Interdependence 3 - Trevor McFedries (Brud / Lil Miquela‪)‬ Interdependence

    • Music Commentary

In this episode we catch up with Trevor McFedries, founder of the meta media studio Brud ( (http://brud.fyi/) ), whose digital avatar artist and influencer Lil Miquela recently caused a stir through signing with one of the worlds premier talent agencies, CAA.

We discuss the origins of the project, why he sees Miquela as more of a challenge to Mickey Mouse than human artists, and also some pretty bold ideas for how avatar led projects might help us reorganise the music industry to be more equitable.

In this episode we catch up with Trevor McFedries, founder of the meta media studio Brud ( (http://brud.fyi/) ), whose digital avatar artist and influencer Lil Miquela recently caused a stir through signing with one of the worlds premier talent agencies, CAA.

We discuss the origins of the project, why he sees Miquela as more of a challenge to Mickey Mouse than human artists, and also some pretty bold ideas for how avatar led projects might help us reorganise the music industry to be more equitable.