387 episodes
Everything is Logistics Blythe Brumleve
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- Business
A podcast for the thinkers in freight. Everything is Logistics is hosted by Blythe Brumleve and we're telling the stories behind how your favorite stuff (and people!) get from point A to B. Industry topics include freight, logistics, transportation, maritime, warehousing, intermodal, and trucking along with the intersection of technology and marketing within the industry. 120k downloads and rated as a top 5% podcast out of all industries and growing. Follow along to stay curious and become a better thinker in freight.
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The Biggest Marketing and Sales Takeaways from TMSA's Elevate Conference
In this episode of Everything is Logistics, we're recapping takeaways from TMSA in New Orleans, held from June 5-7, 2024. Recorded live, this roundtable discussion features insights from an in-house marketer, a marketing agency leader, and a company founder, offering valuable perspectives on marketing and sales strategy.GUESTS:Aaron Dunn: Director of Sales & Marketing, PDQ America, and Co-Host of Trucking for Millennials podcastLeigh Sauter: Director of Operations & Strategy, Vi...
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Resilience in Your Supplier Relationships with Suppeco
In this episode of Everything is Logistics, Blythe speaks with Sheldon Mydat, CEO and Founder at Suppeco. They discuss the importance of relationship-driven resilience in procurement, and how Suppeco's platform facilitates collaboration and transparency between suppliers and customers. Mydat explains how the platform incorporates live data, automation, and AI to provide actionable insights and streamline processes. He also shares his journey of launching Suppeco during the COVID-19 pande...
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The Podcaster's Playbook: Insights from a Decade Behind the Mic
In this episode of Everything is Logistics, Blythe reflects on her podcasting journey and the importance of being a lifelong learner. She discusses leveraging online resources, understanding business fundamentals, and reverse-engineering successful content strategies to help your podcast stand the test of time.QUESTIONS ASKED:What was your entry into podcasting and podcast production?What is your educational background? And has it been helpful in your endeavors?What is the most helpful skill ...
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Using a Podcast to Create Relationships with Freight Agent Dave Gulas
In this episode of Everything is Logistics, Blythe speaks with Dave Gulas, a former pharmaceutical sales executive who co-founded EZDC 3PL, an e-commerce fulfillment company. Dave talks about pivoting to the logistics industry during the COVID-19 boom, partnering with SPI Logistics as a freight agent, and the value of networking and building relationships. He also offers insights into his content marketing strategy and the impact of his "Beyond Fulfillment" podcast.QUOTES:"If you just start a...
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Where Freight Marketing Goes Wrong with Virago's Jennie Malafarina
In this episode we're talking with Jennie Malafarina, CEO of Virago Marketing on the common pitfalls companies make with freight marketing, including failing to research their target market, using overused stock imagery, and neglecting to embrace new channels like podcasting. Malafarina stresses the importance of building a personal brand and shares insights into creating a strategic revenue generation plan.LINKS:Jennie's LinkedInViraago Marketing's WebsiteEd Burns' Post on ImagesJennie's new...
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Why I Separated Digital Dispatch and the Everything is Logistics Podcast
In this episode of Everything is Logistics, Blythe explains the reasons behind her decision to separate her podcast from her web design company, Digital Dispatch. She discusses the need for better communication with clients, upgrading her financial acumen, and streamlining processes to maintain profitability and sustainability.QUOTES:"I went through and I wrote down every part of the process for onboarding, off-boarding, what happens during lead conversations, what happens when somebody becom...