271 episodes
Winning With Shopify Winning With Shopify
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The one stop Shopify Podcast. Weekly information for people looking to start, grow and accelerate and Win with their Shopify store without being too techy. Your host Nick Trueman has over 15 years experience and started hosting this Shopify Podcast in 2020. Nick's been in the digital arena for a long time, loves Shopify and will be sharing his knowledge and interviewing experts from Shopify app creators, business gurus and marketing experts. It's not hard if you have the right advice to build a successful online shop so you can lay back, leave the rat race and create a lifestyle you love! No fluff and no smoke and mirrors, just the real actionable advice that will have you WINNING WITH SHOPIFY. The only Shopify Podcast you need to subscribe to!
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Major Google Leak! Your SEO Homework Just Changed
Google did a whoopsie!This week Nick is flying solo to dive into the disruptive Google leak that just dropped. Tune in as Nick shares insider insights on this major revelation and, most importantly, how you can win from it. Learn five actionable tips to boost your SEO, uncover six crucial rules for ranking high on Google, and explore the six key elements for effective site navigation, and much, much more! Don't miss this urgent episode packed with strategies to help you turn Google's slip-up ...
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Gymshark's £8m To £200m Growth Adventure (from an SEO & PPC Perspective)!
This week we are joined back by the legendary marketing titan, Richard Chapple!From starting his career on the ground floor in a retail store, Richard worked his way up to becoming Head Of Marketing at Play.com, then onto Group eCommerce Director of THG, and later becoming CMO of Gymshark, helping them scale from £8million-£200million! Richard is now the Founder of The Growth Foundation helping high-potential businesses show them the right way to grow.In this episode, Nick and Richard dive ho...
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10 CRO Changes Every Brand Needs To Make!
This is a pre-recorded webinar. If you want to see the visual version of the webinar on Youtube, then click here: https://youtu.be/qcA9QTUjugkAre you ready to take your user experience (UX) and conversion rates to the next level? Look no further! This exciting webinar is designed to equip you with the top 10 strategies to turbocharge your website's performance.Presented by the renowned UX expert, Ben Burgess from Eleven, this event is a must-watch for anyone seeking to enhance their website's...
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The Truth: Why Brands Hit a Brick Wall With Growth
Join Nick this week as he uncovers why brands are hitting a brick wall and the 7 things you can do to overcome them!Nick shares the truth behind successful business operations and how to find synergy between the marketing and finance teams.We'll discuss strategies for moving and improving tech stacks to stay ahead in the digital age, and discover how to diversify your marketing approach and double down on meeting your customers' needs!Key takeaways:0:00 Introduction0:39 Our Roundtable Event2:...
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SEO - Cementing your Shopify Store at #1 on Google
This week are joined by Senior SEO Consultant, Rob Stanbury, to explore essential strategies to elevate & cement your Brand’s SEO position!From uncovering the five key focus areas in SEO to demonstrating relevance on your collection page, we provide actionable insights to help you climb the search engine rankings.Discover the power of buying guides and learn how to structure a user journey for maximum impact. We also explore the future of marketing with AI personalization and share quick ...
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Google Ads: 98% Of Web Visits Don't Buy. Here’s Why…
In this episode, we delve into the world of Google PPC marketing and share 10 invaluable tips to elevate your strategy. From split testing ad campaigns to managing revenue lag time on Google AdSense.Learn how to effectively target customer groups, optimize product categories, and identify your best and worst selling products. Discover the importance of analyzing product performance and margins, and how to support your merchandising teams through PPC. We also explore the significance of campai...