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Introduction In a world where technology is rapidly advancing, the way we search for information has undergone significant changes. With Google leading the charge, their latest rollout of AI-powered search features, including AI Overviews (formerly known as Search Generative Experience), promises to revolutionize how we interact with search results. However, this innovation also poses a considerable threat to news publishers who rely on organic traffic for revenue and visibility. The Impact o...

The following column was contributed by our friend and colleague, Kevin Slimp. We hope you enjoy the content and consider registering for his next webinar as part of the Kevin Slimp Webinar Series -- available free to Our-Hometown customers! Slimp It has already been a busy summer, and I’m not sure summer has officially begun yet (It’s June 1 as I write this). Upon returning from my latest trip – to Pennsylvania – yesterday, I was greeted by a stack of packages from publishers – most containi...

2-Column Layout: [OHT Columns Block] This is an oft-requested layout that our engineering team has implemented: creating 2-column layouts in your newsletters with the OHT Columns Block. This block was initially designed to allow placement of a sidebar of display ads that are currently running on a website. However, you are not restricted to just using the OHT Ads Block with a main post block. In this quick demo we'll show how to ad a Single Post Block, along with an Image in the sidebar. We'l...

We're thrilled to announce that our esteemed customer, The Red Hook Daily Catch, has taken home an impressive seven awards in the New York Press Association's Better Newspaper Contest for 2023! This outstanding achievement is a testament to the dedication and excellence of their team. The Daily Catch's winning entries include: First-place honors for Spot News Coverage for their comprehensive reporting on the Migliorelli barn blazeFirst-place award for Feature Series for their in-depth profile...

The Dec. 13, 2023, issue of The Journal was one of three issues entered that were awarded first place for Overall Design Excellence in the North Dakota Newspaper Association’s annual Better Newspaper Contest. We're delighted to report that Journal Publishing, one of our valued customers, has taken home an impressive 49 awards overall in the North Dakota Newspaper Association's annual Better Newspaper Contest! This includes 15 first-place awards, demonstrating their dedication to excellence in...

The following is a column that our friend and industry expert, Kevin Slimp, recently published for his audience of newspaper publishers highlighting his experience working with Our-Hometown, Inc. We're excited to share his insight into our partnership below! Most of you know me from my role as a newspaper consultant and “expert” over the past 30 years. You might be surprised to know that I’m also quite involved in the book industry, where my company represents and publishes books for more tha...