7 min

#1 - Value Distribution - Increase the brand value Marketing Map

    • Marketing

Want to get more engagement on the content you've created?

I know this is a stupid question because everyone wants 😄

The valid question is HOW?

By sharing your links on social media?

By promoting it with social ads?

⛔️ No... A big Nooo

Then HOW?

By doing "VALUE" distribution

Here's how to distribute your content most effectively
➡️ Drive insights 
➡️ Add statistics and connect them with your content
➡️ Add a story to create a different angle
➡️ Share key learnings

VALUE distribution helps give the different angel to your content but not the only ones.

Let's take an example: A podcast.

Here are a few ideas that may come to your mind
❌ Share link on social media
❌ Announce it on the blog
❌ Promote it through paid social

Instead, what you can do.
✅ Take 2-3 key learnings or insights and share it
✅ Take 1-2 doubts you have and share them with your own opinion on it (this will open a new discussion and more likely to get engagement🥳)
✅ Find statistics around the podcast topic and connect with the podcast (it will help build trust)

Content alone wins the users. 

But, Content + VALUE distribution wins the "VALUE" users.


---

Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-map/message

Want to get more engagement on the content you've created?

I know this is a stupid question because everyone wants 😄

The valid question is HOW?

By sharing your links on social media?

By promoting it with social ads?

⛔️ No... A big Nooo

Then HOW?

By doing "VALUE" distribution

Here's how to distribute your content most effectively
➡️ Drive insights 
➡️ Add statistics and connect them with your content
➡️ Add a story to create a different angle
➡️ Share key learnings

VALUE distribution helps give the different angel to your content but not the only ones.

Let's take an example: A podcast.

Here are a few ideas that may come to your mind
❌ Share link on social media
❌ Announce it on the blog
❌ Promote it through paid social

Instead, what you can do.
✅ Take 2-3 key learnings or insights and share it
✅ Take 1-2 doubts you have and share them with your own opinion on it (this will open a new discussion and more likely to get engagement🥳)
✅ Find statistics around the podcast topic and connect with the podcast (it will help build trust)

Content alone wins the users. 

But, Content + VALUE distribution wins the "VALUE" users.


---

Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-map/message

7 min