Work That’s Unafraid To Go There - Helene Dick, Strategist

Sweathead, A Strategy Podcast

Helene Dick is Strategy Director at New York's Barton F Graf, an agency renowned for provocative work. And in a time where provocative work seems rare, how on Earth do these ideas travel through an agency committed to them? And what role do planners play? We discuss: - The work: Supercell, Welch’s, Little Caesars, Emerald Nuts, The Climate Name Change, Ragu - Briefs, briefings, and reviews - Client presentations You can find Helene here http://twitter.com/helenebd For more strategy talk: 1. Strategy newsletter: http://www.markpollard.net/email-newsletter/ 2. Strategy drawings: http://www.instagram.com/markpollard 3. Strategy Twitter: http://www.twitter.com/markpollard 4. Join 5,000+ strategists: http://www.sweathead.co New book "Strategy Is Your Words" out soon.

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