18 episodes

Welcome to Broadley Speaking Sales Academy. This is a podcast series which aims to help marketing and sales people with actionable advice deriving from our experience of over twenty years in B2B sales and marketing.

Speaking Broadley Broadley Speaking

    • Business

Welcome to Broadley Speaking Sales Academy. This is a podcast series which aims to help marketing and sales people with actionable advice deriving from our experience of over twenty years in B2B sales and marketing.

    Global clients: why we go the distance (9,606 miles to be precise!)

    Global clients: why we go the distance (9,606 miles to be precise!)

    • 4 min
    How to unlock the full potential of your CRM system

    How to unlock the full potential of your CRM system

    James Welch-Thornton, Head of Data management at Broadley Speaking, explains why a CRM system is much more than just "customer relationships".

    • 14 min
    Why the appropriate SEO strategy is still integral to business growth

    Why the appropriate SEO strategy is still integral to business growth

    • 9 min
    What's new in the coffee market: "Peak Street" and "Crackle & Hum". Part 2.

    What's new in the coffee market: "Peak Street" and "Crackle & Hum". Part 2.

    An interview with Steve Lovegrove of Compass Goup UK and Ireland, part 1. Steve Lovegrove talks about the barista training programme and incentives provided to staff to make sure their baristas hit the benchmarks.

    • 21 min
    What's new in the coffee market: "Peak St." and "Crackle & Hum". Part 1.

    What's new in the coffee market: "Peak St." and "Crackle & Hum". Part 1.

    An interview with Steve Lovegrove of Compass Goup UK and Ireland, part 1. Steve says the impetus behind the review of Compass coffee offer was conversations with clients that made clear they wanted something a little bit different from what they were seeing on every high street.

    • 11 min
    How to get the most out of your SEO

    How to get the most out of your SEO

    Artificial Intelligence has changed SEO forever. How can businesses rank high in today's competitive scenario?
    Listen to Giuseppe Baggiani explain why Artificial Intelligence is making search more "human".

    • 18 min

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