609 episodes

The Hustle & Flowchart Podcast with Joe Fier is all about how to build a business so it gives you the freedom and fuel for your life.

We discuss systems, mindset tweaks, reframes, and strategies for entrepreneurs (and really anyone) to enjoy the process of being in business and having fun.

This isn't for the entrepreneur looking to build a billion dollar business, rather someone who is looking to build systems that work for you, so you can make more money than you need just by working part-time.

I was a chronic hustle-mode kinda guy and I want to share my experiences and mentors I've met along the way to help you reframe things so you can be the most effective as an entrepreneur.

Join in conversations with Joe Fier and various mentors sharing principles and strategies to put this into action for yourself.

Please enjoy and share with your friends!

Listen Notes

Hustle & Flowchart: Mastering Business & Enjoying the Journey Joe Fier, host of Hustle & Flowchart

    • Business

The Hustle & Flowchart Podcast with Joe Fier is all about how to build a business so it gives you the freedom and fuel for your life.

We discuss systems, mindset tweaks, reframes, and strategies for entrepreneurs (and really anyone) to enjoy the process of being in business and having fun.

This isn't for the entrepreneur looking to build a billion dollar business, rather someone who is looking to build systems that work for you, so you can make more money than you need just by working part-time.

I was a chronic hustle-mode kinda guy and I want to share my experiences and mentors I've met along the way to help you reframe things so you can be the most effective as an entrepreneur.

Join in conversations with Joe Fier and various mentors sharing principles and strategies to put this into action for yourself.

Please enjoy and share with your friends!

Listen Notes

    Crowdfunding Secrets Revealed by LaunchBoom’s Will Ford

    Crowdfunding Secrets Revealed by LaunchBoom’s Will Ford

    Hey folks, Joe Fier here from the Hustle and Flowchart podcast! I'm excited to have Will Ford join us today. Will shares crowdfunding secrets from his business LaunchBoom, to help entrepreneurs to successfully launch their products on Kickstarter and Indiegogo. We're diving deep into how Will successfully pivoted his business from an agency model to a coaching and consulting powerhouse. Let’s get started and break down what we talked about.
    https://youtu.be/XWPax1yKnjA
    LaunchBoom’s Success Story LaunchBoom started with 15 launches in its first year, and these generated over six figures each. Their success caught the eye of Kickstarter and Indiegogo, leading to valuable partnerships that brought in more business directly from these platforms. In 2021, Will realized the limits of the agency model and transitioned to coaching, which proved successful by January 2023. Last year was LaunchBoom's best under the new model.
    The Power of Prelaunch Systems A cornerstone of LaunchBoom's strategy is its robust prelaunch system. This system helps clients fail fast and cheap, saving both time and money. They onboard about 100 new products each month, continually improving their prelaunch strategies. Campaigns average a funding time of under 14 minutes, frequently exceeding their goals.
    Strategic Use of Crowdfunding Platforms Will emphasized how crucial early success is on platforms like Kickstarter and Indiegogo. Successful campaigns gain top placement and drive more traffic. His strategy is to create enticing options for backers to maximize revenue per contributor. LaunchBoom's reservoir of 10 million backer emails and AI tech has also reduced ad costs, building larger prelaunch audiences.
    Engaging Backer Communities Will highlighted the importance of integrating with backer communities on crowdfunding platforms. This engagement has vastly increased the number of deals, from 15 in 2015 to 100 in 2016. They run Facebook and Instagram ads before the campaign to build up a list and achieve a 4% average conversion rate. Their reservation funnel model, inspired by Tesla, has significantly increased engagement and conversion rates.
    Lessons from Scaling Scaling LaunchBoom came with its challenges, from dealing with countless samples and prototypes to keeping morale high through camaraderie and focus. Will shared stories like delivering products to campaign managers for testing and experiencing space issues at home due to the influx of boxes, which his wife was not thrilled about!
    Upgrading Technology and AI Plugins Will explained how he upgraded the tech stack at LaunchBoom, adding AI plugins to speed up Kickstarter and Indiegogo launches. This update significantly reduced the time and cost associated with campaign launches. By leveraging AI, they managed to expedite processes and improve the overall client experience.
    One-to-Many Coaching Model The one-to-many coaching model allows clients to benefit from each other's questions and support. This setup is not only cost-effective but provides a platform where everyone learns more collectively. Will's programs are affordable, priced under $10,000, without any commission. He emphasized that this model helps in fostering a supportive community of like-minded creators.
    Crowdfunding as a Validation Tool Will discussed the importance of using crowdfunding to validate and test consumer product ideas. LaunchBoom specializes in helping tangible hardware and consumer products succeed on platforms like Kickstarter and Indiegogo. Crowdfunding allows entrepreneurs to presell products, minimizing risk and gauging demand early on. Will called it a "no-brainer" for anyone looking to launch a new product.
    Future Prospects and Concluding Thoughts Will Ford's motivation comes from his passion for helping people and his excitement for building a global enterprise. Despite initial fears about the pandemic's impact on crowdfunding, LaunchBoom saw substantial growth. Will's openness to learning and inno

