37 episodios

Join us as we chat with some of todays top entrepreneurs, creatives, and industry leaders within the black community as they share tips and resources to help sustain and grow black businesses. We are committed to improving and connecting the black dollar

Black to Business Black to Business

    • Noticias de negocios

Join us as we chat with some of todays top entrepreneurs, creatives, and industry leaders within the black community as they share tips and resources to help sustain and grow black businesses. We are committed to improving and connecting the black dollar

    EP 37: How to Grow an Online Magazine from Zero to an Established Authority with Rashod Davenport of SUAVV Magazine

    EP 37: How to Grow an Online Magazine from Zero to an Established Authority with Rashod Davenport of SUAVV Magazine

    Rashod grew up as an athlete and a musician. He thought his life would take him into the music industry. But he ended up falling in love with inspiring other people and exposing his peers to a lifestyle that was only seen on television. He wanted to find a way to use his voice to uplift others. That became the mission of SUAVV. 
    SUAVV Magazine was started out of frustration while shopping for reading material for a flight. When Rashod had to purchase almost $50 in magazines to get one overall concept of what he wanted to read. He realized that there was nothing on the media market that spoke to him directly as a 20 something-year-old black man. Rashod wanted, fashion, sports, cars, music, relationships, entertainment, and all of those things to speak to him. To date, SUAVV has interviewed some of the biggest celebrities and public figures in our generation. They look forward to more philanthropic endeavors, increased presence in the media world, and expanding their lifestyle brand.
     


    DURING THIS EPISODE WE DISCUSSED:
    The importance of listening to your readers How to push through the trial and error process Why your delivery, approach, and personality matters The future of the magazine industry  
    Thank you so much for listening! If you liked this episode, please subscribe to “The Black to Business Podcast” and rate and review wherever you listen to podcasts:  
     
    For complete show notes and resources mentioned for this episode go to: 
    blacktobusiness.com/ep37-rashoddavenport
     
    RESOURCES MENTIONED
    Grammarly Book: Do You x Russell Simmons  STAY CONNECTED: 
     
    Rashod: Instagram |  Facebook | Twitter
     
    Black to Business:  Website | Instagram | Twitter | Facebook     

    • 1h 1m
    Raising Brand Awareness the Smart Way with Christina Brown

    Raising Brand Awareness the Smart Way with Christina Brown

    Style blogger, social media specialist and digital media maven Christina S. Brown is a New York native and the founder of fast-growing lifestyle destination LoveBrownSugar.com. Recognized everywhere from The New York Times to Essence Magazine as a top lifestyle blog, LoveBrownSugar.com focuses on fashion and beauty for multicultural women with an emphasis on self-empowerment.
    DURING THIS EPISODE WE DISCUSSED:
    What it means to be a digital influencer How to create YOUR brand The impact of sharing your voice and perspective as an influencer What brands look for in influencers How to get paid as an influencer Thank you so much for listening! If you liked this episode, please subscribe to “The Black to Business Podcast” and rate and review wherever you listen to podcasts:
    For complete show notes and resources mentioned for this episode go to:
    blacktobusiness.com/ep36-christinabrown
    STAY CONNECTED:
     
    Christina: Instagram |  Facebook | Twitter

    • 57 min
    EP 35: Winning Against All Odds + Cultivating Black Male Entrepreneurs with Frederick Hutson of Pigeonly

    EP 35: Winning Against All Odds + Cultivating Black Male Entrepreneurs with Frederick Hutson of Pigeonly

     
    Frederick is the CEO and founder of Pigeonly, a platform that makes it easy for people to search, find and communicate with an incarcerated loved one.
    A born entrepreneur, Frederick launched and sold his first business at the age of 19. His desire to attain the American dream on his terms took him down the wrong path and at 23, he was indicted for distributing 3,000 kg of marijuana. It was during this four-year federal prison sentence a new idea surfaced, one that would give him an opportunity to impact the lives of people no one else was paying attention to - inmates, Pigeonly was born.
    Pigeonly's technology cuts the cost of expensive prison calls by 80% and allows people to send their inmate photos, greeting cards, and more right from a cell phone, tablet or computer. Although the company is still young, Hutson has grown Pigeonly to become one of the largest independent inmate service providers in the country.
    DURING THIS EPISODE WE DISCUSSED:
    Journey from prison to entrepreneurship The state of Black males in entrepreneurship Why being disciplined matters How to build your team starting with your network  
    RESOURCES MENTIONED:
    Solo Funds From Good to Great x Jim Collins  
     
    STAY CONNECTED:
    Frederick:  Website | Instagram | Twitter
    Black to Business:  Website | Instagram | Twitter | Facebook

    • 43 min
    EP 34: Passing the Baton: Creating the Next Generation of Leaders x Johnny Bailey of The ShineHard Family

    EP 34: Passing the Baton: Creating the Next Generation of Leaders x Johnny Bailey of The ShineHard Family

