Growing In The Green Industry NALP Young Professionals
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- Business
The National Association of Landscape Professionals, Young Professionals Network Podcast powered by STIHL.
The best podcast for the Green Industry! Each week our hosts and guests discuss the topics that matter most for landscape professionals, including career advancement, hiring, professional development, retention, sales, operations, and more! Growing in the Green Industry is produced by NALP's Young Professionals Network. Learn more at www.landscapeprofessionals.org/youngprofessionals
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The Value of a Degree in Horticulture
In this host episode of Growingn in the Green Industry, Brett and Skyler talk about the value of a degree in
horticulture and the strengths and limitations. They discuss building personal relationships and recruiting tactics along with touching on the importance of successful internships. They also talk about what happens if you don’t have a connection to horticulture and the different techniques that can bring value to those individuals of all backgrounds. This episode is hosted by Skyler Westergard with LandCare and Brett Lemcke with RM Landscape. -
REPLAY: Understanding Your Customer
In this replay episode of Growing in the Green Industry, our hosts talk about mapping your customer journey. They discuss being an effective communicator and making the market more aware of who you are as well as knowing what to go after and being very specific. They touch on selling on value and always having a “plan B.” This episode is hosted by Miles Kuperus at Include Software, Brett Lemcke with RM Landscape and Neal Glatt with GrowTheBench.
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Managing Customer Relations and Employee Well-Being
In this host episode of Growing in the Green Industry, Brett and Skyler celebrate kicking off the 5th season of the podcast! The hosts talk about the challenges they have faced over the spring months with weather challenges and the importance of staying ahead of the conditions and being proactive with clients about their
properties. They talk about managing both customer relations and employee well-being during the busy seasons of spring and summer emphasizing the importance for open communication and proactive
management. This episode is hosted by Skyler Westergard with LandCare and Brett Lemcke with RM Landscape. -
REPLAY: Not Your Typical Family Business with Mike Bogan and Jensen Bogan
In this replay episode of Growing in the Green Industry, we welcome Mike Bogan and Jensen Bogan with LandCare. Mike and Jensen share their
unique perspective on ways to operate a family business. They talk about their personal stories, how they started working together and how Jensen fell into her fathers’ footsteps. Jensen talks about how her
skills from the hospitality industry transferred into the green industry. They both talk about the pros, the cons, and the challenges of working together. This episode is hosted by Brett Lemcke with R.M. Landscape. -
From Golf Course Grounds to Technical Quality Advisor with Will McEwen
In this episode of Growing in the Green Industry, we welcome Will McEwen, Technical Quality Advisor with Viriginia Green. Will shares his inspiring story from his
humble roots at a local golf course and culminating in his current pivotal role. He shares invaluable wisdom on fostering early engagement with high school students and advocates for companies to prioritize involving youth. Will discusses his experiences of stepping outside his comfort
zone during job interviews and reflects on the pivotal moments that shaped his career trajectory. He also dives into the training opportunities that propelled his professional growth, while also emphasizing the importance of effective communication and connection with customers. This episode is hosted by Skyler Westergard with LandCare. -
REPLAY: Building a High Capacity, Engaging Workforce using Technology with Dave Pacifico
In this replay episode of Growing in the Green Industry, we welcome Dave Pacifico, co-founder of Team Engine. Dave talks about thoughtful automation of keeping and building an engaging workforce. Dave discusses having a broad, diversified strategy for companies to adopt when it comes to looking for new talent. He talks about thinking about what makes you different as a company from other companies and how you sell that to the talent out there. This episode is hosted by Miles Kuperus at Include Software, Neal Glatt with GrowTheBench and Brett Lemcke with R.M. Landscape.