100 episodes

Spa Marketing Made Easy Podcast is a place where we share simple, proven strategies just for spa industry professionals, to help you get more clients in the door so you can create a life you love.

Spa Marketing Made Easy Podcast Daniela Woerner: Licensed Aesthetician

    • Business

Spa Marketing Made Easy Podcast is a place where we share simple, proven strategies just for spa industry professionals, to help you get more clients in the door so you can create a life you love.

    Social Beats - Why You Need a Hashtag Strategy and Where to Use It

    Social Beats - Why You Need a Hashtag Strategy and Where to Use It

    From our best tips and tricks to simplify your social media strategy to our top recommended tools, our Spa Social Beats are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa.

    • 10 min
    Developing the Critical Skill of Treating Multicultural Skin with JoElle Lee

    Developing the Critical Skill of Treating Multicultural Skin with JoElle Lee

    It’s no secret that if you want to have a long-term and sustainable career in aesthetics, you have to stay committed to a constant development of your aesthetic skill set. And as my guest on this episode of Spa Marketing Made Easy shares, one of the most critical skills requires branching out beyond what is traditionally and currently taught in school and learning to properly treat multicultural skin.

    • 39 min
    Social Beats - Leveraging All of Instagram’s Subchannels

    Social Beats - Leveraging All of Instagram’s Subchannels

    Tune in every Friday for a new Spa Social Beat episode with Daniela and Danielle, and be sure to connect with us inside the Spa Marketing Made Easy community to share your biggest takeaways and how you’re putting these tips into play!

    • 9 min
    A Step-by-Step Process to Hiring Your Dream Team

    A Step-by-Step Process to Hiring Your Dream Team

    Often I hear about hiring disappointments like not getting any great candidates to interview or finding someone you thought was promising only to be let down shortly thereafter. Scenarios like these can wear you down and make you weary about trusting other people inside your business, but I’m here to share with you my tried-and-true process that will allow you to build the dream team that can take you and your business to new heights.

    • 21 min
    Pivoting Through the Pandemic Pivoting Through the Pandemic with Sara and Melissa of Sykes & Lanno Skinbarwith Sara and Melissa of Sykes & Lanno Skinbar

    Pivoting Through the Pandemic Pivoting Through the Pandemic with Sara and Melissa of Sykes & Lanno Skinbarwith Sara and Melissa of Sykes & Lanno Skinbar

    Since the start of 2020, Sara Melissa and I have sat down to record an episode every month as they chronicle their journey to becoming a 7-figure spa. Of course, we could’ve never known that 2020 would throw the curveball of coronavirus, but as you’ll hear in this episode, continuing to pivot through the pandemic five months in can not only be possible, but profitable.

    • 28 min
    Using Facebook Ads to Generate Leads on Autopilot with Jackie Ellis

    Using Facebook Ads to Generate Leads on Autopilot with Jackie Ellis

    Meet Jackie Ellis, my personal Facebook ads extraordinaire on team AddoAesthetics who has managed Facebook ads for businesses of all sizes and scale. Tune in as we discuss why you need to get off the lead generation hamster wheel for your aesthetic business and start scaling with Facebook ads.

    • 32 min

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