    • 57 min
    Genuine Networking: Strategies for Building Meaningful Relationships with Joe Fier

    Genuine Networking: Strategies for Building Meaningful Relationships with Joe Fier

    Welcome to another episode of the Hustle and Flowchart podcast! I'm Joe Fier, your host, and today, we're diving into the world of networking and personal growth based on Joe Polish's book, "What's In It For Them." I'm excited to share insights on how to improve your interactions with others and elevate your business strategies by leveraging the latest tools and books. Let's jump right in!
    Building Stronger Connections This episode explores improving your networking skills based on Joe Polish's book, "What's In It For Them." Joe Polish is a well-known figure in the business world, running high-level masterminds and helping elite business owners and marketers. His book outlines nine genius networking principles to help you open doors in your personal and professional life. Useful Links: What's In It For Them
    Be Useful, Grateful, and Valuable The first key takeaway is the importance of being useful, grateful, and valuable to people around you. Imagine how you can help others and show appreciation. This mindset shift can change how you approach situations and build stronger relationships. Joe Polish emphasizes the need to be there for others and provide actual value. Quick story: Mike Koenigs and I recently led a workshop at Joe Polish's Genius Network headquarters. We showed business owners how to use AI to scale their productivity. It was an incredible experience that highlighted the importance of being useful and providing value in real-time. Action Step: Time-block daily to send personalized messages to people in your world. Use tools like Loom to make your communications more engaging and genuine. https://www.youtube.com/watch?v=91sPkvexGkg
    Be Fun, Memorable, and Yourself The second principle is to be fun, memorable, and true to yourself. Avoid being too formal or trying to fit into someone else's expectations. Authenticity builds stronger connections and makes you more memorable. Asking genuine questions and sharing personal stories can help you connect on a deeper level. Don't hesitate to inject humor and be open about your own experiences, even if they aren't perfect. This builds rapport and makes interactions more enjoyable. Action Step: Ask genuine questions and share personal stories in your conversations. Be yourself, and don't put on a mask to impress others.
    Give Value On the Spot The final principle is to give value on the spot. Joe Polish talks about the importance of doing things quickly and not waiting to follow up later. Using David Allen's two-minute rule from the "Getting Things Done" method can help you implement this principle. If you can complete a task in under two minutes, do it immediately. This could be sending a quick message, connecting people, or providing immediate feedback. This approach builds trust and shows that you value the other person's time. Action Step: Apply the two-minute rule in your daily interactions. If you can help someone or complete a task quickly, do it right away.
    Conclusion In this episode we explored how to build stronger connections with Joe Polish's networking principles. By being useful, grateful, and valuable, being yourself, and giving value on the spot, you can create lasting relationships and elevate your business success. Thank you for tuning in! If you found this episode helpful, please leave a review and share it with others. Until next time, keep hustling and making meaningful connections!
    Two Other Episodes You Should Check Out How A Simple New Habit Will Change Your Life And Reduce Your Stress with David Allen
    Triple Your Teams Productivity by Mastering AI with Mike Koenigs
    Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this e

