual Chief Information Security Officer (CISO) or a cybersecurity advisor can help small and medium-sized businesses.Topics Covered:

- Fundamentals of information security
- Security for manufacturing, SaaS organizations, and law firms
- Why communication is crucial in security strategies
- Prevention vs. Detection in cybersecurity 
- Managed detection and response (MDR)
- Common misconfigurations and how to avoid them
- Importance of data backups and recovery plans
- Effective internal communication strategies during a security breach
- How to get started with security auditing
- Impact of AI on cybersecurity
- Proactive vs. Reactive security measures
- Importance of multifactor authentication (MFA)

Chris Cathers is the co-founder of Octelient, a cybersecurity firm dedicated to helping organizations that are often underserved in the market when it comes to security. With his extensive experience in the field, Chris provides valuable insights into how businesses can protect themselves from cyber threats while maintaining productivity.

Follow Chris Cathers and Octelient:
- LinkedIn: [LinkedIn Profile](https://www.linkedin.com/in/chriscathers/)
- Octelient Website: [Octelient.com](https://www.octelient.com)

There is too much Schmidt to List!
Check out https://www.kurtschmidt.me for more show info.   
Visit Kurt’s coaching site at https://schmidtconsulting.group  
Subscribe to The Road Map Newsletter and unlock the secrets to achieving a harmonious work-life balance as a leader. https://bit.ly/RoadMapNewsletter
 
New Book! https://www.amazon.com/dp/B0D2C61THR  


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🚀 Excited to share the latest episode of Schmidt List featuring the incredible Anais Wittrock-Roske! 📈 From her inspiring journey from nursing to UX design, the episode is packed with insights and inspiration for anyone looking to make a significant career transition.

📌 Key Takeaways:
Embrace Career Shifts with Courage: Anais shares her journey from nursing to UX design, highlighting the importance of betting on yourself and diving in fully to new career paths.

The Power of Storytelling in Design: Successful UX work isn't just about the technical skills—it's about being a compelling storyteller who can rally diverse teams behind a shared vision.Balancing Fundamentals and Innovation: Staying grounded in the basics while keeping an eye on emerging technologies can lead to more thoughtful and impactful design solutions.Anais also talks about the valuable work done by UXP Minnesota, a fantastic resource for anyone in the UX field looking to grow and connect with like-minded professionals. 🌟

🔗 Tune in to the full episode to get inspired and learn how to drive your career forward with purpose and creativity. And don't forget to check out UXP Minnesota (uxpamn.org) if you're interested in leveling up your UX game.


There is too much Schmidt to List!
Check out https://www.kurtschmidt.me for more show info.   

Visit Kurt’s coaching site at https://schmidtconsulting.group  

Subscribe to The Road Map Newsletter and unlock the secrets to achieving a harmonious work-life balance as a leader. https://bit.ly/RoadMapNewsletter
 
New Book! https://www.amazon.com/dp/B0D2C61THR  
 
Follow us on all the things!
https://twitter.com/Schmidt_List
 https://www.instagram.com/schmidtlistpodcast/  
https://www.facebook.com/schmidtlist/ 
https://www.youtube.com/c/SchmidtList

Become a supporter of this podcast: https://www.spreaker.com/podcast/schmidt-list-inspiring-leaders--2664825/support.

In this episode, hosts Kurt Schmidt and Nate Tower dive into the strategic use of AI tools in the workplace. Nate Tower, President of Perrill, a digital marketing agency, explains how AI can boost productivity and support strategic projects while preserving human creativity.

Key Topics:
- Intentional AI Adoption: Integrating AI tools methodically and purposefully.
- Evaluating ROI: Ensuring AI implementation leads to meaningful work and time savings.
- AI in Digital Marketing: Benefits for SEO, ads management, social media, and content marketing.
- Regulated Industries: Handling AI use in finance and healthcare.
- Client Reactions: Varied client perspectives on AI use.

Why Listen?
- AI Automation: Automate tasks like alt text for images and meta descriptions, boosting efficiency.
- Focus on Creative Work: AI frees time for strategic and creative tasks.
- Internal AI Teams**: The role of internal teams in evaluating AI tools.
- Employee Perspectives: Stories of employees shifting from AI skepticism to AI use.

