ATX Creators Podcast AGNCY

Hello again! Welcome to another episode of the AGNCY #ATXCREATORSPODCAST

Today, we’re going to talk about leveling up your social media content. We’re going to cover some more advanced tips, as well as the tried and true. Let’s start with analytics and data.

Each social media platform provides you with some sort of data and analytics about your profile, your content, and your copy. There are a ton of 3rd party applications and sites, like Ninjalytics, Later/Socialbee.io, or INSSIST that can give you even deeper analytics. Use the data and analytics to discover when the best time to post for your specific profile is, as well as the type of content your audience is engaging with most.

Next, let’s go over how often you are posting. We believe consistency is key. And that, especially when first starting out, it’s important to post a ton of content, and not worry about followers getting annoyed or unfollowing you. Because of the algorithms, your audience will not see your posts chronologically.

Are there some platforms you aren’t using that you could be? And if so, how could you start using it? Think about it this way: What if you multi-purposed one piece of content on one platform, screenshot it, and post it on to another?

This is an easy, simple way to go ahead and start utilizing each and every social media platform. As you know, Facebook Pages receive 2% organic reach, so that means both with Google Ads and Facebook Ads, the more you pay, the more reach you receive.

Now, with the level of targeted detail that both Ad platforms allow you to refine, it’s typically well worth the investment!

Agncytx.com for more info

I hope this video helps improve your social media game and strategies so that you can take your business to the next level! Subscribe for more helpful content, as well as future interviews!

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AGNCY is a full-service digital marketing, social media marketing, and content creation agency located in #austintx. We create sleek, minimal, visually enhanced content based around your business or industry!


Like Us On Facebook: @AGNCYtx
Follow Us On Instagram For #socialmediatips: AGNCY
Tweet At Us: @AGNCYtx

#agncy #agncytx #austintexascreator #atxcreatives #atxphotographer #atxvideographer

Hello again! Welcome to another episode of the AGNCY #ATXCREATORSPODCAST 

We’re talking about a content cycle today! A content cycle is when you rotate evergreen content, A.K.A. content that can be used more than once. It also includes they style of content you’re creating and basing inspiration off of.  

Try creating templates, presets, or saved themes that you can change and edit to add to your content cycle.  

Another idea you could use would be to think about the main channel you use everyday. Are there posts that you consistently share with your audience? Now, how can you use that content on a different platform? This could be added to your content cycle.  

Things like Holidays, (Fill in the blank) of the week, or weekly updates are all things you could add to your content cycle. If you know something is going to happen, or there is an important event or date in your industry, creating and scheduling content that is in your content cycle will help you stay ahead of the game! 

These tips and strategies can help with you avoiding burnout. Are you utilizing the posting or scheduling software you have right now? Utilize the tools you have around you! Doing so will help you avoid burnout, as well as save you time to create even better content down the road!  Agncytx.com for more info 

 I hope this video helps improve your social media game and strategies so that you can take your business to the next level!   

Subscribe for more helpful content, as well as future interviews!  

================================================  

AGNCY is a full-service digital marketing, social media marketing, and content creation agency located in #austintx. We create sleek, minimal, visually enhanced content based around your business or industry!  

+ Like Us On Facebook: @AGNCYtx  

+ Follow Us On Instagram For #socialmediatips: @AGNCYtx  

+ Tweet At Us: @AGNCYtx  

#agncy #agncytx #austintexascreator #atxcreatives #atxphotographer #atxvideographer

Hello again! Welcome to another episode of the AGNCY #ATXCREATORSPODCAST

In today’s episode, we talk about networking more, as well as increasing the value of your network, or the people you do business with, partner with, or are involved with on a daily basis.

You may have heard sayings along the lines of, “Your network is your net worth” or, “You are the sum of the 5 people you spend most of your time with.” If we believe these statements to be true, then it’s extremely important who you work with, go to school with, eat with, and even live with! If you spend your time around positive, productive people, you yourself will start to become more positive and productive because of the fact that our environments are so crucially influential to our daily lives and the progress we make in them.

The same can happen in reverse, the more negative people you associate with and spend your time with, the more negative, fearful, unmotivated you will become. Not only will elevating your network help with building confidence and increasing positivity in your life, you will also be connecting with those who may be interested in working with you or your business!

One great way to connect with others in a business sense would be connecting via email. It’s both professional (and if you’re send an email from an email address from your website domain) and helps build validity.

Not only is social media probably the leader in connecting with those in your industry, it’s also revolutionary with giving you the ability to connect with other high value entrepreneurs and professionals. And LinkedIn is at the forefront of business people connecting with other business people! Utilize your LinkedIn and start working your 6 degrees of separation!

An important factor to remember is the why. Why are you emailing them or connecting on social? Do you have a podcast or YouTube show you can invite them on to? Try to think of how you can provide value, even if it’s a cold email or call.

Agncytx.com for more info

I hope this video helps improve your social media game and strategies so that you can take your business to the next level! Subscribe for more helpful content, as well as future interviews!

========================================

AGNCY is a full-service digital marketing, social media marketing, and content creation agency located in #austintx. We create sleek, minimal, visually enhanced content based around your business or industry!