    • 16 min
    Building a Business With Impact with Randy Molland

    Building a Business With Impact with Randy Molland

    Welcome to another engaging episode where we dive into the world of business with my buddy, Randy Molland. We had a fantastic conversation about the importance of integrating impact initiatives into business operations. We talked about how businesses can multiply their good deeds, benefit from referrals, and create long-term positive changes. This episode is packed with inspirational stories, valuable insights, and practical strategies. Let’s get started!
    https://youtu.be/QoxQGJJ3Ar8
    Introduction to Impact Initiatives In this episode, Randy and I discussed why it's crucial for businesses to include impact initiatives in their daily operations. We shared how doing good can create a ripple effect that benefits everyone involved. Randy told a heartwarming story about his friend who offered cheaper merchant processing and donated part of the profits to charity. This initiative not only helped businesses save money but also made a significant difference in the community.
    The Power of Referrals and Long-Term Impact Randy and I emphasized the power of referrals and the lasting impact they have when you integrate giving as a core value of your business. Referrals aren’t just about getting more clients; they’re about building trust and creating a community that believes in the same values.
    Randy’s 30-Day Impact Sprint Program Randy introduced his 30-day impact sprint program, designed to help businesses launch impactful initiatives efficiently. This program includes charity partner vetting, creating impact initiatives, and developing marketing strategies—all within 30 days. Randy explained that having a clear plan and commitment can make a world of difference in how businesses execute their charitable activities.
    Law of Reciprocity and the Value of Giving We dived into the concept of the Law of Reciprocity, which is all about the impact of giving regardless of financial status. Both Randy and I shared personal stories about how small financial contributions can bring immense joy and satisfaction. Randy talked about how giving should be a part of your brand’s ethos, which builds trust and loyalty among customers and employees.
    Shifting Business Motivations from Wealth to Impact In our discussion, Randy shared his personal journey from being driven by financial success to focusing on making an impact. The quote, "If you want to make a million dollars a year, build a business that does 2 million, give a million dollars away, and you'll be the happiest millionaire on the planet," really hit home. Randy’s motivation shifted when he realized the joy and satisfaction that came from supporting causes he cared about, like helping children in sports.
    Consumer Behavior and Business Trends Randy and I explored how consumer behavior is changing. More people prefer and trust brands that give back to the community. We shared some eye-opening statistics:
    80% remember a brand's name more when they talk about their impact. Consumers are 4.5 times more likely to refer a brand that emphasizes its impact. 91% of employees are happier if their employer talks about their impact. 78% will pay more for a brand known for giving. 95% of millennial females trust brands more that share their impact. These stats underline the significance of being a business that not only aims for profit but also focuses on giving back.
    Authenticity in Impact Initiatives We discussed the importance of authentic impact. Businesses worry about coming off as insincere or just using charity for marketing. Randy advised making impact a core value, not just an add-on. Building a brand culture around genuine impact helps in gaining customer trust and loyalty.
    Impact in the Buyer’s Journey Impact initiatives can capture and retain customer attention at various touchpoints—social media, websites, sales calls, and email newsletters. We talked about how incorporating impact-related messages can make a huge difference, especially with millennial females, who ar