Episode Highlights:
- AI in MSAs: Handling AI use in contracts.
- Efficient AI Use: Streamlining processes with AI tools.
- Client Interactions: Different client reactions to AI.
- Professional Networks: Using LinkedIn and Slack for AI trend updates.
- Hands-on AI: Learning through personal experience with AI tools.

Tune to Schmidt List to learn how intentional AI can transform your organization through enhanced productivity and digital innovation!

---

Nate on LinkedIn - https://www.linkedin.com/in/nate-tower/
Perrill - https://www.perrill.com/

---

There is too much Schmidt to List!

Check out https://www.kurtschmidt.me for more show info. 
 
Visit Kurt’s coaching site at https://schmidtconsulting.group
 
Subscribe to The Road Map Newsletter and unlock the secrets to achieving a harmonious work-life balance as a leader.  https://bit.ly/RoadMapNewsletter

New Book! https://www.amazon.com/dp/B0D2C61THR  

Follow us on all the things! 
https://twitter.com/Schmidt_List
https://www.instagram.com/schmidtlistpodcast/
 https://www.facebook.com/schmidtlist/ 
https://www.youtube.com/c/SchmidtList



Become a supporter of this podcast: https://www.spreaker.com/podcast/schmidt-list-inspiring-leaders--2664825/support.

Explore branding complexities with Brad Flowers, co-founder of Bullhorn, on this compelling episode of the Schmidt List Podcast. Discover the transformative impact of digital innovation and AI on brand naming strategies.

Brad discusses the evolution from domain-driven naming to the creative freedoms introduced by new domain extensions and social media influences.

In this episode, we learn how generative AI reshapes the art of naming in branding, enhances traditional processes with innovative tools for generating names, and ensures legal compliance.

Highlights include:
- Evolving branding practices with digital and social media influences.
- Differences in naming strategies between B2B and B2C markets.
- Practical uses of AI in brand strategy and name generation.
- Insights into contemporary challenges in brand naming.

Subscribe for more insights, and hit the bell for notifications. Check the description for links to Brad's work and book, "The Naming Book."

🔗 Useful Links:
- Bullhorn Creative: bullhorncreative.com
- Buy "The Naming Book":https://amzn.to/3R2JiQN
📩 Contact Brad Flowers: brad@bullhorncreative.com
Follow Bullhorn Creative: @BullhornCreative

Become a supporter of this podcast: https://www.spreaker.com/podcast/schmidt-list-inspiring-leaders--2664825/support.

Discover the secrets to becoming a Chief Marketing Officer (CMO) with insights from marketing expert Alan Gonsenhauser on an enlightening episode of the Schmidt List podcast. Hosted by Kurt Schmidt alongside Gonsenhauser, this episode uncovers the pivotal strategies necessary for ascending the marketing ranks to secure a coveted CMO position.

In this episode, you'll explore diverse topics, including:
- Leaping to a marketing career from varied backgrounds
- The essential skills needed for a CMO role
- The critical role of mentorship and broad networking in advancing one’s career
- Staying ahead of the curve with technological innovations, especially the integration of AI in marketing strategies

With his rich background in various CMO roles and an eclectic professional journey, Alan Gonsenhauser imparts priceless wisdom for those aiming to lead in the marketing realm. He emphasizes the importance of leveraging technology, like AI, and the value of diverse experiences across different business sectors, offering a wealth of knowledge for anyone in marketing.

Tune into the Schmidt List podcast for further expert discussions on marketing leadership, career progression, and the embrace of innovation within the marketing sphere.

For more on Alan Gonsenhauser's expertise, visit [DemandRevenue.com](http://demandrevenue.com).

There is too much Schmidt to List!

Check out https://www.kurtschmidt.me for more show info. 
 
Visit Kurt’s coaching site at https://schmidtconsulting.group
 
Subscribe to The Road Map Newsletter and unlock the secrets to achieving a harmonious work-life balance as a leader. https://bit.ly/RoadMapNewsletter

New Book! https://www.amazon.com/dp/B0D2C61THR  

Follow us on all the things!
https://twitter.com/Schmidt_List
https://www.instagram.com/schmidtlistpodcast/
 https://www.facebook.com/schmidtlist/ 
https://www.youtube.com/c/SchmidtList

Become a supporter of this podcast: https://www.spreaker.com/podcast/schmidt-list-inspiring-leaders--2664825/support.