Like Us On Facebook: @AGNCYtx
Follow Us On Instagram For #socialmediatips: @AGNCYtx
Tweet At Us: @AGNCYtx

#agncy #agncytx #austintexascreator #atxcreatives #atxphotographer #atxvideographer

When it comes to the strategy of your brand, there’s a few important factors to keep in mind.  

Brand strategy contains many elements. You should be asking, “Where should I place my brand?” “Which social media channels are my target market using most?”  

Brand Identity is the fonts, colors, logos, and overall branding and consistency of your brand. It’s the front end of your brand, or what people will see. Do you want to convey an exciting brand? Or are you more serious? What emotions to you want to incite when they think of your brand?  Also, does your brand look like the same brand on Facebook, as it does Twitter, or Instagram?  

Brand positioning is going to be there where people see your brand. Will it be online, or offline? Where do people in your target market hang out at offline? It could be a coffee shop, or an Internet cafe.   

Then, there’s online. When it comes to online, there’s Facebook groups, there’s influencers on every social media channel. These are places and people that your target market is going to hang out on, engage on, and have their attention on.  

Do you know the personality of your brand? Are you a friendly brand? Or do you like to throw shade at others in your industry. Figure out the personality online and offline you want your brand to represent.   

These are just a few ideas on how to really define your brand strategy, so that you can be in front of your target market, and build brand reputation!

Agncytx.com for more info

I hope this helps improve your social media game and strategies so that you can take your business to the next level!   

Subscribe for more helpful content, as well as future interviews! 

 ================================================ 

 AGNCY is a full-service digital marketing, social media marketing, and content creation agency located in #austintx. We create sleek, minimal, visually enhanced content based around your business or industry!  

+ Like Us On Facebook: @AGNCYtx 

+ Follow Us On Instagram For #socialmediatips: @AGNCYtx  

+ Tweet At Us: @AGNCYtx  

#agncy #agncytx #austintexascreator #atxcreatives #atxphotographer #atxvideographer

In today’s episode, we review some past strategies and tips for social media, as well as, about placing your brand!  

Brand placement is extremely important when it comes to your advertising and marketing strategies. Placing your brand on websites, in Facebook groups, in hashtags, helps you with getting in front of people who are more likely to buy your product or service.  

Brand placement is also all about understanding which platforms will be most effective for your niche, how others are using the platform, creating native content, as well as understanding WHERE on those platforms your target market is hanging out at. 

 

If you’re struggling with the types of content to create to be relevant within these platforms and the conversations on them, here’s a few ways to find what kind of content would perform well:  Ask yourself, “What are you good at?” Find the thing you’re best at in your industry and develop content around that. Are you the most known Realtor in the area? Tell people about it! Are there interesting photos you could take of gear, or equipment used in your industry? Talk about it on video, or write a blog about it!  

Going back to the WHERE: Each platform has different niches within them. You can follow groups, hashtags, or pages on multiple different social media platforms that your target market will be commenting and engaging with. 

These are the places on social media where you need to be interacting and engaging with, because it will help with building brand reputation on social media.  Make content native, and relevant to each platform and niche you interact with!

Agncytx.com for more info 

 I hope this video helps improve your social media game and strategies so that you can take your business to the next level!  

 Subscribe for more helpful content, as well as future interviews! 

 ==========================================  

AGNCY is a full-service digital marketing, social media marketing, and content creation agency located in #austintx.

We create sleek, minimal, visually enhanced content based around your business or industry! 

 + Like Us On Facebook: @AGNCYtx  

+ Follow Us On Instagram For #socialmediatips: @AGNCYtx 

 + Tweet At Us: @AGNCYtx 

 #agncy #agncytx #austintexascreator #atxcreatives #atxphotographer #atxvideographer

Are you using Pillar Content for your Social Media Strategies?

What exactly is Pillar Content?

We define it as taking one of the many mediums used on social media (that could be photography, video production, graphic designs, and blog content) and tripling down on your strengths, and going all in on the one that you feel you’re the best at.

For example, you could take a lot of photos, and build a photo library. Then you could write blog posts about the photo or set of photos on Medium, and then share that onto LinkedIn.

We love producing videos. So a huge strategy for us and how we’re able to do this podcast is by creating one long form video podcast episode, upload it to YouTube, using the episode description as a Medium blog post, and then uploading the video to Anchor.FM which will automatically strip and distribute the audio portion of the episode!

Also, discovering which of your target demographic uses which social media channels most can drastically help you with getting in front of those who are willing to buy, when combining that with the use of pillar content.

As you can see, these are only a few ways in which you can use Pillar Content not only for growth, but also for building out your own content library!



Agncytx.com for more info!

=======================================

AGNCY is a full-service digital marketing, social media marketing, and content creation agency located in #austintx.

We create sleek, minimal, visually enhanced content based around your business or industry!


Like Us On Facebook: @AGNCYtx
+ Follow Us On Instagram For #socialmediatips: @AGNCYtx
+ Tweet At Us: @AGNCYtx

#agncy #agncytx #austintexascreator #atxcreative