Work That’s Unafraid To Go There - Helene Dick, Strategist Sweathead, A Strategy Podcast

Helene Dick is Strategy Director at New York's Barton F Graf, an agency renowned for provocative work. And in a time where provocative work seems rare, how on Earth do these ideas travel through an agency committed to them? And what role do planners play?

We discuss:
- The work: Supercell, Welch’s, Little Caesars, Emerald Nuts, The Climate Name Change, Ragu
- Briefs, briefings, and reviews
- Client presentations
You can find Helene here http://twitter.com/helenebd

 
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New book "Strategy Is Your Words" out soon.