D2C Leaders: Lorrie Mizuko, Senior Director of Digital & Ecommerce for Consumer Products at Resideo D2C Leaders

Lorrie Mizuko, Senior Director of Digital and Ecommerce for consumer products at Resideo, talks to us about the challenges of the smart home market, creating a D2C channel, managing B2B and D2C, the importance of data, and the future of Ecommerce. With over 15 years experience working for some of the worlds biggest brands like Resideo, HTC and Target, as well as hands on digital and ecommerce consulting, Lorrie has an unsurpassed wealth of knowledge. Join us in this podcast where she passes on the secret to running a successful direct to consumer channel.

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