    Johnny Bailey is a Social Entrepreneur and Executive Director of The ShineHard Family, a 501(c)3 organization based in Washington DC. ShineHard's mission is to recognize and connect the nation's top black millennial leaders, then unify them to educate and inspire the next generation of young black leaders.
    The ShineHard Family is comprised of entrepreneurs, artists, and corporate innovators from companies like ESPN, Google, Nike, Amazon, CNN, & more. Primarily focused on economic empowerment for people of color, ShineHard leverages relationships to seamlessly transfer knowledge from today’s outstanding leaders to the future professionals and black business owners. In five years, ShineHard’s community programs have empowered 2000+ DC millenials and reached over 100,000 viewers online.
    A native of Petersburg, Virginia, Johnny has been recognized by the Washington Wizards for outstanding leadership, was named Top 30 under 30 by HBCU Buzz and recently Top 35 Millennial Influencers by NBT Talks. Johnny is also a former Track & Field standout from Hampton University and earned a Master’s Degree in Marketing, respectively.
    DURING THIS EPISODE WE DISCUSSED:
    Using your influence to create future Black leaders The importance of the visibility of Black success The power of a virtual mentor Leveraging your relationships to transfer knowledge Thank you so much for listening! If you liked this episode, please subscribe to “The Black to Business Podcast” and rate and review wherever you listen to podcasts:
    For complete show notes and resources mentioned for this episode go to: blacktobusiness.com/ep34-johnnybailey
    OTHER PLACES TO LISTEN: Apple | Stitcher | Google Play
    STAY CONNECTED:
    Johnny:  Website | Instagram | Twitter

    Black to Business:  Website | Instagram | Twitter | Facebook

    • 41 min
    EP 33: Why "Serving Black" is the New "Buying Black," x Amber Williams of PunkyFlair

    EP 33: Why "Serving Black" is the New "Buying Black," x Amber Williams of PunkyFlair

    In a post-Obama era where Blacks Americans are proclaiming their blackness now more than ever, it's disappointing to see Black-owned businesses shy away from serving their own people. What mainstream brands do so intently with Eurocentric brand messaging and imagery - Black businesses steer clear of for fear of "limiting themselves" if they focus solely on Black audiences.
    Storyteller Amber Williams is at the forefront of efforts to dispel this myth of limitation by pushing Black businesses towards more sophisticated-unapologetic branding. Her brand storytelling agency PunkyFlair teaches Founders and CEOs how to improve their sales through stories built around their true customers. Amber has crafted brand language for Armani, CVS, The U.S Olympics, and now uses her talents to service black-owned startups such as Camille Rose Naturals, Heat Free Hair, and Shea Radiance.
    Amber's aim is to shift the idea from merely "buying Black" to "serving Black," and she would love to share it with your listeners to transform their brand messaging.
    DURING THIS EPISODE WE DISCUSSED:
    Where to start when crafting your brand story Improving your sales through your story How to be unapologetically Black in your branding Why not targeting the Black community could be hurting your business Thank you so much for listening! If you liked this episode, please subscribe to “The Black to Business Podcast” and rate and review wherever you listen to podcasts:
     
    For complete show notes and resources mentioned for this episode go to: blacktobusiness.com/ep33-amberwilliams
     
    STAY CONNECTED:
    Amber:  Website | Instagram | Twitter
    Black to Business:  Website | Instagram | Twitter | Facebook

    • 49 min
    Social Currency: How to make money using social media x Michell Clark

    Social Currency: How to make money using social media x Michell Clark

    Michell began exploring social media out of necessity, when he was stuck on campus as a cadet at the United States Military Academy. Michell was expelled from the academy in 2012. The days leading to his expulsion forced him to stand up for himself when no one else would. The days after his expulsion challenged him to choose new life goals for himself.
    Michell finished school at Virginia Commonwealth University, where he began to leverage his social media presence to negotiate more press opportunities for his music discovery platform, Artistic Manifesto.
    Michell was a writer before he was an influencer. He continues to write about the difficulties of his entrepreneurial journey in a way that many of his peers can relate to. As Michell observed the way social media can be used as leverage for bigger writing opportunities, he continued to dedicate time to growing his social media presence. As he observed the importance of visuals on social media he began to carve out a visual identity to match his writing.
    In late 2016, Michell signed on to work with SHADE management, and officially embraced the concept of being an influencer. Michell has worked on campaigns with Red Bull, TIDAL, and McDonalds. He has been featured in JET Magazine, Billboard Magazine, and Blavity for his work as an influencer.
    Michell is currently preparing to release his first book, 'Keep It 100: A series of daily affirmations for millennials (who are tired of being called millennials)." The book is slated for release in Summer 2018 via 13th & Joan.
    DURING THIS EPISODE WE DISCUSSED:
    How to build your influence through social media Getting clear on your messaging and revenue streams How not to be too “salesy” Offering perspective on your social platforms Staying up to date on social trends  
    Thank you so much for listening! If you liked this episode, please subscribe to “The Black to Business Podcast” and rate and review wherever you listen to podcasts:
    For complete show notes and resources mentioned for this episode go to: blacktobusiness.com/ep32-michellclark
     
    RESOURCES MENTIONED
    SHADE 13th & Joan  STAY CONNECTED:
    Michell:  Website | Instagram | Twitter
    Black to Business:  Website | Instagram | Twitter | Facebook       

    • 53 min

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