    • 41 min
    The Power of Deciding What You Want with Joe Fier

    The Power of Deciding What You Want with Joe Fier

    In this episode, I explore how making a clear decision sets the stage for success, providing direction and aligning our actions. Understanding what you want is crucial, and I share stories, strategies, and practical steps to help you put this into practice. We'll also discuss the importance of taking action and being useful to others in achieving your goals.
    The Importance of Deciding What You Want Deciding what you want is the foundation for everything else. Ralph Waldo Emerson said it best: "Once you make a decision, the universe conspires to make it happen." Life has different seasons, and your decisions should reflect your current stage. It's essential to identify the direction you want to go and the impact you want to make. Decision-making provides clarity, making it easier to map out the steps to achieve your goals.
    Taking Action Once You've Made a Decision After deciding what you want, action is crucial. Planning alone is not enough. Action involves communicating your goals, starting projects, and seeking feedback. It's important to share your goals and being open to feedback from others. By doing this, you enable others to assist you on your journey and create opportunities for success. Key Points: - Communicating your goals helps to set things in motion. - Feedback from trusted individuals can guide your actions. - Actively participate in communities to expand your reach.
    Being Useful to Others One important strategy in achieving your goals is being useful to others. Offering value in others' lives can create opportunities and open doors. Joe Polish believes that proximity—both physical and virtual—is vital in maintaining relationships and staying top of mind. The more useful you are, the more likely people are to support you and contribute to your success. Key Points: - Offer value to others to create opportunities. - Maintain regular communication to stay top of mind. - Build strong relationships to foster mutual support.
    Real-Life Examples and Inspirational Quotes I shared Keara Palmay's inspiring story to illustrate these concepts. After battling cancer at a young age, Keara made the decision to take action in her life. She started a business, moved into marketing, and worked with notable figures like Tony Robbins. Her journey exemplifies the power of decision and action. Inspirational Quote: "Once you make a decision, the universe conspires to make it happen." – Ralph Waldo Emerson
    Practical Steps for Implementation Here’s a straightforward framework to help you put these ideas into practice: 1. Identify Your Goals: Reflect on what you truly want and break it down into actionable steps. 2. Take Action: Start small if needed, communicate your goals, and seek feedback. Don’t wait for perfection. 3. Be Useful: Think about how you can help others and build strong, value-based relationships.
    Conclusion Deciding what you want and taking action are powerful steps toward achieving your goals. Being useful to others amplifies your efforts and creates more opportunities. Reflect on your goals, start taking action, and remember to offer value to those around you. By following these steps, you can create momentum and move closer to your desired outcomes. Let me know your thoughts, and if there are any topics you want to hear more about on the show. Until next time, go be useful and take massive action!
    Two Other Episodes You Should Check Out Master Your Content Marketing with Kartra and Keara Palmay
    Get Over Your Fear of Failure In 7 simple Steps with Chris Krimitsos
    Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast!
    If the information

    • 16 min
    Master Your Content Marketing with Kartra and Keara Palmay

    Master Your Content Marketing with Kartra and Keara Palmay

    In this podcast episode of Hustle & Flowchart, I had the pleasure of chatting with Keara Palmay, a content marketing expert sharing valuable insights on creating meaningful connections with audiences, leveraging AI tools for content creation, and transforming life's challenges into opportunities. Keara's journey from surviving cancer to transitioning to online business and marketing is both inspiring and informative. Join us as we delve into the strategies and mindset shifts that can elevate your content marketing game.
    Affiliate Marketing and AI in Content Creation Keara shed light on affiliate marketing as a lucrative option for passive income, emphasizing the ease of generating recurring revenue with minimal effort, especially using tools with loyal user bases. We delved into Kartra's AI capabilities, including a writer feature, to enhance copywriting efficiency.
    - Explore the potential of affiliate marketing for recurring income.
    - Harness the power of AI in content creation for efficiency.
    - Check out Kartra's features for seamless sales funnels and email marketing.
    Revenue Generation Strategies with Kartra Keara highlighted lesser-known features of Kartra, such as leveraging affiliates to promote products and tools for managing retreats and events. We discussed the various avenues for revenue generation that Kartra offers and how businesses can capitalize on them effectively.
    - Learn about Kartra's features for managing affiliates and events.
    - Discover strategies for maximizing revenue with Kartra.
    - Dive into Kartra's user-friendly interface for online income opportunities.
    Business Transformation and Personal Growth Keara shared her personal journey of resilience and reinvention, emphasizing the importance of investing in oneself and embracing life's challenges as catalysts for growth. We explored the transformative power of small steps, consistency in content creation, and the value of networking and seeking guidance from coaches.
    - Embrace challenges as opportunities for growth.
    - Cultivate consistency and seek mentorship for personal development.
    - Leverage AI tools for content creation and business transformation.
    Conclusion In this enriching episode, Keara Palmay and I uncovered the multifaceted world of content marketing, business transformation, and personal growth. From leveraging affiliate marketing to harnessing AI for content creation, there are endless possibilities to explore in the digital landscape. Keara's journey exemplifies the resilience and determination required to carve a successful path in the online business arena. Remember, consistent action and a growth mindset are key to unlocking your full potential in content marketing and beyond. Tune in, take notes, and embark on your journey to entrepreneurial success!
    Two Other Episodes You Should Check Out Do The Thing Formula: Small Steps to Big Changes with Stacey Lauren
    StoryBrands: Frameworks to Make Marketing Simple with Dr. J.J. Peterson
    Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast!
    If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review.
    Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

