115 episodes

Welcome to Designer Discussions, the ultimate guide for interior design and kitchen and bath business owners seeking success in marketing, communication, and public relations! Join us as we dive into proven strategies and expert insights to help you elevate your business. Discover how to boost your online presence, attract new clients, and secure high-budget projects. Uncover the secrets of landing highly coveted magazine placements to simplify your life and improve your income. Tune in to gain insider tips on internet visibility, client acquisition, and time-saving technology. Get ready to transform your business and thrive in the competitive design remodeling, kitchen, and bath industries. Let's make your journey smoother and more profitable together.  The show is a mix of interviews, special co-hosts, and solo shows from Jason Lockhart, Maria  Design Appy, and Mirjam Lippuner. 

Designer Discussions : Design Remodeling Marketing Mirjam Lippuner, Jason Lockhart, Maria Design Appy

    • Business

Welcome to Designer Discussions, the ultimate guide for interior design and kitchen and bath business owners seeking success in marketing, communication, and public relations! Join us as we dive into proven strategies and expert insights to help you elevate your business. Discover how to boost your online presence, attract new clients, and secure high-budget projects. Uncover the secrets of landing highly coveted magazine placements to simplify your life and improve your income. Tune in to gain insider tips on internet visibility, client acquisition, and time-saving technology. Get ready to transform your business and thrive in the competitive design remodeling, kitchen, and bath industries. Let's make your journey smoother and more profitable together.  The show is a mix of interviews, special co-hosts, and solo shows from Jason Lockhart, Maria  Design Appy, and Mirjam Lippuner. 

    Has the home design market slowed down?

    Has the home design market slowed down?

    Discover the startling truth behind the investor-driven revolution in home design as we unpack the effects of private equity's stronghold on the market. With 44% of last year's home flips attributed to investors, you'll get an inside look at how this shift is not just altering the landscape of homeownership, but also redefining the value and investment we place in our living spaces. This episode peels back the layers on the surge of short-term rentals and its implications for the interior des...

    • 25 min
    HARO is dead - best ways to get quick press right now

    HARO is dead - best ways to get quick press right now

    Discover the seismic shift in the PR universe with the transformation of HARO into Connectively, and the ripple effects it's created across the industry. Our PR whisperer, Miriam, takes you through the dramatic evolution of this vital service, from its 2008 inception by PR guru Peter Shankman to its controversial revamp by Cision. Get ready to grasp the full implications it holds for your business and PR strategy.As we unravel the layers of HARO's metamorphosis, we'll also consider Shankman's...

    • 16 min
    Brand Partnerships Part 2

    Brand Partnerships Part 2

    Unlock the full potential of your design collaborations with our latest episode, where I, joined by Miriam and our special guest, Maria, reveal the secrets to forging powerful brand partnerships in the world of interior design. We delve into Maria's triumphs at KBiz and provide a wealth of expertise on how to approach brands, pitch perfect content, and use strategic timing to get your projects featured in top magazines. We're not just sharing our experiences; we're equipping you with the tool...

    • 23 min
    How AI is Changing Google Search

    How AI is Changing Google Search

    Could the rise of Search Generative Experience (SGE) spell the end for traditional SEO? That's the burning question Jason and Maria tackle in today's engaging discussion. As AI reshapes the way Google Search operates, we peel back the layers of this intricate digital evolution. Prepare to have your mind expanded as we reveal the strategies that will not only preserve, but elevate, your website's content in the age of SGE. Dive into the nitty-gritty with us and grasp the continuing importance ...

    • 14 min
    How Marketing has Changed Over the Course of the last 5 Years

    How Marketing has Changed Over the Course of the last 5 Years

    Discover the seismic shifts that have rocked the digital marketing world as our hosts Jason, Maria, and Miriam, guide you through the transformative events of the past five years. We're unmasking the effects of the pandemic that shoved businesses into the online arena, escalating competition, and driving up ad costs. And that's just the tip of the iceberg. We're talking about the social media juggernaut's leap with the rise of TikTok, forcing platforms to adapt with a newfound emphasis on vid...

    • 9 min
    KBIS 2024: Trends from the Show Floor

    KBIS 2024: Trends from the Show Floor

    Prepare to illuminate your world with insights from Jan Rutgers, an industry savant fresh from KBS 2024, as she casts a light on revolutionary interior design trends. This episode is a treasure trove that promises to enrich your understanding of how cutting-edge cabinet lighting is transforming the way we dwell, with innovations like adjustable shelf lighting and temperature control setting the stage for a new era of functionality and style. Water-resistant lighting for showers and the serene...

    • 23 min

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