The 7 Deadly Sins of Building a Contractor Business - 07 - Sin #5 – I'm a Contractor, Not a Salesman! The 7 Deadly Sins of Building a Contractor Business
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Sin #5 – I'm a Contractor, Not a Salesman! Most contractors have been there: that desperate and anxious feeling that comes when it is time to close a sale. You are worried that you will not be able to say the right thing, answer the prospects' questions in a smooth and persuasive way, prevent them from saying those dreaded words that almost always mean no: "Let me think about it." In fact, you might even feel frustrated that you have to sell at all! "After all," you say to yourself, "I'm a contractor, NOT a salesman!" Of all the sins of the mind that contractors commit, this is probably the most common (not to mention the most difficult to overcome). Fortunately, I am about to help you eliminate your fear and hesitation by showing you how to think about sales in a whole new way. Listen for more!
Sin #5 – I'm a Contractor, Not a Salesman! Most contractors have been there: that desperate and anxious feeling that comes when it is time to close a sale. You are worried that you will not be able to say the right thing, answer the prospects' questions in a smooth and persuasive way, prevent them from saying those dreaded words that almost always mean no: "Let me think about it." In fact, you might even feel frustrated that you have to sell at all! "After all," you say to yourself, "I'm a contractor, NOT a salesman!" Of all the sins of the mind that contractors commit, this is probably the most common (not to mention the most difficult to overcome). Fortunately, I am about to help you eliminate your fear and hesitation by showing you how to think about sales in a whole new way. Listen for more!