    • 47 min
    Managing Entrepreneurial Anxiety in the Age of AI with Joe Fier

    Managing Entrepreneurial Anxiety in the Age of AI with Joe Fier

    In today's episode, we're diving into some of the core issues that many of us entrepreneurs are grappling with—uncertainty, anxiety, and the fast-changing landscape of technology, especially artificial intelligence (AI). I recently got some great insights at a mastermind workshop at Joe Polish’s Genius Network and I can't wait to share them with you. We're also touching on how we can shift our focus to align better with our long-term goals.
    Common Uncertainties and Anxiety in Entrepreneurs Entrepreneurs often find themselves tangled in uncertainty and anxiety. I can relate personally to these feelings, which can cause us to lose focus on our core strengths and priorities. Many of us are currently reassessing our paths and questioning why we do what we do. This reflection is crucial in an ever-evolving business landscape.
    Insights from Genius Network I recently co-hosted a mastermind workshop with Mike Koenigs at Joe Polish’s Genius Network. Our focus was on harnessing the power of AI to boost productivity, marketing, and overall business growth. What struck me most was the common feeling of uncertainty among all the high-level entrepreneurs present. This made me realize how important it is to frequently reassess our goals and motives.
    Shifting Focus to Passive Income In a recent episode, I had a great chat with Tom Burns. Tom transitioned from being a doctor to generating passive income through real estate. This has been a big area of focus for me as well. It's important to align daily work with long-term goals to achieve financial freedom. I often reflect on Robert Kiyosaki’s book, “Rich Dad Poor Dad,” which played a significant role in shaping my entrepreneurial mindset.
    Technological Changes and Their Impact AI and technology are changing at an incredible pace. I talked about Chat GPT-4 and how it's been a game changer in just a few weeks. These rapid advancements can revolutionize industries but also pose a threat to certain jobs. It's vital to stay informed and adapt your strategies. Big shoutout to Matt Wolfe for keeping up with AI news. Keep an eye on him for the latest updates.
    Mental Health and Entrepreneurial Pressures The mental health of entrepreneurs is often under pressure due to the demands of running a business. Easy, lucrative, and fun (ELF) businesses, a concept shared by Joe Polish, are something I strive for. It's important to align your work with broader life goals, especially those related to family and personal satisfaction. Take a step back, evaluate your tasks, and make sure they align with what you truly want to achieve.
    Some Additional Resources - The Oasis - Cast Magic
    - Rich Dad Poor Dad by Robert Kiyosaki
    Closing Thoughts In this episode, I emphasized the importance of re-evaluating and realigning our business goals with our personal values and long-term aspirations. Staying informed about technological advancements, prioritizing mental health, and creating ELF businesses are key takeaways. This episode serves as a wake-up call to assess our current paths and make necessary adjustments for a more fulfilling entrepreneurial journey.
    Two Other Episodes You Should Check Out Unlocking Passive Income Through Real Estate with Tom Burns
    Triple Your Teams Productivity by Mastering AI with Mike Koenigs
    Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast!
    If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review.
    Your reviews and feedback will not only help me continue t

    • 19 min

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